Latest about Fujifilm
Forget full-frame, the new Fujifilm GFX100S II delivers affordable medium-format quality
Fujifilm's cheapest-ever 100MP camera at launch gives full-frame a run for its money.
Like the Fujifilm X100VI but want to swap lenses? The new X-T50 could be your best bet
The Fujifilm X-T50 is a baby X-T5 with a surprisingly large price tag.
Fujifilm cranks up price of all of its data tape products, some by up to 40%
Fujifilm has cranked up the price of all of its data tape products, with up to 40% hikes.
Fujifilm Instax mini 99 review: Instant fun!
The Instax mini 99 is an exciting new option for fans of film photography who want to get creative.
Fujifilm X-T30 II review
A simple and stylish camera for travel and the street – but it’s only a modest upgrade over its predecessor.
Looking for a Fujifilm X100VI or Leica Q3 alternative? Panasonic could soon launch a surprising full-frame compact rival
Rumored ‘new kind of Lumix’ camera could be the unexpected premium compact – without the Leica price tag – you need.
I sold all my Fujifilm gear and switched to Panasonic for this exclusive, little-known feature
Real Time LUTS gives you the exact edited look you like for photos and videos in-camera for preview and capture.
Fujifilm's next budget camera may house surprisingly powerful hardware
Fujifilm's rumored X-T50 will reportedly support in-body image stabilization and have a 40MP image sensor inside.
