Apple is arguably the world's most important consumer tech company, having played a hugely influential role in shaping the smartphone, laptop, desktop computer, tablet, and wearable markets.
It continues to dominate many of those areas today through the iPhone 14, iPad, MacBook Air and Pro, iMac, and Apple Watch product lines, and with new forays into the likes of AV/VR to come. Its decision to build its own silicon, meanwhile, has given it an advantage over rivals such as Samsung and Microsoft - one that's only slowly being closed.
It's been every bit as dominant in the software space through iOS, macOS, watchOS, iTunes, Apple Pay, and more, while its Apple TV Plus streaming service is now regularly home to top-quality, award-winning original content.
Latest about Apple
macOS 26.4 has a new feature that may help your laptop battery last longer
The macOS 26.4 beta lets you set a charge limit to prevent your laptop battery from overcharging.
Apple Music is rolling out an AI playlist tool, and you don't need Apple Intelligence to use it
Apple Music is taking a new notes from Spotify with a new AI playlist tool, and you don't need an Apple Intelligence device to use it.
Forget the CPU in Apple's rumored cheap MacBook — I'm worried about the RAM
A lower-tier MacBook with a wallet-friendly price is expected to debut soon, but I fear Apple won't equip it with enough RAM.
5 things to expect at Apple's big March 4 event
Apple has announced a press event – or 'experience', rather – which might consist of online announcements and hands-on deep dives with products.
Farewell Apple iWork? Iconic brand appears to be disappearing in favor of Creator Studio
Apple's iWork brand looks to have been retired after two decades, with the launch of new Creator Studio, which includes paid subscriptions.
iOS 27 could fix your iPhone's battery life – but here are 7 tips to try now
iOS 27 will bring battery life improvements, according to a new report. But while you wait, here are 7 tips to try on iOS 26.
A YouTuber just tripled his old iPhone 11 Pro’s battery capacity –here's how
Apple doesn't recommend carrying out a battery upgrade like this – but someone tried it anyway.
Ouch! 96% of TechRadar readers say they don’t use Apple Intelligence
I was actually shocked at the percentage of TechRadar readers who aren't using Apple Intelligence.
