While it's easy to get excited about a new OLED TV or a fancy laptop, Prime Day isn't really about spending loads. Yes, a huge purchase is best done when the Prime Day deals are on, but equally you can spend a little and get a lot.
These are some of the best sub-£50 deals can ultimately pay for themselves – or ultimately save you money in the long run. We've rounded up all of the best ones here to help you beat the cost-of-living crunch.
There's nothing quite as satisfying as buying a piece of tech that both improves your life and ultimately saves you money.
Whether it's using a smart plug to cut your electricity bills, decking out your home with some power-efficient smart light bulbs, or picking up an air fryer to reduce takeaway temptations, the deals below can all nudge you in a cost-cutting direction.
We'll be keeping our eyes peeled for more Lightning deals to add as they land, but right now here are the best sub-£50 Prime Day deals that should soon pay for themselves. (Not in the UK? Scroll down for deals in your region).
Today's best Prime Day deals for £50 or less
More kitchenware deals
No matter where you live, you'll find all the lowest prices for kitchenware around the web right here, with offers available in your region.
More Prime Day deals in the US
- Alexa devices: Fire TV Sticks from $12 and more
- Adidas: 50% off sneakers and sportswear
- Apple: Apple Watch 7 at cheapest price yet
- Back to school: backpacks and stationery discounts
- Cell phones: $100 off the Google Pixel 6
- College essentials: bedding, decor and cleaning sale
- Cooling: portable fans from $16.99
- Fashion: 66% off clothing, shoes and jewelry
- Groceries: up to 40% off coffee and food essentials
- Headphones: up to $125 off Sony headphones and earbuds
- Home: Levoit Air Purifier for $42.49
- Instant Pot: up to 29% off
- Kindle: up to 50% off ereader bundles
- Kitchen: up to $120 off blenders, coffee makers and more
- Laptops: $200 off 14-inch MacBook Pro
- Mattresses: $490 off Casper mattresses
- PS5: register for the next PS5 restock
- Security: Blink Home Security bundles from $44.99
- Smart home: Echo Show 5 smart display for $34.99
- Smartwatch: Amazon Halo View up to 55% off
- Speakers: JBL portable speakers from $29.95
- Storage: up to 39% off Samsung SSDs
- Tablets: Samsung Galaxy Tab S8 - save up to $120
- TVs: Smart TVs from $89
- Vacuums: save on Shark, iRobot and Bissell
More Prime Day deals in the UK
- Amazon devices: up to 65% off Echo Dot and Fire TV Cube
- Adidas: 30% off some sportswear and trainers
- Apple: save up to £150 on iPads and Apple Watches
- Back to school: backpacks and stationery from £1.50
- Beauty: save on Rimmel, Revlon, Olay, and more top brands
- Coffee machines: starting at just £19 with up to 60% off
- Cheap Fire tablets: Amazon Fire tablets starting at £34.99
- Dental: 57% off Oral-B and Philips electric toothbrushes
- Fashion: 40% off Vans, Hugo Boss, Wrangler, and other brands
- Fire TV Stick: lowest price yet on all models
- Groceries: £10 off your first three grocery shops
- Grooming & hair care: 60% off Philips, Remmington shavers & straighteners
- Headphones: Sony and Bose headphones at lowest-ever prices
- Kindle: 25% off Kindle ereader bundles
- Laptops: 15% off Microsoft, Huawei, Acer, and Asus laptops
- Phones: Google Pixel 6 lowest ever price, OnePlus, Motorola
- PS5: Dualsense deals, plus savings on leading games
- Security: £180 off Ring Home Security bundles
- Smart home: £144 off Ring and Echo bundles
- Smartwatch: up to 50% off Garmin watches and trackers
- Tablets: 41% off Samsung, Lenovo, and Huawei tablets
- Tools: 49% off some Bosch tools and garden items
- TVs: 4K TVs starting at just £199 with half-price deals
- Vacuums: 35% off Shark cordless vacs
- Xbox: Xbox Series X in stock for £449