Virgin Media's 100Mbps broadband starts roll out

Barry - your time has come

Virgin Media's first 100Mbps broadband services have been rolled out, with customers in Hackmondike, Farnborough, Colchester and Barry in South Wales all now able to subscribe to the superfast connection.

Virgin Media is keen to keep its edge as BT begins to pump money into overhauling its own fibre optic infrastructure, and the cable giant announced a 100mbps service in October.

Router

The service, which also provides 10Mbps upload speeds, also comes with a new wireless router.

As a flagship product, the broadband doesn't come cheap – weighing in at £45 a month or £35 with a phone line subscription.

More areas will get the service in 2011, with the roll-out continuing into mid 2012.

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Patrick (Twitter) is Global Editor-in-Chief for techradar, and has been with the site since its launch in 2008. He is a longstanding judge of the T3 Awards, been quoted or seen on everything from the The Sun to Sky News and is on the #CoolBrands Council. He started his career in football, making him one of approximately one journalists to have covered both a World Cup final and an iPhone launch.