Archos has announced a new budget tablet, which it hopes can take on the recently-announced Google Nexus 7.
With Android 4.0 Ice Cream Sandwich on board, it brings - unlike many of the cheap Android slates - full Google certification meaning it has access to the core suite of apps and the Google Play Store.
The device boasts 16GB of flash memory, expandable through a micro SDslot, 1GB RAM, a 1GHz ARM Cortex A8 processor, a USB 2.0 slot, 802.11b/n/g Wi-Fi and a mini HDMI output.
7 and 8-inch models coming too
Beyond that's there's a 2-megapixel rear camera and a 0.3 megapixel front-facing lens for video calling.
The device will begin shipping in July and will set you back £219 ($249). It's a little bit more expensive than the Nexus 7, but it does bring that iPad-style extra screen real estate.
The Archos 97 carbon is the first installment of the company's elements range and 7 and 8-inch iterations of the device will follow that may match or even undercut the Nexus 7's attractive £159 ($199) price-tag.