We love the Oura Ring 4 here on TechRadar; I even named it my health and fitness device of 2025. That love only grows stronger now that I've seen that the Oura Ring 4 in Titanium Gold is discounted from $499 to $349 at Amazon US. That's a 30% saving, or $150. The same 30% discount applies to its Titanium Rose Gold finish.
• Shop the Oura Black Friday sale here
Older generation models are also on offer in the UK, which we've included in the list below. Unfortunately, there aren't any deals on the required membership, but at $5.99 / £4.99, taking $100 / £100 off the RRP basically pays for around 17 months of the subscription, which is a pretty great deal in our book. Check out all the deals in full below, or visit our Cyber Monday deals hub for loads more fitness tracker bargains.
Today's best Oura Ring 4 Cyber Monday deal in the US
Today's best Oura Ring 4 Cyber Monday deal in the UK
These tiny fitness trackers are even more discreet than the best smartwatches while still allowing you to track your health metrics like heart rate, movement, and sleep. Despite using your finger rather than your wrist, they're impressively accurate, and have skyrocketed in popularity – and quality – in recent years. Still, we've also covered all the best smartwatch Cyber Monday deals if you don't believe me.
Not if you know your ring size, or the ring size of the person you're buying one for. However, if you're not sure, you're better off buying a sizing kit before the ring.
Buying a $10 / £10 sizing kit provides a $10 / £10 credit towards buying an Oura Ring 4, so you effectively reclaim your purchase. However, even though the sizing kit is full-price in the US, the UK deal has the sizing kit at 50% off, while retaining the full £10 credit towards an Oura Ring, saving you an additional £5. Clever!
The Samsung Galaxy Ring, Oura's main competitor, doesn't quite have as many features as the Oura Ring 4, but it is subscription-free, so it comes out on top of our best smart ring guide by a hair. Significant discounts on the Oura Ring 4 upset that value-for-money balance of power.
At these prices, I'd recommend the Oura over the Samsung, and I'm not the only one. The Oura Ring 4 is the must-have fitness gadget of the mid-2020s, and loads of celebrities have been spotted wearing one. That includes athletes like NBA All-Stars, to the likes of Gwyneth Paltrow and Jennifer Aniston.
Oura Ring sizing kit deals
US: Shop more of today's best Black Friday sales
- Amazon: 45% off TVs, AirPods, air fryers & vacuums
- Apple: iPads, AirPods & MacBooks from $119
- Best Buy: $1,000 off TVs, laptops & headphones
- Dell: laptop deals from $249.99
- Home Depot: 40% off appliances, furniture, grills & tools
- Lenovo: 45% off laptops & tablets
- Lowe's: up to 30% off appliances, holiday decor & tools
- Samsung: up to $2,000 off appliances, TVs & phones
- Target: 40% off Christmas decor, clothing & furniture
- T-Mobile: up to $1,100 off latest iPhone 17
- Walmart: furniture, cheap TVs & vacs from $69
- Wayfair: 54% off Christmas, furniture & decor
UK: Shop more of today's best Black Friday sales
- Amazon: up to 66% off tech & essentials
- AO: up to £500 off Dyson, Bosch & Hisense
- Argos: up to 50% off appliances, tech & toys
- Boots: save on 1,000s of beauty products
- Currys: deals on Ninja, Shark & Lenovo
- Dell: laptops from £279
- Dyson: up to £550 off vacuums
- EE: Switch 2 bundles from £20/month
- John Lewis: up to 50% off tech & fashion
- Lego: sets & accessories from £2.99
- Samsung: deals on appliances & phones
- Very: up to 40% off tech, toys & fashion
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