Amazon sales in Australia in 2025: the top weekly deals and how to maximise your savings

Amazon delivery boxes on blue background with Amazon logo and "Sales and Deals" text
(Image credit: Future)

Amazon's vast array of deals can make finding the best discounts challenging, even for experts. You could spend hours trawling through daily sales and still miss out on a bargain your friend found.

Amazon's vast array of deals can make finding the best discounts challenging, even for experts. You could spend hours trawling through daily discounts and still miss out on a bargain your friend found.

That's why we created this guide – to simplify the process and help you easily discover and take advantage of the week's top offers. Whether you're looking to snag one of our five budget buys of the week or a great deal on big-ticket items like the best stick vacuums, all you have to do is click 'add to cart'.

Deals during big sales like Prime Day are often Prime member-exclusive (though you can try Prime 30-days free to take advantage), but the majority of the best weekly discounts are open to the public. This means you can shop and save without spending the AU$9.99 to sign up.

Of course, once you've tasted a Prime subscription, it's hard to go without. On top of free and expedited delivery on eligible products, exclusive deals and early access to major sales, subscribers also gain access to Prime Video (one of the best streaming services in Australia), Prime Reading and Prime Gaming.

For a more in-depth look at what this subscription entails and whether it's worth it, refer to our guide on 'what is Amazon Prime in Australia'. Otherwise, explore the best Amazon deals available during Prime Day below.

Amazon quick links

Amazon's best budget buys of the week

1More Sonoflow
Save AU$73.42
1More Sonoflow: was AU$165 now AU$91.58 at Amazon

Do you want comfort, noise-cancelling and good sound from your headphones? The 1MORE Sonoflow offer all of that as well as a massive 70-hour battery life for less than AU$100 at this price – making them some of the best-value headphones on the market.

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Ugreen magnetic power bank
Save AU$30
Ugreen magnetic power bank: was AU$79.99 now AU$49.99 at Amazon

Our resident power bank expert thinks this affordable Ugreen is the best magnetic wireless power bank you can buy. It has a large 10,000mAh capacity, fuss-free MagSafe (or Qi2 for non-iPhones) charging and even offers a nice little kickstand for easy viewing while charging. Prime members can redeem a code for this price. Non-members still get a heft discount – down to AU$49.99

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Earfun Air Pro 3
Save AU$62.10
Earfun Air Pro 3: was AU$129.07 now AU$66.97 at Amazon

We called them "the best cheap noise-cancelling earbuds you can get" in our EarFun Air Pro 3 review, so it doesn't get much better for AU$70. While they're excellent all-rounders, they shine when it comes to noise-cancelling and battery life – two of the most important features of any pair of headphones.

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Breville the Aroma Style electric coffee maker
Save AU$22.95
Breville the Aroma Style electric coffee maker: was AU$109.95 now AU$87 at Amazon

This drip-style coffee maker lets you wake up to a fresh pot of coffee every morning and it will even keep it warm all morning for those cold days working from home. You can program it to brew at a specific time and even adjust the strength of your brew. Don't want something taking up much counterspace? You should also consider the AU$89.90 Wacaco Minipresso which earned four stars in our review.

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Top Amazon deals of the week

Samsung Galaxy Tab S9
Save AU$652
Samsung Galaxy Tab S9: was AU$1,299 now AU$647 at Amazon

The Samsung Galaxy Tab S9 could still be one of the best tablets available today, even if newer offerings have stolen spots in our guide, It has a stellar screen and fast processor that makes it a great option for those that still wanting high performance in a tablet on a budget.

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Ticwatch Pro 5
Save AU$371.99
Ticwatch Pro 5: was AU$519.99 now AU$148 at Amazon

You may not have heard of this smartwatch, but we called it "outstanding" in our Ticwatch Pro 5 review. IF you prioritise fitness tracking, but also want a timepiece that looks good, it's hard to beat. It tracks a heap of data that is simply and clearly displayed to you, and has a long-lasting battery to match. This deal provides a premium watch at the price of our pick for the best cheap smartwatch.

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Apple iPhone 16
Save AU$162
Apple iPhone 16: was AU$1,399 now AU$1,237 at Amazon

For the average user looking to upgrade, there are still few better choices than the iPhone 16. It sits between the iPhone 16e and iPhone 16 Pro, offering all the latest features like Apple Intelligence and Camera Control. At this price, it's a great pickup, and it's not likely to get much cheaper even with the arrival of the iPhone 17.

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Apple iPhone 16e
Apple iPhone 16e: was AU$1,799 now AU$1,635 at Amazon

The iPhone 16e is an excellent choice if you're looking for a powerful, simple device that will last for years to come, with its A18 chipset that can easily handle AI tools like Genmoji and Visual Intelligence. It only has a 60Hz display and solo camera, but this is the lowest price we've seen since its February launch.

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Lego Disney, Pixar, LOTR, Star Wars and more
Lego Disney, Pixar, LOTR, Star Wars and more: at Amazon

There's a ton of Lego deals on Amazon right now. In fact, there's too many for us to list. You can shop all the deals here, but here's a few of our favourites:

The Lord of The Rings: Balrog (was 199.95, now AU139.95)
Pixar Luxo Jr. lamp and ball (was AU$10.95, now AU$89.95)
Harry Potter Monster Book of Monsters (was AU$109.9, now AU$89)

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Philips 5000 Series Dual Basket Air Fryer Steam
Save AU$151
Philips 5000 Series Dual Basket Air Fryer Steam: was AU$499 now AU$348 at Amazon

Ever cooked with steam in an air fryer? Now you can with this Philips two-drawer air fryer. In our Philips 5000 Series Dual Basket XXL Air Fryer Steam review, we said that it cooks everything really well, but there are some caveats to keep in mind when it comes to the use of steam. Still, it's absolutely worth the investment if you want to upgrade from an old air fryer.

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Laifen Hair Dryer SE
Save AU$75
Laifen Hair Dryer SE: was AU$249.99 now AU$174.99 at Amazon

We haven't reviewed this particular model, but Laifen boasts what we think is the best mini hair dryer and also earned four stars in our Laifen Swift hair dryer review. This SE model comes in a very pretty purple or white, offering fast drying with its 105,000 rpm brushless motor and no frizz thanks to its 200-million negative ions moisture, and brings a healthy natural shine to your hair, plus a four-colour LED ring light that displays the temperature.

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Nespresso Vertuo Creatista capsule coffee machine
Save AU$301
Nespresso Vertuo Creatista capsule coffee machine: was AU$1,099 now AU$798 at Amazon

We rate the Vertuo Creatista as the best Nespresso machine out there thanks to its use of the Vertuo pods, which come in a range of cup and mug sizes and an integrated milk frother. It performs exceptionally well, too, and will brew your morning cuppa in no time at all.

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Amazon sales calendar

  • Big Smile Sale: previously in March/April
  • Mid-Year Sale: usually in early June
  • Prime Day: typically held mid July
  • Prime Big Deal Days: typically held in early October
  • Black Friday: takes place in November
  • Boxing Day: takes place in December

Shopping tips

Person carrying Amazon boxes

(Image credit: Pixavril / Shutterstock)

1. Become a Prime member

While it might cost you a monthly (or annual) fee to be a Prime member, it's the best way to maximise your savings, particularly if you think you're going to be shopping on the platform regularly. If you're not a Prime member yet, you can sign up now for a 30-day free trial and, if you do so just before a big sale and cancel the subscription before the trial ends, you get the full benefits without having to pay anything extra, albeit for a short period of time.

Benefits include free and fast shipping, exclusive and early access to select deals, plus free subscriptions to some of Amazon's other services like Prime Video, Prime Reading and Prime Gaming. Find out more about this subscription service in our guide to what is Amazon Prime.

2. Use Amazon coupons

We've got a dedicated page that lists a lot of Amazon coupon codes to help you save on your next shop, but there are always select items on the site that have a little check box that you can tick to bring the price down a little. These coupons can save you anywhere from 5% to 20% off a particular item, and occasionally there's a specific amount of money that gets deducted (e.g. AU$5 off a AU$20 portable power bank), so keep an eye out for them when shopping on Amazon.

Note that when you use these little boxes, the discounted price will only appear when you finally check out – not when the item is sitting in your virtual cart.

3. Track your cart

If you aren't in a hurry to buy something specific, you can always add it to your cart and click "save for later". Amazon has a handy functionality that automatically lets you know if an item in your cart has had a price change.

4. Set up alerts

If you don't want to keep logging into Amazon to check your cart, you can use a site called camelcamelcamel.com to see an item's price history. You just have to copy and paste the URL of the Amazon item you're interested in into Camelcamelcamel's search bar and voila, you get the price history represented by an easy-to-understand graph.

Monitoring this manually, though, can be annoying, so the folks behind this tracking site have created a handy browser plug-in that you can install to receive email alerts when a specific item gets a discount. This is particularly useful during Amazon's big sales if you know what you're after.

5. Use Amazon's Subscribe & Save program

If there are certain products you know you will buy regularly, particular pantry staples and toiletries, you can use the Subscribe & Save feature on Amazon. This option shows up as the default offer when click on items like laundry detergents, coffee pods, nail colour, baby-care items and more, and it's possible to save as much as 15%, with free shipping already available for Prime members.

6. Check Amazon's daily deals

Amazon has a dedicated hub that lists hundreds of offers, called Today's Deals. It sits right on top of the page and, while it looks a little daunting to browse, there are filters you can use to narrow down your search if you know what you're after.

If you happen to use an Echo smart device, you can also use a simple voice command to find out what the day's offers are by saying, "Alexa, what are my deals?"

7. Browse overstocked items in the Amazon Outlet store

Amazon also has a dedicated section called the Outlet Store that stocks clearance items going cheap. It also houses overstocked new items too, and these usually have some significant discounts. From electronics to homewares, the Outlet Store can save you a pretty penny, but note that some items may come in a damaged box. If so, there will be a note on the product listing page about its condition.

8. Shop during the big sales

If you're not in a rush to buy something, particularly an expensive item, consider waiting till a big sale comes knocking. When we say big, we mean the Prime Day and Amazon Black Friday sales. This is when we see the biggest discounts of the year.

That said, there are usually a lot of good deals during Big Smile sale and the Mid-Year sale, so don't ignore those if you're keen on shopping through the year.

Amazon Big Smile Sale: FAQs

amazon prime membership free trial benefits prime day

(Image credit: Amazon)

What is the Amazon Big Smile sale?

While it's not as big as Amazon Prime Day or Amazon's offering during Black Friday, the Amazon Big Smile Sale is one of Amazon's major sales of the year. You can expect a massive range of discounts across the best headphones, stick vacuums, earbuds, cheap phones and more, but the main discounts will likely focus on Amazon-owned products like Kindle, Ring and Echo. It typically takes place in late March or early April.

What days are the big Amazon sales?

Amazon has four exclusive sales throughout the year, while also taking part in the big general sales alongside Australia’s major retailers. These sales start in March (or early April) with the Big Smile Sale, while the Mid-Year sale is Amazon's alternative to Australian EOFY sales in June. Then there's Amazon Prime Day in July, which now occurs twice each year with Prime Day 2 – or Big Deal Days – landing in October.

And, while they aren't specific to Amazon, the Amazon Black Friday and Boxing Day sales are undoubtedly two of the best times to shop.

Does Amazon have an EOFY sale?

While Amazon doesn't take part in EOFY sales per se, the Amazon Mid-Year Sale lines up with the Australian End of Financial season.

What is Amazon's biggest sale?

While it's not an Amazon-exclusive sale, there's little doubt that Amazon's deal offerings during Black Friday are usually the best we see during the year – but its Prime Day deals are right up there. The Amazon Big Deal Days sale is also worth circling on your calendar. Note, many of the deals during these sales are exclusive to Prime members.

What is the biggest sale in the world?

Between Boxing Day and Black Friday, it's hard to say which is the bigger global shopping event. While Boxing Day is an event for countries within the Commonwealth, and Boxing Day has an American origin, both are great times to pick up basically anything from any retailer across the globe.

However, it's possible neither Boxing Day nor Black Friday sales hold the crown of the world's biggest sale. That title might belong to Singles Day, held on November 11. A massive event in China, it has recently gained traction globally – and may increase in popularity in 2025.

TOPICS
Max Delaney
Staff Writer

A Digital Content Writer for the Australian TechRadar team, Max covers all things tech and lifestyle and is keen on using tech to make life easier. A 2023 journalism graduate, Max has written across sports, entertainment and business for brands like Zero Digital Media and Valnet.Inc, but found his love for tech in his time at GadgetUser. At home when covering everything from the latest deal and coupon code to the most recent streaming service output, phone or smartwatch, Max excels at using his research, experience and writing ability give you more time to use your tech, not waste time finding it. 

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