What to make of Hisense? The Chinese manufacturer has long had a reputation for affordable TVs, speakers, and assorted home appliances – though its growth in the television space has shown there’s far more to the brand than simply budget tech.
With ultra-thin models, forays into 8K and projector-television hybrids (you heard me), Hisense is proving a force of innovation in a rapidly evolving market, one where manufacturers are having to compete with new form factors like Samsung’s modular screens or LG’s rollable OLEDs.
Add that to a host of superbly cheap televisions – like the well-reviewed Hisense A6200 – and you have a TV-maker competing on all fronts, with real value on premium picture technologies like UHD resolution and high dynamic range (HDR), even if you’re not necessarily seeing these features at their best.
The Hisense O8B may not have quite matched our hopes for an entry-level OLED – possibly hoping to offer a value OLED experience too early in the technology's lifespan – but if you're after the most affordable way to get a high-end TV technology, Hisense will likely have it.
- Should I buy a Hisense TV? A look at the budget TV brand
To keep you up to date with Hisense’s latest sets, we’ve put together this guide to every 2019 Hisense TV coming this year. But if none of them catch your eye, don’t worry: we’ll be sure to update this list as more sets get announced in the coming months.
Hisense technically owns the Toshiba TV brand too – and has handled Sharp's license in the US, though Sharp is set to reclaim it before 2019 is out – though we’ll be focusing here on televisions flying the ‘Hisense’ flag.
UPDATE: A new range of Hisense TVs with the Roku interface have now landed in the UK, and are now exclusively available to buy via Argos. The high-end Hisense ULED range are also getting Roku TV in the United States, too. Roku for all!
Hisense 2019 TV technology
So what can you expect from Hisense?
For all the bells and whistles listed here, Hisense is a budget brand. You may not be getting the same guarantee of hardware quality or snazzy design as with the likes of Panasonic or LG, but the features you do get are usually a decent cut below the competition.
Hisense’s main buzzword is ULED, or ‘ultra LED’. ULED TVs still have LCD-LED panels, but use a metallic quantum dot filter – like the kind found in Samsung’s QLED TVs – to enhance contrast and definition. Hisense also ensures its ULED sets throw in improved motion rates and local dimming (for precise brightness control), so you’re getting an all-round upgrade compared to the rest of its TV range.
Hisense is also the latest TV manufacturer to invest in OLED, the premium panel technology of the moment: after launching its first OLED TV in Australia last year, the Hisense O8B has now landed on UK and European shores.
- OLED or QLED: which panel should you choose?
There was chatter at this year’s CES 2019 expo about Hisense's new ULED XD display tech, which goes one better with a dual-layer panel (essentially a 4K color screen with an HD grayscale screen tucked behind it) to enhance local dimming and dynamic range – though we're yet to see any models announced with the new tech.
Hisense has also been carving out a laser TV range, which uses a triple-ray projector to get dazzling colors onto a TV screen, making use of the entire DCI-P3 color space. Do you need a TV and projector, rather than just the one? Maybe not. But for those who can afford it, the laser TV range offers something different.
In terms of smart TV platforms, Hisense uses a variety of UI – including the brilliant Roku TV – though it favors its own VIDAA platform for ULED-branded sets. Every ULED TV this year will feature version 3.0 of ViDAA, with full Alexa integration for voice commands, compatibility with Google Assistant devices, and automatic detection of other home devices like gaming console or 4K Blu-ray players connected through HDMI. Hisense also promises "boot time[s] nearly two times faster than Hisense 2018 models."
Hisense Sonic One (2019)
Sometimes less is more. Hisense's Sonic One television is only 1.1 inches wide at its thickest point, without having to outsource its processing or speakers to an external system. That's thanks to a Piezoelectric speaker design that 'pumps sound from the panel' itself instead of through a traditional cone driver. No sizing or pricing yet announced, but expect it to cost a pretty penny.
Hisense TriChroma Laser TV
Is it a TV, a projector, or a hybrid of the two? Hisense’s TriChroma TV essentially projects with three colored lasers onto a blank TV screen, and covers the entire DCI-P3 color gamut. Expect some dazzling 4K HDR, though not either of the dynamic HDR10+ or Dolby Vision HDR formats, even for the very high price.
You can now nab the 100-inch model in the US for $9,995 (yup) on Amazon, with a built-in Harman Kardon audio system (there's a 120-inch model too). In the UK, it's an equivalent £10,999 at Richer Sounds, with JBL supplying the audio components instead.
Hisense OLED TV
Can Hisense compete with the big-name OLED sellers, like LG, Sony, or Panasonic?
We'll find out soon, as Hisense's first OLED TV has now made its way to UK and Europe. Previously retailing as the Series X in Australia, the H55O8BBUK should have the deep blacks and rich color gamut we've come to expect from OLED TVs, with Dolby Atmos and Dolby Vision to boot.
Retailing at £1,599 (around $2,000 / AU$2,900), it's around the cost of last year's LG B8 OLED, and will be one of the cheapest ways to get an OLED panel in your home. See what we thought in our Hisense OB8 OLED TV review
Hisense 2019 ULED TVs
Hisense U9F Quantum Dot (75-inch only): The Hisense 75U9F is a 75-inch Quantum Dot screen with Android TV, and over a thousand local dimming zones for keeping its 2,200 nits peak brightness in check. Specs-wise, that puts the U9F on par with Samsung's Q9FN QLED, which debuted in 2018 and became one of the best TVs of last year.
The U9F launched in June, at a steep $3,499 (around £2,740, AU$4,999). Comes with Dolby Vision and built-in Google Assistant.
Hisense H9F (available in 55 and 65-inch models): A more reasonably-priced version of the above, though only with 150 dimming zones and 1,000 nits peak brightness. The H9F is a 4K UHD set costing $699 (around £525 / AU$979) and $749 (around £656 / AU$1,049) respectively for the 55 and 65-inch models. Comes with Dolby Vision, too – but keep an eye out for our incoming review.
Hisense R8F Roku TV (available in 55- and 65-inch models): Hisense's ULED range finally gets the Roku TV partnership we've been waiting for. Cue 4K resolution, full array backlighting, and wide viewing angles making for a truly premium set (not to mention the swish Roku OS). Despite coming with Dolby Atmos audio, the sound is somewhat lacking – though you can read all our thoughts in this hands on Hisense R8F Roku TV review.
Releasing in mid-December (2019), the Hisense R8F will retail for $500 and $700 for its 55-inch and 65-inch models respectively (US only).
Hisense H8F (available in 50, 65-inch models): Same panel technology as above, but with a more standard Android TV platform instead. You do however get Alexa compatibility and Google Assistant integration from the off. Now available in 50 inches for $400 (around £350 / AU$560), and 65 inches for $750 (around £656 / AU$1,049) .
Hisense 2019 UHD / HD TVs
Hisense Roku TV (available in 43-, 50-, 55- and 65-inch models): The Hisense Roku TV has finally made its way to the UK, with a range of model sizes and brilliantly low price point, starting at just £329 (around $430 / AU$625) for the 43-inch size. You'll get a brilliant Roku smart platform, 4K resolution, and Freeview Play catch-up services too.
Hisense H65 UHD TV (available in 50, 75 inches): A step down from ULED, without the quantum dot panel, wide color gamut, or local dimming. You do, however, get basic HDR support (HDR10), and a 50-inch 4K UHD display for only $349 (around £307 / AU$490), or a 75-inch display for $1,199 (around £1,053 / AU$1,683). Launching in late 2019.
Hisense H5 HD TV (available in 32, 40 inches): For those wanting something on the small side, the ultra-cheap H5 launches this coming May in 32 or 40-inch models, at $169 (around £148 / AU$237) and $249 (around £219 / AU$349) respectively. You're only getting 1080p Full HD, but you won't be spending much on it either.
Everything you need to know about the new TV launches of 2019: