I’m a trained TV calibrator, and here are the best TVs you can buy today

TVs showing smart interface screenshots with game consoles in foreground and shipping boxes in background
(Image credit: Future)

Welcome to my guide to the best TVs you can buy today. I manage TechRadar’s TV and projector testing program and have 20-plus years of experience testing TVs. During that time, I have witnessed key shifts in TV technology, from standard-definition to high-definition and 4K, and from CRT and plasma to OLED and mini-LED.

Today’s TVs offer dramatically better picture quality compared to ones you could buy as little as three years ago, with significant improvements in brightness, high dynamic range, motion processing, and even built-in sound.

With so many good TVs on the market, the main challenge with TV buying, as I see it, is finding the one that suits your particular budget level and use case. Are you a movie fan who wants a TV that can deliver a picture exactly as a director intended? Or maybe you’re a sports fan who wants a TV that will look good even with your room lights turned on.

My intent with this guide is to feature TVs that provide the best fit for specific purposes, and to present options that suit a range of budgets at different sizes. If you're wondering about other TVs not featured in my list, you’ll be able to read about those, and the reasons why they didn’t make the cut, in the Also Consider section of this guide.

Curated by
Al Griffin
Curated by
Al Griffin

I lead TechRadar’s TV testing and also cover projectors, soundbars, and home theater audio. Previously, I was editor of Sound & Vision magazine, and I'm an ISF-trained TV calibrator. Having worked in AV product testing and tech journalism for almost three decades, I’ve had my eyes on basically every flagship TV available. I shaped this list with the help of our reviewers in addition to my own experience, to cover as many bases as possible for different budget or viewing needs.

Recent updates

November 6, 2025
Rewrote this guide from scratch to focus on a smaller number of TVs, to make it easier to choose a new model easily.

The best TVs, listed

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The best TV for most people

The best TV for most people

Specifications

Screen size: 42, 48, 55, 65, 77, 83 inches
Panel type: OLED
Refresh rate: 144Hz
Smart TV: webOS 25
HDR: Dolby Vision, HDR10, HLG

Reasons to buy

+
Excellent picture quality and features for the price
+
Great gaming features
+
webOS smart TV platform

Reasons to avoid

-
Just average sound
-
No HDR10+ support
-
Minimal upgrade over LG C4

If pressed to choose a single TV that fits every viewing need, from movies to sports to gaming, I would select the LG C5. This TV has the high-level of picture quality and features one would expect from a more expensive TV, but it delivers that at a more affordable, mid-range price.

The main benefit of the LG C5 is its OLED display panel. When I’ve viewed movies and TV on the C5, the rich, detailed shadows and powerful contrast that LG’s OLED tech uniquely delivers gave the picture a stunningly realistic quality. Gaming on the C5 is also a thrill, with the TV’s smooth, lag-free performance during fast-paced battle sequences creating a vivid sense of immersion.

On the features front, LG’s new Alpha 9 Gen 8 AI Processor in the C5 brings a modest picture brightness boost over its LG C4 predecessor. The C5 also features a 2.2-channel, 40W Dolby Atmos speaker array, and it can be counted on to deliver reasonably punchy sound with clear dialogue.

LG’s latest-gen smart TV platform, webOS 25, introduces a bevy of AI-enhanced features for content searching and automated picture and sound setup. When we reviewed the C5, we appreciated how the updated smart interface can be personalized for different household members, with a new Voice ID feature automatically switching to customized settings. Another standout webOS feature is LG’s Quick Menu, which allows for easy onscreen access to a range of TV adjustments as the program you’re watching remains visible in the background.

While it does just about everything well, the C5 stands out as a gaming TV. Input lag is an impressively low 9.2ms, and all four of its HDMI ports support 4K 144Hz, Dolby Vision gaming, FreeSync Premium and Nvidia G-Sync. You can also play cloud-based gaming apps on the C5, with great options such as Xbox, Amazon Luna, and Nvidia GeForce Now.

The C5 really earns its designation as the best overall TV by doing many things right, and doing it at a reasonable price compared to premium OLED TVs.

Read our full LG C5 review

LG C5 OLED TV review: already on course to be one of 2025's best TVs - YouTube LG C5 OLED TV review: already on course to be one of 2025's best TVs - YouTube
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LG C5 test results

The best TV under $500

The best TV on a budget, with easy-to-use apps and features

Specifications

Screen size: 55, 65, and 75-inch
Resolution: 4K
Panel Type: QLED with mini-LED
Smart TV: Roku TV
HDR: HDR10, HLG, Dolby Vision, HDR10+

Reasons to buy

+
Very good picture quality for cheap
+
Dolby Vision and HDR10+ HDR support
+
Great smart TV interface

Reasons to avoid

-
Average brightness
-
Average sounding built-in speakers
-
Limited picture adjustments

When friends ask me to recommend a good, cheap TV, my go-to is the Roku Plus Series. Plus Series TVs are the mid-range offering in Roku’s TV lineup, and they strike a sweet spot between performance and value.

Much of that performance comes from the Roku Plus Series’ mini-LED backlight, which is a rare feature at this price point. Combined with the TV’s QLED display panel, this creates pictures with strong contrast, detailed blacks, and rich colors. Yes, plenty of other TVs can deliver those picture-quality advantages, but the 55-inch Plus Series model does so at an under-$500 price point.

Another big Roku Plus Series benefit is its appealingly simple smart TV interface. I’ve tested TVs from every major brand, and for me the Roku smart TV platform stands out by being visually uncluttered and easy to navigate. Roku TVs can do all manner of things, from searching content based on voice commands to controlling smart home devices like video doorbells and lights, but if you’re simply looking to get to the apps and shows you want to watch, few TVs make it this easy.

With a standard 60Hz refresh rate instead of the 120Hz rate preferred by Xbox series X and PlayStation 5 gamers, the Plus Series provides just average gaming specs. However, an Auto Game Mode kicks in when a gaming console input is selected, and the TV’s measured 11.5ms input lag is impressively low for a TV at this price, resulting in smooth and responsive gaming.

Otherwise, Roku Plus Series TVs offer a good range of features, including both Dolby Vision and HDR10+ high dynamic range support. When I reviewed the 55-inch Plus Series TV, I found the picture quality to be impressive for the price, making it a great budget TV option.

Read our full Roku Plus Series review

Roku Plus Series test results

The best TV under $1,000

The best TV for under $1,000

Specifications

Screen sizes: 55, 65, 75, 85, and 100-inch
Resolution : 4K
Panel type : QLED with mini-LED
Smart TV: Google TV
HDR support: Dolby Vision, HDR10+, HDR10, HLG

Reasons to buy

+
Fantastic picture quality and excellent value
+
Dolby Vision and HDR10+ support
+
Top-tier gaming support

Reasons to avoid

-
Only three HDMI ports
-
Average off-axis picture quality
-
Rattling bass in extreme movies

Hisense TVs typically deliver outstanding picture quality for the price, and the Hisense U8QG is no exception. I was thoroughly impressed with U8QG’s picture when I reviewed it, but it also awarded it a rare five out of five star rating for value. If you want a fantastic TV but want to keep the budget to under $1,000 (the 55-inch model currently sells for that amount, and the 65-inch regularly drops below $1,000 during sales events), the Hisense U8QG is one I’d easily recommend.

What most impressed me about the U8QG is that its screen brightness rivals, and even beats, TVs that cost significantly more. Its mini-LED backlight’s precise local dimming control works well for high dynamic range images – both the Dolby Vision and HDR10+ formats are supported – making shadows look deep and bringing out fine detail in picture highlights. Colors also looked rich on the U8QG when I tested it, and its anti-reflection screen, along with its high brightness, makes it a good choice for daytime sports viewing.

The Hisense U8QG uses Google TV for streaming, and that smart TV platform provides benefits such as integration with a Google account for personalized recommendations and onscreen control of Google Home smart home devices. Gaming support includes 4K 165Hz, along FreeSync Premium Pro, Dolby Vision, and HDR10+ gaming across the TV’s three HDMI 2.1 ports.

When I tested the U8QG, I was less impressed with its 4.1.2-channel, 72W speaker array, which isn’t the equal of its excellent picture. It delivered clear dialogue and good immersion with movie soundtracks, but I found issues with the TV’s built-in subwoofer. Even so, with the money you’ll save buying the U8QG over a more expensive mini-LED TV, you’ll have enough left over to buy a good soundbar.

Read our full Hisense U8QG review

Hisense U8QG test results

The best cheap big-screen TV

The best TV for big-screen thrills on the cheap

Specifications

Screen size: 50, 55, 65, 75, 85 & 98-inch
Resolution: 4K
Panel type: QLED w/ mini-LED
Smart TV: Google TV
HDR: Dolby Vision IQ, HDR10+, HDR10, HLG

Reasons to buy

+
A great 85-inch mini-LED TV for under one grand
+
Vibrant color and good contrast
+
Straightforward, easy-to-navigate UI

Reasons to avoid

-
The sound isn’t that great
-
Just average brightness

I’m not usually prone to recommending you buy a brand’s top model when splurging on an ultra-big-screen TV, but I’m also not going to suggest you buy the cheapest model just to make the purchase somewhat affordable, because the results won't be great. What makes the TCL QM6K special is that it's the least expensive TCL TV with a mini-LED backlight, a feature that, in my experience, helps immensely to improve picture brightness and contrast, especially at large sizes.

The QM6K series is available in screen sizes up to 98 inches, with the 85-inch model regularly discounted to under $1,000, and the 98-inch model priced just above $2,000. Those are fantastic prices for a big-screen TV with this level of picture quality.

The QM6K is also feature-packed compared to other budget big-screen TVs I’ve tested. Along with its mini-LED backlight, it supports both the Dolby Vision and HDR10+ high dynamic range formats and is IMAX Enhanced. The QM6K uses the Google TV smart TV platform for streaming and also has hands-free voice control using Google Assistant.

Sound quality of the QM6K’s built-in speakers is just average, but when you’re going with a screen this big, I’d normally recommend upgrading it with one of the best soundbars. When TechRadar reviewed it, we found gaming to be a treat on the QM6K, which supports up to 4K 144Hz VRR (with Nvidia G-Sync and AMD FreeSync) and 288Hz at 1080p resolution.

I can’t think of a better big-screen value than the TCL QM6K. You can get a brighter and somewhat better picture by buying one of the company’s pricier series, such as the TCL QM8K, but I’m confident that many people will be happy with the picture put out by the QM6K, and they’re sure to be happy about the price.

Read our full TCL QM6K review

TCL QM6K test results

The best OLED TV for bright rooms

The best OLED TV for bright rooms

Specifications

Screen size: 55, 65, 75 and 85-inch
Resolution: 4K
Panel Type: QLED with mini-LED
Smart TV: Google TV
HDR: HDR10, HLG, Dolby Vision, HDR10+

Reasons to buy

+
Outstanding brightness for OLED and anti-glare screen
+
Extensive gaming features
+
Excellent picture quality

Reasons to avoid

-
Some minor black crush
-
Pricey
-
No Dolby Vision support

When I first laid eyes on the Samsung S95F, I knew that Samsung had created something special: an OLED TV with a bright-enough picture to compete with mini-LED TVs. The S95F’s bright picture and its Samsung OLED Glare Free screen, a tech that proved very effective at eliminating screen glare in bright rooms when we reviewed it, combine to make this a TV that can do double duty for movie watching and sports viewing.

Now on its second generation, the Glare Free screen used in the S95F not only eliminates distracting mirrored reflections, but it’s also able to maintain the strong contrast and deep black levels that OLED TV fans like myself appreciate about OLED display tech. Beyond that, Samsung’s NQ4 AI Gen 3 processor for the S95F brings a range of AI-based enhancements to improve detail, upscaling, and motion handling, and it can even upscale standard dynamic range content to high dynamic range, making all manner of pictures look good.

Samsung’s Tizen smart TV interface is one of the best around, and it sees several enhancements in the S95F. The main one is the addition of homepage hubs for gaming and productivity apps, along with an Ambient portal that lets you subscribe to the $5/monthly Samsung Art Store to access up to 3,000-plus artworks to display when the TV is in standby mode. A new quick menu also provides easy access to frequently used picture adjustments and user settings on the TV.

Gaming is another S95F highlight. It features Samsung’s Gaming Hub, which houses apps from Xbox, Nvidia GeForce Now and others, and provides four HDMI ports that support 4K165Hz, FreeSync Premium Pro, ALLM and HDR10+ gaming . A built-in 4.2.2 channel, 70W speaker array delivers clear dialogue, and Samsung’s Object Tracking Sound+ system ensures that sound effects accurately track the onscreen action.

As Samsung’s flagship OLED TV, the S95F doesn’t come cheap, but if you’re like me, you want a TV that’s great for both movies and sports, and the S95F is that TV. Also, with its sleek, razor-thin design and Samsung Art Store compatibility, it’s the closest a TV can come to being a work of art.

Read our full Samsung S95F review

Samsung S95F test results

The best TV for sports viewing

The best TV for sports with high brightness and an anti-glare screen

Specifications

Screen size: 43, 50, 55, 65, 75, 85 & 98-inch
Resolution: 4K
Panel type: Neo QLED mini-LED
Smart TV: Tizen
HDR: HDR10, HDR10+, HLG

Reasons to buy

+
A pricey, but flawless TV for watching sports
+
Glare Free tech eliminates screen reflections
+
Great gaming features and performance

Reasons to avoid

-
No Dolby Vision HDR support
-
Pricey compared to competition

If you’re a sports fan, your viewing needs will be well served by the Samsung QN90F. When I reviewed the QN90F, I was impressed with how good its picture looked when viewing sports in both bright and dim viewing conditions. Much of that had to do with this flagship Samsung mini-LED TV’s high brightness, but another aspect was its Glare Free screen, which virtually eliminated any reflections from my room’s overhead lights and lamps.

High brightness and glare reduction aren’t the only things that contribute to the QN90F’s excellent picture. A Wide Viewing Angle feature makes pictures look uniformly good from any seat in the house. And there’s also Samsung’s excellent AI-enhanced motion processing, which, in combination with its high refresh rate screen, makes fast action plays look solid and blur-free and eliminates the “vanishing ball” effect that lesser TVs can be subject to when displaying sports.

Other features that add to the QN90F’s appeal are a 4.2.2-channel Dolby Atmos speaker that delivers clean, well-defined sound and a built-in ATSC 3.0 tuner to receive NextGen digital TV broadcasts in the US. The QN90F has an almost impossibly slim and appealing design, and it comes with Samsung’s rechargeable SolarCell remote, which powers itself by absorbing available light.

Samsung TVs are among the best for gaming, and the QN90F features four HDMI ports that support 4K 165Hz, FreeSync Premium Pro, ALLM and HDR10+ gaming. And don’t worry if you don’t have a gaming console, because the TV’s Gaming Hub houses Xbox, Nvidia GeForce Now, and many other cloud-gaming apps.

You’ll pay more for the Samsung QN90F than you would for many competing mini-LED TVs, but if you’re looking for the best TV for sports, and one that’s also fantastic for gaming and movies, you couldn’t do better. I gave the QN90F an overall rating of five out of five stars when I reviewed it, and was genuinely sad to see it go once I finished my testing.

Read our full Samsung QN90F review

Samsung QN90F test results

Comparison charts for the best TVs

We measure the objective performance of TVs using as part of our testing process, using these figures to help us make a judgment on the picture quality that we're seeing. The following measurements were all taken by our labs or testers, using professional-level equipment and software.

You shouldn't judge a TV based solely on test numbers, but it can be useful to make quick comparisons between them while decided what to buy, so here are the results for all the TVs we rate here together.

First is brightness, measured using both HDR and SDR video, in small areas and fullscreen (which makes a big difference).

Here are our test results for measuring how close the TVs come to supporting 100% of the P3 color range, which is used for HDR video. The BT.2020 range is also used in pro video work, but is less important in general use.

Input lag is the time from when an image enters the TVs HDMI port, to when it appears on-screen. This is important for gaming, because you want action to happen immediately after you press the button, not with a delay. We measure it using a piece of specialist equipment that rapid-fires a blinking image on the screen, and detects the delay.

More TVs to consider

This buying guide reflects only a sample of TVs that TechRadar has recently tested. Here are several other TVs worthy of your consideration, with a description of product highlights and an explanation of why they didn't make the cut for this particular guide.

Samsung S90FRead our full Samsung S90F review

Samsung S90F
Samsung’s mid-range OLED TV would make a solid alternative to the LG C5, our best overall TV pick in this guide. In our review, we found that it provided slightly higher brightness than the C5, and excellent all-around picture quality. The S90F is also an excellent TV for gaming, with arguably even better gaming features than the C5. However, the 65-inch S90F we tested is the only screen size that Samsung has confirmed always uses a QD-OLED panel, and other sizes may use a mix of panel types, so we can only certify its performance for that specific size.
Read our full Samsung S90F review

Amazon Fire TV Omni Mini-LEDRead our full Amazon Fire TV Omni Mini-LED review

Amazon Fire TV Omni Mini-LED
Amazon’s top Fire TV model is a relative bargain for what it offers, with good overall picture quality and impressive gaming specs (including 4K 144Hz support) and performance, as we noted in our review. It’s priced higher than the Roku Plus Series, our under-$500 option in this guide, but it has a brighter picture. Otherwise, the performance of these TVs is roughly the same. The cluttered Amazon Fire TV interface also takes a backseat to Roku, which is among the cleanest and easiest-to-navigate smart TV interfaces around. All that said, the Omni Mini-LED can be purchased for an attractive price, especially during major sales events like Amazon’s Prime Day and Black Friday.
Read our full Amazon Fire TV Omni Mini-LED review

Roku Pro Series

Roku Pro Series
Roku’s flagship TVs feature a mini-LED backlight and impressive sound quality and design for a budget-range TV, as we noted in our review. They are more expensive than our under-$500 pick, the Roku Plus Series, but have higher brightness, lower input lag and a 120Hz refresh rate for gaming.

<p><strong>Read our full <a href="https://www.techradar.com/televisions/roku-pro-series-review"><strong>Roku Pro Series review
TCL QM8KRead our full TCL QM8K review

TCL QM8K
TCL’s next-to-flagship QM8K TVs are a good alternative to the Hisense U8QG, our best under-$1,000 choice. In our review, we found it has nearly as high picture brightness as the U8QG, along with superior built-in speakers. QM8K TVs are typically priced higher than the Hisense, though the price differences are fairly minimal.
Read our full TCL QM8K review

LG G5Read our full LG G5 review

LG G5
The flagship model in LG’s OLED TV lineup, the G5 has similarly high brightness to the Samsung S95F, our choice as best OLED TV for bright rooms. In our review, we found that its anti-reflection screen wasn't as effective, however, which is why we selected the Samsung instead for this guide. Otherwise, the G5 has excellent overall picture quality, a great smart TV platform in LG’s webOS, and an excellent range of gaming features.
Read our full LG G5 review

The best TV brands to buy today

Panasonic z95b showing image of leaf

Panasonic's flagship Z95B OLED TV (Image credit: Future)

The best TV brand landscape has shifted somewhat over the past few years, with top brands shifting places to a degree on the power rankings chart, and upstart brands such as Hisense and TCL gaining traction. Along with these, we saw the reintroduction of Panasonic to the US TV market, along with new TV brands like Roku and Amazon putting out increasingly higher-quality sets. What follows is a summary of the various TV brands ordered according to their performance in TechRadar’s TV tests.

Samsung S95F with Ember from Elemental on screen

The Samsung S95F OLED won TechRadar's TV of the Year award for 2025 (Image credit: Future)

Judged by its overall performance in TechRadar’s recent TV reviews, Samsung is the leading TV brand. We rate Samsung TVs highly for their picture quality, though we regularly cite the lack of Dolby Vision HDR support as a downside. Samsung TVs are also the strongest when it comes to gaming performance and features, and each yearly iteration introduces new cutting-edge design innovations.

LG TVs earn strong praise for picture quality and features in our reviews, and they also provide one of the best smart TV platforms in webOS. Gaming performance and features are also regularly cited in our LG TV reviews, though the company lags far behind competitors when it comes to mini-LED TVs, leaning instead on OLED for its top TV brand status, which means it doesn't offer strong cheaper options.

Sony Bravia 8 II showing image of landscape

Sony's impressive flagship OLED TV, the Bravia 8 II (Image credit: Future)

Sony shifted its focus from OLED to mini-LED tech for its flagship TVs last year. The company’s flagship TVs are the ones that provide the best picture quality, though they are generally pricier than equivalent flagship models from Samsung and LG. Sony TVs also provide excellent built-in sound quality, though they lag behind the competition when it comes to gaming features and performance, despite providing PS5-centric settings.

Hisense and TCL fit into the middle of our overall TV brand rankings. Both brands provide a range of high-value TVs, with the top models providing excellent overall picture quality and sound quality. Performance tends to drop as you move down the range for each respective brand, however, and the gaming features on their TVs aren’t quite as extensive as what you’ll get from Samsung and LG – but when it comes to good-quality large-screen sets that are affordable, these two are arguably the leaders right now.

Amazon Fire TV Omni QLED home screen

Amazon's higher-end Fire TVs have good picture quality for the price and are particularly well-suited for Amazon Prime Video subscribers and Alexa users (Image credit: Future)

Last but not necessarily least, Roku and Amazon both made good showings in our recent reviews. These were for the company’s mini-LED TVs, which offer impressive picture quality at a budget price. We generally praise Roku TVs for their excellent smart TV interface, which is easy on the eyes and intuitive to navigate, while Amazon Fire TVs earn marks for good overall performance and high value.

How to choose the best TV for you

There are lots of complicated terms you'll see when buying a new TV, including in this guide – so to start our generlized buying advice, here's a glossary of the big terms you'll see often.

120Hz/144Hz/165Hz: This is the ‘refresh rate’ of the TV, meaning how many image frames it can show each second. 120Hz means 120 frames per second maximum. Classified as high frame rate (HFR), 120Hz is ideal for next-gen gaming consoles such as PS5 and Xbox Series X, and can also benefit sports viewing. While consoles are capped at 120Hz, some TVs can support 144Hz or 165Hz for PC gaming.

4K: Also known as Ultra HD (UHD), a 4K image consists of roughly 4,000 horizontal pixels – 3,840 in the UHD standard specs used by streamers and 4K Blu-ray, to be precise – by 2,160 vertical pixels, which is four times the amount found in Full HD TVs. Most streaming services now support 4K as do most 43-inches and larger TVs.

ALLM (auto low latency mode): A feature primarily used for gaming where a TV will switch to the optimal game picture mode/settings when it detects a connected gaming console.

ATSC 3.0: Also known as “NextGen TV,” it is a broadcast TV standard created by the Advanced Television Systems Committee (ATSC) that supports 4K resolution, high dynamic range, and immersive audio formats such as Dolby Atmos. ATSC is used by broadcast TV stations in the US, and it requires a TV with an ATSC 3.0-compatible tuner.

ARC: Audio Return Channel. This feature allows for audio signals to be sent from a TV to an HDMI ARC-supported device such as a soundbar or AV receiver via an HDMI connection.

How do I choose the best TV for me?

There are tons of things you could consider when buying a new TV, but not everyone needs to get stuck in the technological weeds. Here's the advice our editors tend to give the (many) people who ask this of them in real life.

First, set your budget and your size. Choose a maximum amount you're willing to spend, and the size of TV you want, and then narrow your search to only models that fit both of those criteria. You will find that already you're down to looking at only a handful of options, making it much easier to get a grip on things. If you have quite a high budget, set yourself a minimum budget too to help narrow things – maybe 30% below your maximum budget.

When considering the size of the TV, think about where you'll be installing it; it can make all the difference if you're using one of the best TV wall mounts to mount your TV, or just placing it on a stand, as the same TV can look different on both these places.

Sonos Arc Ultra

A soundbar is a recommended add-on for most TVs, which typically have weak sound (Image credit: Future)

So now you'll need to make a few further decisions. If you're looking at the mid-range or premium end of things, do you want an OLED TV or an LED/mini-LED TV? In sizes 55 inches and up, LED TVs tend to be brighter than OLEDs, and so are great for watching sports or TV during the day in bright rooms. But for movie nights, OLED TVs are the best, thanks to their unrivaled contrast – they just don't go as bright as LED TVs unless you get the most expensive models.

If you're buying a mid-range set, you'll need to decide if you need a 120Hz screen or not. This is great for gamers (especially those with a PS5 or Xbox Series X), and also good for movies because it can show more natural motion. But if you want to save cash, getting a 60Hz TV might be a better idea, because 120Hz TVs always cost more.

And then, spare a thought to sound. Most of today's thin TVs have weak built-in sound. If you don't mind buying one of the best soundbars too (or if you already have one), then don't worry about this. But if you don't want extra boxes in your setup, then focus on the TVs we've recommended where we mention the audio is stronger. Sadly, it tends to be higher-end sets that do this better – but even then, not all are created equal. Sony and Samsung are usually strong for audio, though, so are a good place to start.

Which TV is the best quality?

That depends on how you define quality. We define it as the ultimate mix of picture quality, features, design and price – when recommending the TV that's best for most people at any given price, that's what we're looking for. And that's why the LG C5 is at the top of our list – some TVs do individual things better, but nothing else does so much stuff so well, for the same kind of price.

The best premium OLED on the market for us is the Samsung S95F, which is an extremely high-end option, but is worth every penny when you see the results from its super-bright screen combined with its amazing anti-reflection panel.

Which brand is best for TVs in 2025?

No one brand does TVs better than the others, but there are definitely some TV makers that excel in certain areas more than their rivals.

Some of the best brands on our list are Hisense, LG, Samsung, Sony, and TCL. They all tend to be the top-performing brands at the premium end, though all bring out a wide range of models each year.

LG also makes excellent OLED TVs – in fact, LG Display makes the OLED panels for most other brands. We like that LG offers a wide range of TVs, including different budgets and sizes – the LG C5 goes from 42 inches all the way up to 83 inches and delivers on every front, and that's why it's at the top this list. LG's webOS is one of our favorite smart TV platforms, and is an easy to use operating system that feels intuitive. LG's LED TVs aren't great value, though, again compared to Hisense and TCL.

With steps into the QD-OLED world, Samsung has established itself as a real contender for best OLED TVs, with the impressive Samsung S95F offering incredible picture quality and performance. There are also Samsung's dynamic mini-LEDs available that will suit most people with bright environments, though Hisense and TCL have these models beaten for sheer value in 2025.

Soony Bravia 9 showing image of race car driver

Sony TVs like the company's flagship Bravia 9 mini-LED tend to be pricier than the competition, but typically have good performance with solid built-in speakers (Image credit: Future)

Sony is another major player in the TV space. Its screens boast stunning picture quality and build quality. Although, like other brands in this list, there's a wide range across the board. Sony's TVs tend to cost a premium compared to the other brands here for the same kind of features, except Sony's TVs contain some of the best built-in sound in the business, so you do get something extra for that price.

Hisense and TCL are the two makers who've really crashed the party, producing mini-LED TVs for unbelievably good prices that deliver astounding brightness and impressive contrast, with good features. They both use Google TV as their smart platform, which makes them fairly easy to use and ensures all the key streaming services are supported.

Which is better OLED or QLED?

This is one of the biggest and more contentious TV tech questions of the moment. Luckily we've covered all of the details in our OLED vs QLED guide.

However, if you're looking for a summary we'd say that QLED is a great option for brightness if you'll watch in bright, sunlit conditions; whereas OLED TVs offer better viewing angles and superior contrast for gorgeous movie-like images, as long as you can control the room lighting with most models.

Is 4K better than OLED?

Luckily, you don't need to decide whether to go with OLED or 4K – you can have both! 4K refers to the resolution (ie, the number of pixels on the screen), while OLED refers to the panel technology (ie, what the pixels are made from).

So you can have 4K screens that are OLED (almost all of them are, apart from some pricey 8K OLED TVs), and you can have 4K screens that are QLED, mini-LED or other tech.

Is LG better than Samsung?

Both LG and Samsung are excellent TV brands and you can't really go wrong with either when it comes to OLED, but it's a different matter outside of that.

LG's LED TVs are notably a weaker proposition than Samsung's, so if you're thinking of going for a budget TV or a mini-LED model, Samsung is the better bet of these two.

When it comes to OLED TVs, we rate Samsung's S95F marginally ahead of the LG G5 equivalent thanks to its superior anti-reflection screen, but if you mostly watch in controlled lighting, the LG G5 is just as good.

We love the LG C5's versatility, coming in many different sizes and with every gaming feature you could want – it's a great mid-range model. The Samsung S90F is also a great OLED TV choice at a similar price, though Samsung has only confirmed that the 65-inch screen size uses the company's QD-OLED display panel.

How I test the best TVs

Each TechRadar TV review involves a series of objective tests made using specialized test equipment. These are combined with extensive subjective evaluation using both test patterns and real-world sources such as 4K Blu-ray, streamed content, and broadcast TV.

For objective tests, I measure a TV’s peak and fullscreen brightness levels, along with its HDR color gamut coverage. I also measure color and grayscale accuracy, as well as input lag for gaming.

After determining a TV’s most accurate picture preset using objective tests, I perform a subjective evaluation with that preset active to make a general assessment of picture quality, taking into account factors such as contrast, black level, screen uniformity, color, detail, and more. I also assess sound quality, features, design, smart TV and menus, gaming features and performance, and value, with individual scores for each section contributing to an overall rating.

You can get a fully detailed overview of my process in How we test TVs at TechRadar, but here's a summary of the key tests that get performed:

TV brightness being measured by a TV reviewer

(Image credit: Future)

Brightness

Brightness is an important factor to consider when shopping for a TV, for two main reasons. The first is that movies and TV shows with high dynamic range (HDR) can contain super-bright highlights. A TV with a high brightness capability will be better able to reproduce those highlights, which give pictures an enhanced sense of depth and realism. The second reason is that brighter TVs can look better in a bright viewing environment, which is typically the case when watching sports or gaming.

Color gamut coverage

Screenshot of Samsung S95F HDR color gamut reading

(Image credit: Future)

I measure color gamut coverage to get an indication of the range of colors a TV can display. These results are recorded as a percentage, with a 100% score confirming the TV can display the full range of colors that video content with HDR can include.

Color gamut coverage tests include two measurements: UHDA-P3 and BT.2020. The first is to see how well the TV tracks the UHDA-P3 color space used for mastering 4K Blu-ray and digital cinema releases. The second, BT.2020, is a more future-oriented standard, though some new displays, such as RGB laser projectors and RGB mini-LED TVs, are capable of displaying the full BT.2020 color spectrum.

Color and grayscale accuracy

I run grayscale and color accuracy tests to evaluate how well a TV can match the visual intent of the director when a movie was mastered during post-production. These measurements are run with the TV in its most accurate picture preset – typically Filmmaker Mode, Movie, or Cinema – and provide Delta-E values (the margin of error between the test pattern source and what’s shown on-screen) that indicate the TV’s level of accuracy. Any result under 3 is regarded as indistinguishable to the human eye from the source and can be considered excellent.

Input lag

Input lag refers to the time elapsed between a source sending a signal to a display and the display showing it on screen. A low input lag time is a crucial factor for competitive gaming, with a result of 13ms or lower generally considered to be an acceptable result.

To test input lag, I set the TV to its Game picture preset and use a special meter that outputs a test signal to the TV’s HDMI input. The meter is placed on the TV’s screen and measures the time it takes to detect the signal, with the result displayed in milliseconds.

Latest updates to our guide to the best TVs

November 6, 2025
Rewrote this guide from scratch to focus on a smaller number of TVs, to make it easier to choose a new model easily.

August 27, 2025
Replaced the Panasonic Z95A with the newer Panasonic Z95B as our 'Best for sound' top choice based on our recent testing.

July 29, 2025
Replaced the Samsung S95D with the Samsung S95F, a new model with an improved Glare Free screen, as 'Best OLED for bright rooms' option.

July 1, 2025
Replaced Samsung QN90D with newer model, Samsung QN90F, as 'Best TV for sports' option.

Al Griffin
Senior Editor Home Entertainment, US

Al Griffin has been writing about and reviewing A/V tech since the days LaserDiscs roamed the earth, and was previously the editor of Sound & Vision magazine. 


When not reviewing the latest and greatest gear or watching movies at home, he can usually be found out and about on a bike.