Black Friday TV deals in Australia 2025: all you need to know and early deals now live

Sony and LG TVs on a blue and pink gradient background with "Black Friday TV Deals" text.
(Image credit: Future / LG / Sony)

It goes without saying that 2025 has flown by and we can now get excited by the prospect of some fantastic Black Friday TV deals. Always one of the most popular items to buy during this sales season, we're expecting retailers to slash thousands of dollars off prices of some of the best TVs.

We've seen a steady stream of TV deals throughout the year, but things should ramp up exponentially as we approach the official date of Black Friday, which this years falls on Friday November 28th.

Best retailers for TV deals

Black Friday TV deals 2025: early savings now live

LG Black Friday TV deals

LG B5 OLED TV (55-inch)
Save 23% (AU$611)
LG B5 OLED TV (55-inch): was AU$2,699 now AU$2,088 at Appliance Central
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The B5 is LG's entry-level model, but don't think it's not a capable performer, as it's still an excellent screen. And, in this 55-inch guise, coupled with its wealth of gaming support, it makes for a fantastic addition to a smaller room or as a gaming TV.

<p>Read our full <a href="https://www.techradar.com/televisions/lg-b5-review"><strong>LG B5 review
LG QNED86 (65-inch)
New lower price!
Save 41% (AU$954)
LG QNED86 (65-inch): was AU$2,299 now AU$1,345 at Appliance Central
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A couple of models in LG's 2025 QNED range now use its brightness-boosting 'evo' technology, including this QNED86. We would've loved to have brought you a deal on the higher-spec QNED93, but it appears all stock has gone for the time being. We've not reviewed the QNED86 just yet, but I have seen it in person and found it to be exceptionally bright and capable of delivering vibrant, punchy colours – a big improvement over QNED screens of old!

LG QNED81 (65-inch)
Save 13% (AU$249)
LG QNED81 (65-inch): was AU$1,899 now AU$1,650 at Appliance Central
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This QNED TV doesn't get the 'evo' tech, but it does get a new processor to help it maintain greater control over colour reproduction. It's a cost-effective route into the world of LG, that's for sure.

LG C5 (65-inch)
New lower price!
Save 39% (AU$1,685)
LG C5 (65-inch): was AU$4,295 now AU$2,610 at Appliance Central
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This has gone much lower in price in recent months, and I would expect it'll come back down over Black Friday proper, but if you're desperate to upgrade your TV today, this is still a good price for what is one of the finest screens to be released in 2025. The C5 continues where the company's excellent C4 left off, serving up superb colours, brightness and contrast, resulting in a TV that's perfect for most homes. It's a good-looking TV and it has a wealth of gaming features.

<p>Read our full <a href="https://www.techradar.com/televisions/lg-c5-oled-tv-review"><strong>LG C5 review
LG G5 OLED (77-inch; pre-order)
Save 34% (AU$2,750)
LG G5 OLED (77-inch; pre-order): was AU$7,999 now AU$5,249 at LG Electronics US
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LG has discounted a number of sizes of the flagship G5 as part of its Australian Black Friday sale and right now you can save AU$2,500 on the 77-inch model. Pair it with an eligible soundbar and you'll save an additional AU$1,000.

LG CineBeam Q
Save 50% (AU$1,250)
LG CineBeam Q: was AU$2,495 now AU$1,245 at JB Hi-Fi
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The CineBeam Q is a stunning portable projector, both to look at and in use. It supports 4K and HDR picture formats (something that can't be said of many other portable projectors) and uses LG's excellent webOS platform for easy access to all your favourite apps. Sound quality isn't amazing, but you're able to Bluetooth to up to two devices to improve it.

<p><strong>Read our full <a href="https://www.techradar.com/televisions/home-theater/projectors/lg-cinebeam-q-review"><strong>LG CineBeam Q review

Samsung Black Friday TV deals

Samsung QN800D (65-inch)
Save 40% (AU$1,919.60)
Samsung QN800D (65-inch): was AU$4,799 now AU$2,879.40 at Samsung Australia
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The Samsung QN800D's effective 8K upscaling gives images incredible realism – not to mention bright, vivid colours and rich contrast. The QN800D also comes with the usual suite of HDMI 2.1 gaming features and a sleek, premium design.

Samsung S95F (55-inch)
Save AU$1,400
Samsung S95F (55-inch): was AU$3,999 now AU$2,599 at Samsung Australia
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The Samsung S95F is an outstanding screen that improves upon the excellent S95D by not only upgrading the anti-glare technology but also boosting black levels in the process (the previous model could suffer occasionally with a loss in shadow detail). The result is a spectacular screen that would suit most bright Australian homes well.

<p><strong>Other sizes: <p><strong>65-inch: <a href="https://api.getprice.com.au/click?refname=future&shopId=2496&subtag=hawk-custom-tracking&link=https%3A%2F%2Fwww.appliancecentral.com.au%2Ftelevisions%2Fqa65s95fawxxy-samsung-65-inch-oled-4k-samsung-vision-ai-smart-tv-2025">AU$5,295 AU$4,450 (Appliance Central)<br /><strong>77-inch: <a href="https://api.getprice.com.au/click?refname=future&shopId=2496&subtag=hawk-custom-tracking&link=https%3A%2F%2Fwww.appliancecentral.com.au%2Ftelevisions%2Fqa77s95fawxxy-samsung-77-inch-oled-4k-samsung-vision-ai-smart-tv-2025">AU$7,999 AU$6,880 (Appliance Central)
Samsung  S90F (65-inch)
Save 38% (AU$1,529)
Samsung S90F (65-inch): was AU$3,999 now AU$2,470 at Appliance Central
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The S90F is the step-down model from the S95F, but in terms of overall performance, there's not a whole lot in it. So, if your budget can't quite stretch to the flagship, you won't be disappointed with this model. Plus, you can get in a larger size, for less. You get Anti-Glare screen, sumptuous colours and a gorgeous, slim design.

Samsung S85F (55-inch)
Save 21% (AU$530)
Samsung S85F (55-inch): was AU$2,495 now AU$1,965 at Appliance Central
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The S85F is Samsung's entry-level OLED for 2025, but given its high level of performance, you'd be forgiven for thinking it sat higher up in in the range. It serves up deep blacks, strong contrast and vibrant colours, everything you could want from an OLED TV really. Right now though, given the small premium for the S90F above, that would still be our pick, but the S85F is a fine alternative if you want to save as much as possible.

<p>Read our full <a href="https://www.techradar.com/televisions/samsung-s85f-review"><strong>Samsung S85F review

TCL Black Friday TV deals

TCL C7K (75-inch)
Save AU$1,404
TCL C7K (75-inch): was AU$2,999 now AU$1,595 at Appliance Central
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Utilising TCL’s latest QD mini-LED technology, the C7K is a premium yet affordable TV that should suit most Australian homes. High brightness, vibrant colours and deep blacks promise to elevate your home movie nights, while a built-in Bang & Olufsen speaker system could make you think twice about investing in a soundbar.

TCL C8K (65-inch)
Save AU$1,179
TCL C8K (65-inch): was AU$2,999 now AU$1,820 at Appliance Central
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We call the C8K "one of 2025's top mini-LED TVs" in our review, praising it for incredible picture quality, a strong list of gaming features, and overall, providing superb value against its competitors. It's yet more proof you don't always need to spend big bucks to get big performance.

<p>Read our full <a href="https://www.techradar.com/televisions/tcl-c8k-review"><strong>TCL C8K review

Sony Black Friday TV deals

Sony Bravia 8 II (65-inch)
Save 29% (AU$1,548)
Sony Bravia 8 II (65-inch): was AU$5,295 now AU$3,747 at Sony Australia
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If you're a loyal Sony fan, then the company's latest Bravia 8 II QD-OLED should pique your interest. As we said in our review of the TV, it performs superbly in dimly lit conditions, serving up a picture that is "impressively punchy". Turn the lights up and things can suffer a little, but overall this is Sony's best picture quality to date. Use code HOLIDAYSAVE (save AU$80) and sign up for a My Sony membership (save AU$150) to get the deal price here.

Sony Bravia 8 (65-inch)
Save 40% (AU$1,793)
Sony Bravia 8 (65-inch): was AU$4,495 now AU$2,702 at Sony Australia
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The Sony Bravia 8 is a great option for most people. Despite using a 'standard' WOLED panel, it benefits from Sony's impressive processing technology to generate excellent levels of brightness, coupled with beautiful, natural colours. It's built-in sound system is also one of the best around. To get this incredible discount, sign up for a My Sony membership to save 10% (capped at AU$150) and enter code HOLIDAYSAVE to save an additional AU$80.

Sony X90L Bravia (85-inch)
Save 52% (AU$2,730)
Sony X90L Bravia (85-inch): was AU$5,299 now AU$2,569 at Sony Australia
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Sony's mid-range screen from 2023 is still one worthy of consideration. It can go bright and it delivers great colours and contrast. It's also a perfect partner for the PS5. And in this 85-inch guise, it'll be a true home cinema champion. We recommended this TV in our Sony X90L review, though note that there's some backlight blooming and only two HDMI 2.1 ports. Use code HOLIDAYSAVE and sign up for a My Sony membership for a AU$150 coupon saving to get the deal price here.

Black Friday soundbar deals

LG S95TR
Save 37% (AU$624)
LG S95TR: was AU$1,699 now AU$1,075 at Appliance Central
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A good saving here on LG's 9.1.5-channel Dolby Atmos soundbar, making it a deal you really should pay attention to. It's a genuinely great and immersive soundbar. The wireless subwoofer delivers thunderous bass, while the soundbar and rear speakers work in unison to deliver effective and authentic Dolby Atmos soundtracks.

Bose Smart Soundbar
Save 28% (AU$224.95)
Bose Smart Soundbar: was AU$799.95 now AU$575 at Amazon
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The latest version of Bose's compact soundbar impressed us in our Bose Smart Soundbar review. It delivers an overall good sound that will elevate your viewing experience in smaller rooms, especially with its Dolby Atmos processing. It's stacked with extra features, including voice control. Bass could be a bit better, but overall this is a solid choice.

Sonos Arc (white)
Save 33% (AU$500)
Sonos Arc (white): was AU$1,499 now AU$999 at Sonos
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The Sonos Arc soundbar has been discontinued by its maker, meaning whatever stock is left is all there will ever be. Fortunately, Sonos does still seem to have the white one in stock, alongside a tidy AU$500 discount, making it the place to go if you want to invest in this powerful Dolby Atmos soundbar.

Sonos Arc Ultra
Save 20% (AU$360)
Sonos Arc Ultra: was AU$1,799 now AU$1,439 at The Good Guys
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If your budget can stretch a little further, then you won't regret investing in the Sonos Arc Ultra, one of the best one-box Dolby Atmos soundbars you can buy. It offers a raft of improvements over its predecessor, including some clever speaker driver technology, resulting in spectacular sound. We do wish for more HDMI inputs and DTS:X support, but otherwise, it's fantastic.

Samsung HW-Q990F
Save 45% (AU$902)
Samsung HW-Q990F: was AU$1,999 now AU$1,097 at Appliance Central
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As expected, the Samsung HW-Q990F dethroned its predecessor as our favourite Dolby Atmos soundbar. As we said in our review of the latest model, it's "still the best Dolby Atmos soundbar system around". The main difference here is a redesigned subwoofer that's now more compact, yet capable of delivering even greater low end weight, combined with a soundbar and speakers delivering clear, powerful audio in an 11.1.4-channel setup.

Samsung HW-QS700F
Save 44% (AU$440)
Samsung HW-QS700F: was AU$999 now AU$559 at Appliance Central
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This Samsung soundbar has the clever ability to automatically adjust its sound output depending on whether it's mounted on a flat surface or on a wall. Whichever orientation you opt for, you'll be rewarded with a powerful, detail-rich sound. It's not the most accomplished performer when it comes to genuine surround sound, although we do love how well it performs with music.

JBL Bar 1300
Save 35% (AU$704)
JBL Bar 1300: was AU$1,999 now AU$1,295 at JB Hi-Fi
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This uber-powerful JBL soundbar has removable side speakers that can be used as rears for Dolby Atmos. They're battery powered too, making for easier placement and double up as individual Bluetooth speakers.

Apple TV 4K (Wi-Fi, 64GB, 3rd Gen)
Save 5% (AU$11)
Apple TV 4K (Wi-Fi, 64GB, 3rd Gen): was AU$219 now AU$208 at Amazon
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Easily one of the best media streaming devices on the market, the Apple TV 4K is super smooth to operate, supports Dolby Vision and Dolby Atmos content, gives access to a wide range of apps, and the picture quality it serves up is excellent.

Amazon Fire TV Stick 4K
Save 40% (AU$40)
Amazon Fire TV Stick 4K: was AU$99 now AU$59 at Amazon
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The Amazon Fire TV Stick 4K is one of the best-value streaming sticks, especially for Amazon customers who appreciate Alexa. It supports 4K ultra HD resolution, Dolby Vision, HDR10 Plus, and Dolby Atmos audio – plus cloud gaming via Xbox Game Pass Ultimate. Use it to access popular streaming subscriptions like Netflix, Disney Plus, Paramount Plus and more.

Google TV Streamer 4K
Save 26% (AU$41)
Google TV Streamer 4K: was AU$159 now AU$118 at The Good Guys
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Known for the Fire TV Stick-competing Google Chromecast, the Google TV Streamer 4K is Google's answer to the Apple TV 4K – and it's got it beat for affordability. While the Apple TV 4K has a cleaner UI and speedy navigation, this streamer is plenty snappy, with broad app support, superb smart home integration and enough power for cloud gaming.

Black Friday TV deals 2025 FAQ

When will the best Black Friday TV deals start in 2025?

Black Friday has been officially penned in for Friday November 28 2025. However, as we saw in November 2024 the discounts started to crop up earlier. This varies from retailer to retailer as they try to outdo each other with earlier and earlier sales, but the best deals typically happen between Black Friday and Cyber Monday.

Where are the best places to find Black Friday TV deals?

In Australia, you'll find the best Black Friday TV deals from many of the usual brick and mortar retailers including JB Hi-Fi and The Good Guys, along with several reliable online stores. Discounts will usually consist of hundreds of dollars off the usual RRP, while some models (most often clearance stock from last year) will even get slashed by thousands.

In our experience, you can count on the following retailers for Black Friday TV bargains:

Should I wait until Black Friday for TV deals?

In general, yes. However, there will be other major sales events during the year, including the EOFY sales and Afterpay Day. Both of these can often be good times to look out for TV deals, but from our experience, Black Friday is when we usually see the biggest discounts.

Then there's also Cyber Monday to consider. However, we'd recommend going for the best Black Friday TV deals rather than waiting for Cyber Monday, but if you don't find what you're looking for, it's a great second chance to find a discounted TV.

Essentially, any online store is worth keeping an eye on over Black Friday weekend; after all, it's a sales event dedicated to online shopping.

Max Langridge
Senior Editor, Home Entertainment & Broadband (APAC)

Max is a senior staff writer for TechRadar who covers home entertainment and audio first, NBN second and virtually anything else that falls under the consumer electronics umbrella third. He's also a bit of an ecommerce fiend, particularly when it comes to finding the latest coupon codes for a variety of publications. He has written for TechRadar's sister publication What Hi-Fi? as well as Pocket-lint, and he's also the editor of Australian Hi-Fi and Audio Esoterica magazines. Max also dabbled in the men's lifestyle publication space, but is now firmly rooted in his first passion of technology.

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