People got very excited in the lead up to the Moto X launch as Motorola teased us with talk of a customisable smartphone. In reality it wasn't as customisable as we'd hoped, but the real sticking point was its US-only badge.
All may not be lost for the humble Moto X though, as Motorola has hinted that it's considering various opportunities for the handset.
Marcus Frost, Motorola's Senior Marketing Director for EMEA spoke to TechRadar at the launch of the firm's new Moto G handset.
Continuously perusing opportunities
"The reception of Moto X has been fantastic and we're continuously perusing opportunities in the EMEA region, so really watch this space," Frost said.
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While the trail is still cold for Asia and Australia there is a potential light at the end of the Moto X tunnel for anyone holding out for the handset in Europe, the Middle East and Africa.
Motorola's Vice President for EMEA, Magnus Ahlqvist, added: "We are serious about Europe and we want to bring strong propositions to the market."
The Moto X sports a 4.7-inch, 1280 x 720 display, 1.7GHz dual-core processor, 2GB of RAM, 10MP rear camera, 2MP front snapper, Android 4.2 Jelly Bean and the choice of either 16GB or 32GB of internal storage.
- Read our Moto X review