Best iPhone deals in July 2024: the best sim-free and contract iPhone offers

Apple's iPhones are famously not cheap. So we're here to help you hunt down the best iPhone deals. Below we've got a guide on how to select the right iPhone for you, whether you're looking for a compact Apple phone, or a big-screened device with all of Cupertino's best tech. 

And the below deals include the latest iPhone 15 deals, along with discounts found via the iPhone SE deals, iPhone 13 deals and iPhone 14 deals

Also, if you have any burning questions that might help make your iPhone choice easier, we've answered some of the most frequent questions regarding the iPhone range below to ensure you're as happy as possible with your new device. 

Best iPhone deals

Today's best iPhone deals

Looking for this month's best iPhone deals? Use our comparison widget below to curate the perfect iPhone deal for you across SIM-free and contract offers from the UK's biggest mobile retailers and network providers. Make sure to check back here often to keep up to date with the latest offers as and when they are released. 

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Apple iPhone 14 Pro - 128GB
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Apple iPhone 14 Pro - 256GB
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Verizon Wireless
36 months
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Apple iPhone 14 Pro - 512GB
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Verizon Wireless
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Apple iPhone 14 Pro - 1TB
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iPhone deals: frequently asked questions

Which iPhone should I go for?

Choosing the best iPhone for you entirely depends on your needs, if you don't properly consider the factors involved in making the choice, you can very quickly end up wasting large sums of money on specs you simply don't need. When buying an iPhone, consider some of the following questions: How much do I want to spend? What size phone do I prefer? How much am I using my phone? What am I using my phone for? Am I fussed about having the latest features? Once you have answers to some of these questions, it will become much easier to determine the best phone for you. 

The best iPhones

Best value: iPhone 15
Most powerful:
iPhone 15 Pro Max
Best cheap iPhone: iPhone 13
Best battery life: iPhone 15 Plus
Best secondhand iPhone: iPhone 12 Pro
Best small iPhone: iPhone SE (2022)

If, for example, you're looking for great value, without necessarily worrying too much about cost, you would most likely look towards iPhone 15 deals. The iPhone 15 provides a great balance between the latest features and reduced cost, plus you get the added benefit of some awesome colours to choose from. However, if you are looking for slightly improved specs with the same value,  iPhone 14 Pro deals might be the way to go. If you are looking for value but also need to be cost-conscious, then iPhone 13 deals are likely to be the best opportunity, as, since this phone is now a couple of years old, it is very frequently on offer with some great savings. 

For those looking for great battery life, the iPhone 15 Plus packs a whopping 4,383 mAh battery which will comfortably get you through over a day of usage, it also has a 6.7-inch display and the new Dynamic Island, all of which means a great iPhone 15 Plus deal will give you a seamless daily mobile experience, without paying the costs of the 15 Pro or 15 Pro Max.  

For those who like to push their phone usage to the ragged edge, iPhone 15 Pro deals and iPhone 15 Pro Max deals will likely be where you need to look, as these boast Apple's new A17 Pro chip, the latest Pro camera systems, adaptive refresh rate displays, and USB-C with USB 3 capability, giving you all the power and tech you need to experience the best of Apple's iPhone capabilities.

Can I sell or trade-in my old iPhone?

When you look to buy a new phone, one of the best ways to make big savings can be via trading in or selling your old device. For example, currently, if you trade in an eligible iPhone with Apple, you can save up to £715 on an iPhone 15, which would leave you with only £85 to pay to own your new phone entirely. 

These savings don't just come when you trade in to buy a phone outright, some of the UK's biggest network providers also have great offers to help you save via trade-in on a new iPhone. Vodafone is currently offering up to £430 off your iPhone 15 plan with an eligible trade-in which, if you were to create a 24-month plan, would save you over £17.90 per month on your new device. 

When is the next iPhone coming out?

The iPhone 15 range was released only recently but that doesn't mean the rumour mill isn't already turning with news of its successor. iPhone 16 rumours are starting to emerge, and with the launch expected to be next year, there's not too long to wait before a new iPhone could arrive.

When is the best time to buy iPhone deals?

Across the lifespan of a phone, there will be three key points where deals will happen which are great times to look for a new offer for your phone, these times are:

- New releases: Like all other phones, when a new iPhone comes out, we frequently see the other devices in Apple's arsenal come down in price. 

- Black Friday: The yearly mega sale, Black Friday can be the perfect time to get iPhone deals. Every year we see phones come crashing down in price and we'll be shouting out the best offers to grab when the time comes back around.

- Amazon Prime Day: Amazon's impressive sale for Prime Subscribers, we often see some of the best cheap iPhone deals appear during this two-day sale, as long as you don't mind going SIM-free. Plus, there is now also Amazon's Big Deal Days event, which essentially acts as Prime Day 2, and often offers equally significant discounts. 

Despite these days existing, we are always searching for the best iPhone deals across SIM-free and contract iPhone offers and update our deals pages regularly with the very best currently live, so make sure to keep checking back to make sure you don't miss the latest offers on iPhones. 

Should I get a SIM-free iPhone deal?

Buying an iPhone SIM-free is one of the best ways to save when looking for an iPhone deal. By choosing to by the phone outright, then partner your new iPhone with a SIM-only deal, you are not only reducing the period you are tied into a contract for, but you are also significantly reducing your costs.

iPhone deals, like all phone deals, will end up costing you significantly more over time when you choose to buy via a mobile network. The commitment of an iPhone contract, plus yearly price rises, and any general interest added to the base price for choosing a contract, all mean you can pay greatly inflated costs by choosing an iPhone contract deal, even if they are more convenient month-to-month. 

When choosing your iPhone deal, consider looking for any SIM-free iPhone deals available, as there's normally a few. Once you've found the right iPhone for you, you can choose to either get a SIM-only deal from one of the big four UK providers, those being EE, O2, Vodafone, and Three, or you can choose to use an MVNO (Mobile Virtual Network Operator), who use the infrastructure of one of the big four networks, to provide an equally powerful level of mobile service, but fewer benefits, to help bring the monthly price down.

The best refurbished iPhone deals

If you're looking to find an iPhone deal on a budget, another great way could be to go refurbished. This will save you money in the long run and, in most cases, the handsets are pretty much brand new.

Despite stigmas surrounding condition, lifespan and value, the large majority of second-hand phones have simply been bought and returned in a few weeks. Also, most iPhone deals coming to you refurbished have a 12-month warranty, meaning should you encounter any issues, you have an easy gateway to a solution for the first year with your new device. 

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Apple iPhone 15 Pro Max,...
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Apple iPhone 13
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Apple iPhone 13 Mini
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Apple iPhone 12
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Rob Dunne
Deals Editor

Rob is the Mobile and Broadband Deals Editor for TechRadar. Coming from years of experience working with phones on shop floors and giving customers the best deals on their tech, Rob is the dream adviser for readers looking to save money on top mobiles, accessories and broadband no matter what their needs are. Whether it's helpful information and expertise, niche benefits, or simply finding the best value for money, Rob has the know-how to guide you in the right direction towards your next tech endeavour. Outside of work, you'll find Rob on the tennis courts, in the gym, or diving into the biggest and best games of the year.