This is TechRadar's dedicated page for Amazon Kindle deals. Here you'll find the cheapest Kindle deals for all models, whether it be for the classic ereaders or the Fire tablet versions. We cross check every model of Kindle with every retailer every day to pull in the best deals so that this page is always up to date with the cheapest prices.
You'll find the latest prices from a wide range of retailers for the latest Kindle e-readers. We've found the best prices on the basic yet impressive regular Kindle and Kindle Paperwhite and you'll also find the best deals on the more luxurious models of the Kindle Voyage and Kindle Oasis. You won't have to wait for Black Friday for discounts either as we see decent deals throughout the year, although Amazon's Prime Day is probably just around the corner sometime in July. Want more functionality from your slate? Then take a look at our best iPad deals.
What makes a good Kindle deal?
If this is your first Kindle, you'll be wanting to know - how do you tell a good Kindle deal when you see one? Luckily, there are so many good ones out there it's pretty easy!
The early Kindle e-readers don't have LCD screens or powerful internal components which means they're usually a lot cheaper than tablets and phones. The lack of a glass screen is fantastic for glare-free reading though and an immediate improvement over using the Kindle app on your phone or tablet.
The Kindle Voyage normally has a price of about $220/£170 so if you can get it for cheaper than that you're onto a winner. After that, there isn't a huge difference in features so it all depends how much you want to spend. If you can find the Kindle Paperwhite for under $120/£110 you're getting a good price, while the Kindle 2014 model has a fairly static price of $80/£59 but every now and then it dips lower. With the new Kindle Oasis model arriving recently, we may see the older models' prices drop soon.
For the tablets, the best thing to do is just work out how much you want to spend and pick up the model that sits closest to your budget. The HDX models are the good ones so do go for one of those if you can.
What do 'Special Offers' mean on the Kindle listings?
When looking at a Kindle e-reader listing, whether it's on Amazon's website, or on a different retailer's site, you'll often see 'includes special offers' in the title or item description. Choose without special offers and the price will jump up £10/$20.
Essentially, these Special Offers act as Amazon-based screensaver-style advertisements on your Kindle device. So when you pop your Kindle on from sleep mode you'll see an ad for a book on Amazon's Kindle store, or maybe a third party ad.
Annoying right? Actually, I opted for with Special Offers (I do love a cheap deal), and it's not bothered me one bit. You can swipe the ad away easily (no trying to find the tiny X icon here) and get on with your reading straight away. When in sleep mode, the ads cycle on the screen, but they're not illuminated and they don't seem to consume any power. They don't slow anything down when powering on the device after shutdown either.
Seeing as they don't interfere with the experience at all, I'm glad I didn't spend the extra £10 to block them. Hey, some of them (sales ads etc) have been worth clicking through to. If you really don't like them though, you can always pay the difference at a later date to get them removed. So we'd opt for the cheaper 'includes special offers' option first.
Here are the best Kindle deals currently available...
Kindle Paperwhite deals
The best standard Kindle ever is a value-for-money winner
The 6th generation Kindle Paperwhite is the best standard Kindle yet, it's the most cost effective ereader on the market and it easily beats the Kobo Aura on performance and design. Unlike the cheaper model, this one comes with screen lighting. Amazon has managed to create a fast e-ink tablet with inventive reading apps. You can lookup words in the dictionary without leaving your page, or even flick through any relevant Wikipedia entries for most words or terms. The latest version's screen is now just as good as the more expensive Voyage model. As far as value for money goes, this is the one to beat.
Amazon Kindle (2016) deals
The new 2016 Kindle, also known as the 'All-New Kindle' is the updated version of the entry level Kindle last released in 2014. If you want the cheapest option, this is the one you should go for as the 2014 version has been discontinued and any deals you see are probably for preowned or refurbished units. With prices starting around £60/$80 you're getting a bargain. The 2016 model is also available in white (the 2014 was black only), it's lighter, thinner, has double the RAM speed and double the storage capacity at 4GB. The lack of a lit screen is the only thing holding it back really.
Kindle Oasis deals
The luxury ereader you've been waiting for?
The new Kindle Oasis is out now and costs $290/£270 for the basic Wi-Fi version. There's no avoiding the obvious, that's a lot of money for an ereader. However, dedicated ereader fans will appreciate the extra improved screen lighting and premium quality. The considerably cheaper Voyage and Paperwhite models are excellent alternatives though and feature the same screen resolution. The page turn buttons are given a wider bezel on the side, making it easier to hold one-handed - the screen will flip over to accommodate left-handed readers too. You also get a lush charging cover thrown in for free. Without the optional cover though, this is the lightest Kindle yet. Oh and the battery, it lasts for months instead of weeks. Months!
Kindle Voyage deals
A modest improvement over the Paperwhite
The Voyage used to be the most expensive Kindle around before the Oasis arrived, but at least we're seeing the price drop now. Amazon's Voyage is still one of the best ebook readers available. It's more compact than most other Kindles and the screen is sharper than the standard Kindle. Although, the latest version of the far cheaper Paperwhite now comes with the same 300ppi screen, leaving this model looking a tad overpriced by comparison. Modest improvements on the Voyage include a flush display making the device easier to keep clean, adaptive screen lighting for easier lighting adjustments and additional page turning buttons.
Amazon tablet deals
Want something a bit more advanced than a Kindle e-reader? If your needs are a bit more media-intensive as you want a handheld device for gaming, viewing movies (especially on Amazon Prime) and browsing the web, an Amazon tablet could be for you. Naturally, there's a Kindle app, but the glass screen can be a hindrance for extended reading sessions.
Amazon Fire HD 6 deals
The latest tablet version of the Kindle Fire
One of the most enticing tablets to come from Amazon, mixing efficient integration with the Prime services and a compact footprint that makes it easy to drop in your bag, this 6-incher is no tablet king, but it does what it sets out to well. It's quite small though, so if 6-inches is too tiny you could have a look at the options below.
Amazon Fire 7 deals
Amazon's most popular Fire tablet
Sitting at the budget end of Amazon's Kindle tablet range, the Fire 7 is generally the cheapest of the lot as it doesn't have a HD screen. Amazon has just refreshed the Fire 7 range though and it now comes with Alexa, the virtual assistant from the Amazon Echo devices. You can also have different profiles - some for the kids - through Amazon FreeTime. Update: The older version is currently on sale at Amazon.co.uk for a very tempting £34.99.
Amazon Fire HD 8 deals
The All-New Amazon Fire HD 8 is an improved beast
For this low price, the Amazon Fire HD 8 is one of the best tablets around, especially if you're happy to jump into Amazon's ecosystem. Mobile gamers will appreciate the improved tech inside the more recent versions as it comes with more storage, 50% more RAM and a 1.3GHz processor. Better yet, the 2017 edition seen below now comes with integrated Alexa - the excellent virtual assistant from the Amazon Echo range. You're not paying any more for the privilege either, so we'd only recommend the latest version.
Amazon Fire HD 10 deals
Amazon largest premium tablet
If you're not a fan of Amazon's range of cheaper tablets because of the rather cheap plastic finish, you might be interested in the revamped Fire HD 10. Gone is the plastic finish, replaced with a premium aluminium body. A 1.5GHz processor makes this one of the fastest ever Amazon tablets and the HD screen is an ideal match for the range of Amazon Prime instant videos.
Amazon Fire 7 Kids Edition
Got tech-hungry children, but don't want them to get their grubby mitts on your tablet or phone all the time? The Amazon Fire Kids Edition tablet could be the answer. In addition to enhanced durability (look at the size of that housing), it also comes with a two-year guarantee, which covers the tablet -even if the kids break it- no questions asked. There are plenty of software safeguards too, such as making sure they can only watch appropriate content online, adjustable screen-time limits and access to loads of age-appropriate games.
Amazon Fire HD 8 Kids Edition
Bigger and better than the Fire 7 Kids. You're getting a larger screen with HD visuals. The sound is better too as the mono speaker has been banished for Dolby Atmos and dual stereo speakers. The battery has been boosted up to around 12 hours, compared to the eight offered by the smaller model and you get 32GB of storage instead of 16GB. You're still getting that same tough build quality and two year guarantee too. Come on, don't make your child grow up with SD visuals. Doesn't everyone deserve HD, even if they are going to smear jam all over it and throw it around a bit?
Kindle Fire HDX 7 deals
Last year's main Kindle tablet, now available with some great deals
For the right kind of customer, the Kindle Fire HDX is the perfect tablet. And who is that customer? Someone who doesn't want to do much more than consume content on their tablet. For the customisation you give up, you gain simplicity and ease of use. We'd like to call this the sort of tablet you give to someone who is less than tech savvy, but those devices don't usually have such good hardware. There's not single junk part on the Kindle Fire HDX that'll spoil your experience with all of Amazon's rich content. Features like X-Ray for movies, downloadable Prime videos and Mayday will have the most ardent Nexus fan feeling rather jealous. Fresh UK stock is increasingly rare, so this may only show results for US readers.
We check our Kindle deals every day to make sure they're always up to date and available!