Black Friday MacBook deals 2025: when they start, what to expect, and the models we recommend
I expect record-low prices on some of our favorite models this year
Right now, MacBook sales are surging. Mostly due to the enforced migration from Windows 10, but also because Black Friday MacBook deals are just around the corner. Experienced deals hunters will know that MacBooks are always popular over the holiday season and nearly always on sale.
As always, it's worth getting prepared ahead of time if you're going to buy this November. MacBooks aren't the cheapest machines on the market, so it's worth doing the research to make sure you're getting the right model. That's why I've put together this guide to help our readers know exactly what to expect.
This is the page I'll be using to round up all the best Black Friday MacBook deals when the time comes, but for now, it's simply laying out the best buying advice I can think of. I've attached the models that we're expecting to recommend the most heavily over the sales period, as well as information on retailers and refurbished deals - if you want to explore that particular option.
While you're here, don't forget to check out our main Black Friday deals hub page for early deals on everything from TVs to air fryers. You can also check out our Black Friday landing page for highlights, news, and other features from our team of experts.

As TechRadar's retail editor, I've been advising our readers on Black Friday deals for over five years now. I've covered laptops and MacBooks since the start, so I'm well placed to give our readers tips on how to save as much cash as possible. Of course, I'm not just drawing on my own experience, but also the myriad buying guides and reviews from our team of experts here at TechRadar.
Black Friday MacBook deals: FAQ
When will Black Friday MacBook deals start?
- Early sales first week of November
- Peak deals one week ahead of BF
Generally speaking, it's the trend for retailers these days to start their Black Friday sales event way ahead of the big day itself. Black Friday 2025 is on November 28th, but I would expect MacBook deals from the first week of the month onwards as retailers look to cash-in on the early bird shoppers.
I'll certainly be rounding up any early Black Friday MacBook deals right here on this page, and I'll also be sure to include any price guarantees if I spot them. These guarantees are crucial if you're shopping early as they'll stop you from getting undercut later in the month as the sales ramp up.
What models does TechRadar recommend?
TechRadar has tested every single MacBook model from the past few years, and you can see our full best MacBooks 2025 buyers' guide for a full rundown of our top picks. As an overview, however, I'll attach a small guide of what models we currently recommend, as well as the kind of deals I'm expecting over Black Friday for each model just below.
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Apple MacBook Air 13 (M4)
The latest MacBook Air is a fantastic place to start for most users. Outwardly similar to the previous model, the M4 nonetheless features the latest (and most powerful) chipset alongside a reduced MSRP of $999 / £999. Even without any deals, this one is a bargain, and the fact that it's been as low as $799 / £849 in recent months makes an almost must-buy in terms of MacBook deals. If you see a price lower than that over Black Friday, then you're simply getting a great deal on a machine that should last a few good years down the line.
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Apple MacBook Air 13 (M3)
The slightly older M3 MacBook Air is still available at most retailers, and it's a potential dark horse for the upcoming Black Friday MacBook deals. It's mostly been superseded by the newer M4 chipset variant, but if you can get it for cheap, then by all means, we still recommend this model. In particular, keep an eye out for the variants with higher RAM and storage configurations, as those can sometimes be reduced heavily in clearance deals over Black Friday. In some cases, they can be significantly cheaper than the latest model - making them a great buy if you know you'll need more than the measly 256GB SSD that comes with the baseline MacBook Air.
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Apple MacBook Pro 14 (M4)
The latest MacBook Pro M5 models have literally just been released, so I'm expecting the slightly older M4 variants to be where the Black Friday deals sweet spot is this year. Right now, the record-low price for these pro-grade machines (which are still amazing) is $1,299 / £1,419, so I expect a few clearance deals to breach that this November while stocks last. We think the latest iteration is a relatively minor upgrade from this model, so the M4 chipset Pro still gets a major thumbs-up from us if you're looking for a powerful machine.
What retailers should I check?
- Amazon in the US and UK
- Best Buy and Currys also fantastic
- JB, Mwave, and Good Guys in AU
Amazon has a decent track record for MacBook deals all year round, so naturally, it's the first port of call if you're looking for a price cut over Black Friday. Generally speaking, Amazon has the most consistent and most frequent record-low prices on the latest models - which other retailers tend to price match after the fact.
On that topic, it's worth checking out competitors like Currys in the UK or Best Buy in the US as well. Best Buy, for example, often has excellent trade-in rebates that you can stock on top of upfront discounts as well as exclusive savings for My Best Buy members. If you're eligible for these, then you can usually save several hundreds of dollars over Black Friday.
One retailer that I usually don't recommend is Apple itself. The official store usually only offers gift cards with its products over Black Friday rather than upfront discounts. Trade-in rebates are usually good at Apple, but those are available all year round, so it's not particularly newsworthy over the holiday season.
Are refurbished deals any good?
They can be quite good, but refurbished products span a wide range of conditions from simply returned 'open box' items to heavily reconditioned and repaired items. It's important to check the fine print carefully if a price looks to good to be true.
Where you buy the debice is important, too. Apple's own official refurbished store page offers a wide range of professionally repaired and checked models with extensive warranty options. Another great option is the specialist site BackMarket, which
Last year's best deals
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Display - 13 inches
Processor - Apple M1
RAM - 8GB
Storage - 256GB
OS - macOS
Walmart is offering the MacBook Air M1 for a new record-low price of $649, which is a steal for the device that sat atop our best laptop guide for many months. It may be a little dated now but this is still a powerful Apple device that holds up well in 2024. It can handle most users' computing needs: work, browsing, video calls, and even creative tasks such as video and photo editing.
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Display - 13.6 inches
Processor - Apple M2
RAM - 8GB
Storage - 256GB
OS - macOS
Best Buy has got the excellent MacBook Air M2 model for a decent $100 off, even though it was even cheaper a few days ago. While a newer M3 version is available, we concluded that this is still one of the best laptops you can buy in our MacBook Air M2 review, thanks to the stylish design, clear display, impressive performance, and long 18-hour battery life. For those needing a premium powerhouse for creative apps such as photo editing, video editing and more intense workloads.
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Display - 13 inches
Processor - Apple M3
RAM - 16GB
Storage - 256GB
OS - macOS
The latest MacBook Air M3 at Amazon has a decent discount of $250 - so it's now selling at the lowest ever price we've seen. In our five-star MacBook Air 13-inch M3 review we praised its excellent performance, lengthy 18 hours of battery life and slick fan-less design. We think it's the best laptop you can buy right now for creatives and anyone after a high-end device so if you've got a decent budget you'll love this portable and powerful machine. This is also the new base model of the MacBook Air, which gets a nice bump in memory from 8GB to 16GB.
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Display - 13 inches
Processor - Apple M3
RAM - 16GB
Storage - 512GB
OS - macOS
If you fancy the new MacBook Air, but find the 256GB storage of the base model too limited, then the good news is that Amazon is also selling the M3 MacBook Air with 16GB memory and much roomier 512GB SSD for $250 off ahead of Black Friday. This is a great discount, and the 512GB SSD makes it more future-proof, especially for people who work with large files. However, compared to the 256GB model that's also on sale, it means Apple/Amazon are effectively charging $200 for an extra 256GB of storage, which is a bit cheeky. You could buy a larger external hard drive for a lot less. If you don't want that kind of hassle, however, it may be worth taking advantage of this deal.
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Display - 15 inches
Processor - Apple M3
RAM - 16GB
Storage - 256GB
OS - macOS
It may essentially be just a larger version of the MacBook Air 13-inch, but if that's what you want then that's what you get – and it's now reduced to its lowest-ever price at Amazon (it's actually dropped further since just a few days ago). Our MacBook Air 15-inch review praised the display, performance, design and speaker array, although we did think the jump in size hurt one of the MacBook Air's key selling points – its portability. Nevertheless, this is still an impressive laptop that was awarded a full five stars – and it's now available for a record-low price - and the new base model gets 16GB of memory, double what it used to be.
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Display - 14 inches
Processor - Apple M3
RAM - 8GB
Storage - 512GB
OS - macOS
Amazon has the previous generation of MacBook Pro 14-inch for $200 off. Boasting a powerful M3 chip, stunning liquid retina display and an impressive 22 hours of battery life, this is a complete creative workstation. We awarded this model 4.5 stars out of five in our MacBook Pro 14-inch (M3) review, praising the overall performance, elegant design and long-lasting battery.
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Display - 13.6 inches
Processor - Apple M2
RAM - 8GB
Storage - 256GB
OS - macOS
As suspected, with Apple bumping up the base memory of the MacBook Air M2 and M3 to 16GB, retailers are cutting the prices of their existing stock of models with 8GB. While not the most powerful MacBook out there, this model with the M2 chip remains an excellent all-rounder, especially when it comes to day-to-day tasks like browsing the internet and writing up documents. For this new, lower, price, you'll struggle to find a better value laptop than this, even if the memory is a bit on the low side.
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Display - 13.6 inches
Processor - Apple M3
RAM - 8GB
Storage - 256GB
OS - macOS
Apple's latest version of the MacBook Air is our pick for the best laptop you can buy right now, and while this 10% price cut isn't the biggest saving in the world, it makes Apple's best value MacBook even better value. Windows 11 laptops at this price point just can't compare, and this is an ideal Black Friday MacBook deal for people looking for a thin, light and dependable laptop to use for school and work. It looks like stock is running low for this deal, so you'll want to be quick.
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Display - 15 inches
Processor - Apple M3
RAM - 16GB
Storage - 512GB
OS - macOS
If you fancy the larger model of Apple's latest MacBook Air, then Amazon has a decent £150 off. This is still quite pricey for a non-Pro MacBook, but the M3 is an excellent chip, and it comes with 16GB of unified memory and a roomy 512GB SSD, which means for most people, this MacBook will last you for years to come.
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Display - 14.2 inches
Processor - Apple M3 Pro
RAM - 18GB
Storage - 512GB
OS - macOS
If you want an incredibly powerful MacBook for creative work, then this deal from Amazon is well worth checking out. You'll save £200 on this workstation laptop with 18GB of memory, which along with the M3 Pro chip, which includes a 11-core CPU and 14-core GPU, makes this an incredible performer, even if it's no longer the most recent model. This price is only for the silver model - if you want it in black, it'll cost £50 more.
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Apple MacBook Pro (M4, 2024) range: 10% off all 14- and 16-inch models, prices from AU$2,249 at The Good Guys
If you've had your eyes set on picking up a particular model from Apple's newest MacBook range, The Good Guys may just have the best price for Black Friday this year, thanks to this flat 10%-off discount on all 19 models it has in stock. Those discounts range from $250 off for the entry-level model:
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Display - 13.6-inch
Processor - Apple M2
RAM - 16GB
Storage - 256GB
OS - macOS
If you're looking to snag a cheap MacBook Air this Black Friday, this could very possibly be the best on offer. This is the only M2 model Apple officially still sells, and it pairs a healthy 16GB of RAM with a 256GB SSD. While we would have liked more storage, at this price – AU$272 off the RRP, and a new all-time low for this configuration – we can live with it. Available in Silver, Space Grey, Starlight and Midnight colours.
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Apple MacBook Air 13.6-inch (M3, 2024): from AU$1,517 (save up to AU$282) at JB Hi-Fi
Display - 13.6 inches
Processor - Apple M3
OS - macOS
We think Apple's latest 13.6-inch MacBook Air is the best laptop you can currently buy, and JB Hi-Fi's slashing up to AU$282 off the higher-end 16GB and 24GB RAM models. That discount means the 16GB RAM/256GB SSD option is now cheaper than its 8GB RAM equivalent. The discounts are available on all colours. Here's what you'll currently pay for each config:
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Apple MacBook Air 15.3-inch (M3, 2024): from AU$1,927 (save up to AU$272) at JB Hi-Fi
Display - 15.3 inches
Processor - Apple M3
OS - macOS
If you're looking to pick up Apple's newest 15.3-inch MacBook Air, JB Hi-Fi currently has modest discounts on the 16GB and 24GB RAM models, with a flat AU$272 off the RRP (or up to 13%):
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Display - 14-inch
Processor - Apple M3 Max
RAM - 36GB
Storage - 1TB
OS - macOS
Apple Australia has no longer sells the M3 MacBook Pro, and is instead taking orders for the new M4 model. This means the older M3 models are seeing a discount, such as this Mwave deal that takes AU$1,000 off this still-fantastic M3 Max powered machine packed with a massive 36GB of RAM and a substantial 1TB SSD. (Ignore the RRP on Mwave – it's the original one from when this model first went on sale, but it's now more commonly sold for AU$4,999.)
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Alex is TechRadar's retail editor, specializing in deals, buying advice, and general tips on how to save our readers as much cash as possible. He's covered events like Black Friday and Amazon in some capacity for over seven years now; both in editorial and other ecommerce adjacent roles on TechRadar, T3, GamesRadar, and other Future PLC sites. Alex's expertise touches on most areas, but he has a particular love for phones, laptops, and cameras, being an avid photographer.
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