Amazon is celebrating the Super Bowl by slashing prices on big-screen TVs - shop my 9 favorite deals from $349.99

TV deals
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Super Bowl Sunday has arrived, and while it's too late to buy a new TV for the big game, it's not too late to take advantage of some incredible deals at Amazon. The retail giant is slashing prices on its best-selling big-screen TVs, with prices starting at just $349.99.

Shop more last-minute TV deals at Amazon

As TechRadar's deals editor who's been covering Super Bowl TV sales for the past month, I've listed my 9 favorite deals from Amazon below. My curated list includes a range of 4K, QLED, and OLED displays from brands like Samsung, Sony, TCL, and LG. You'll find a mix of best-rated premium QLED and OLED displays, as well as budget TVs that offer incredible value.

A few highlights from Amazon's sale include Samsung's best-selling 75-inch 4K Crystal TV on sale for only $499.99, our best TV of 2026, the LG's 65-inch C5 OLED TV on sale for $1,396.99, and Sony's 55-inch Bravia 8 II on sale for $1,998.99.

Shop my full list of Amazon's best big-screen TV deals below, and keep in mind, these are limited-time offers that will end after Super Bowl Sunday.

Amazon's best big-screen TV deals

Samsung 75-inch U7900F 4K Crystal TV
Samsung 75-inch U7900F 4K Crystal TV: was $597.99 now $499.99 at Amazon
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Samsung's U7900F Crystal TV is a best-seller here at TechRadar, and you can find the 75-inch model on sale for an unbelievable price of just $499.99. This entry-level TV from Samsung packs a solid 'Crystal' UHD 4K processor, an easy-to-use Tizen operating system, and full HDR support for under $500, which is an absolute steal.

TCL QM6K 75-inch 4K mini-LED TV (2025)
TCL QM6K 75-inch 4K mini-LED TV (2025) : was $999.99 now $798 at Amazon
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The TCL QM6K delivers excellent value, with bright mini-LED and contrast-rich pictures for the money, plus a packed suite of gaming features including 4K 144Hz, VRR, and Dolby Vision gaming. Today's Super Bowl deal knocks the 75-inch model down to $798.99, $200 off its already great value full price.

TCL 75-inch S5 4K LED Fire TV
TCL 75-inch S5 4K LED Fire TV: was $649.99 now $479.99 at Amazon
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The TCL 75-inch S5 4K LED TV supports Dolby Vision, HDR10 Plus, HDR10, and HLG, while there’s Dolby Atmos sound and a built-in subwoofer. There’s a dedicated Game Mode, too, for lower input lag and latency, while smoother motion is possible thanks to Motion Rate 240 technology. It’s all wrapped up in a highly attractive price tag for a screen of this size.

Insignia 75-inch QF Series QLED 4K Fire TV
Insignia 75-inch QF Series QLED 4K Fire TV : was $649.99 now $409.99 at Amazon
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A big-screen QLED display at just $410 is unheard of price. Insignia's QF Series QLED TV boasts 4K Ultra HD resolution with Quantum Dot technology, delivering bold, vibrant colors and lifelike images. You also get Dolby Atmos Audio, smart capabilities with the Fire operating system, and a voice remote with hands-free Alexa, so you can use your voice to control your TV.

Toshiba 75-inch C350 4K Fire TV
Toshiba 75-inch C350 4K Fire TV: was $729.99 now $439.99 at Amazon
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If you're looking for a big-screen budget TV, this 75-inch 4K Fire TV from Toshiba for under $500 is an unbeatable deal. Toshiba's C350 is a 4K TV with HDR support, delivering solid picture quality for everyday viewing. Access to streaming apps is easy with the Fire TV OS, which has Netflix, Disney+, Prime Video, and more at your fingertips. It's not as powerful as many premium options, but if you're on a tight budget and want a mid-size display, this is an excellent option.

Insignia 70-inch F50 Series 4K Smart Fire TV
Insignia 70-inch F50 Series 4K Smart Fire TV : was $499.99 now $349.99 at Amazon
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You can get the best-selling Insignia 70-inch F50 Series 4K TV for an incredible price of $349.99. The Insignia F50 Series TV features 4K HD resolution, DTS Studio Sound, smart capabilities with Fire OS, and a voice remote with hands-free Alexa, so you can use your voice to control your TV.

Hisense 65-inch U65QF mini-LED TV
Hisense 65-inch U65QF mini-LED TV: was $759.99 now $547.99 at Amazon
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The Hisense U65QF is already a great value among budget mini-LED TVs, and this Amazon deal on the 65-inch model makes it a steal. The U65QF has impressive brightness and very good overall picture and sound quality. With its Fire TV smart interface, it's great for Prime Video and Alexa smart home fans, and it also has 4K 144Hz support for gaming.

LG 65-Inch C5 OLED TV
LG 65-Inch C5 OLED TV: was $2,699.99 now $1,396.99 at Amazon
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The LG C5 OLED is TechRadar's best-rated TV, and Amazon has the 65-inch model on sale for $1,396.99, thanks to a $1,300 discount. Awarded five out of five stars in our review, the OLED display delivers an outstanding picture thanks to LG's Alpha 9 AI processor Gen8, impressive gaming features, and a comprehensive smart platform featuring all-new AI capabilities.

Samsung 65-inch S90F OLED TV
Samsung 65-inch S90F OLED TV: was $1,697.99 now $1,397.99 at Amazon
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Samsung's S90F OLED TV earned five stars in our review, and the 65-inch model is down to its lowest price yet. The S90F OLED TV delivers an outstanding picture, thanks to the quantum dot OLED technology and Samsung's NQ4 AI Gen3 processor. You're also getting extensive gaming features and Samsung's impressive Tizen operating system.

Hisense  55-inch U75Q 4K mini-LED TV (2025)
Hisense 55-inch U75Q 4K mini-LED TV (2025) : was $913.60 now $577.79 at Amazon
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The Hisense U75Q packs a long list of features, including 4K at 165Hz and VRR for gaming, as well as high brightness and strong picture quality, all in an affordable package. Thanks to Amazon's Super Bowl sale, its 55-inch model has dropped to $579.99, an impressive 37% off, which is worth checking out.

Sony  55-inch Bravia 8 II 4K QD-OLED TV (2025)
Sony 55-inch Bravia 8 II 4K QD-OLED TV (2025): was $2,599.99 now $1,998 at Amazon
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This is a record-low price for the 65-inch model of Sony's flagship 2025 OLED TV, the Bravia 8 II, with a huge $1,100 off. The Bravia 8 II uses a QD-OLED panel that delivers an accurate, natural, and detailed picture, and its powerful built-in sound is better than most TVs. In an extremely competitive TV market, the Bravia 8 II is one of the stand-out models.

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Mackenzie Frazier

Mackenzie Frazier is the lead deals editor in the US for TechRadar at Future plc. She has been sharing deal advice for Future for the past eight years and loves finding products that consumers want at the best possible prices. She's had 11 years of experience working in e-commerce and loves being a mom to her two little boys.

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