Samsung beats Prime Day to the punch with a massive TV sale — up to $1,500 off best-selling 4K, QLED and OLED TVs

Samsung Prime Day TV deals 2026
(Image credit: Samsung/Edited by Gemini)

While Amazon's Prime Day sale officially kicks off this Tuesday, Samsung is beating the retailer to the punch by launching a massive TV sale. The retailer is offering record-low prices, with up to $1,500 in savings on its top-rated 4K, QLED, and OLED TVs.

Shop Samsung's full TV sale

As TechRadar's deals editor who specializes in TVs, I've listed today's 18 best deals that I recommend. Samsung makes some of the best TVs on the market, and today's sale includes a wide range of displays, from brand-new 2026 TVs, like Samsung's Micro RGB series, to best-selling older models, like the top-rated Samsung S95F OLED TV, with prices starting at just $229.99.

Keep in mind that unlike Prime Day, Samsung's TV sale doesn't require a membership to shop its deals. You can score a brand-new Samsung TV at a record-low price before next week's four-day event even begins.

Samsung OLED TV deals

65-98 inch Samsung Day TV deals

43-58 inch Samsung TV deals

Mackenzie Frazier

Mackenzie Frazier is the lead deals editor in the US for TechRadar at Future plc. She has been sharing deal advice for Future for the past eight years and loves finding products that consumers want at the best possible prices. She's had 11 years of experience working in e-commerce and loves being a mom to her two little boys.

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