Another iPhone 17 price leak has appeared – and it's not good news ahead of Tuesday's Apple event

- iPhone 17 pricing has again been predicted
- Most models are likely to see a price rise
- The iPhone 17 may cost the same as the iPhone 16
With the iPhone 17 launch just a few days away, the leaks and rumors are continuing around Apple's 2025 flagship phones – and a new analyst report focuses on the much-debated topic of how much these handsets are actually going to cost.
According to TrendForce (via MacRumors), several price hikes are on the way compared to last year's models – though the iPhone 17 will apparently start at the same price as the iPhone 16 did, which is $799 for the model with 8GB of RAM and 128GB of storage.
TrendForce only refers to the US market, but the UK and Australia pricing started at £799 and AU$1,399 respectively. If the US prices are kept the same, then it's plausible (but by no means certain) that they'll be fixed internationally too.
The same report says the new iPhone 17 Air, starting with 12GB of RAM and 256GB of storage, will cost $1,099 and up. That's significantly more than the iPhone 16 Plus it's replacing, which had a starting price of $899 / £899 / AU$1,599 – though that was for 8GB of RAM and 128GB of storage.
More for your money
On to the more expensive models: the iPhone 17 Pro is expected to start at $1,199, up from $999 / £999 / AU$1,849 last year with the iPhone 16 Pro. However, the 2025 model is expected to offer 12GB of RAM and 256GB of storage for starters, rather than 8GB/128GB.
It's a similar story with the iPhone 17 Pro Max. The iPhone 16 Pro Max started at $1,199 / £1,199 / AU$2,149 for 256GB of storage, but the 2025 model is expected to up that to $1,299 – albeit with 12GB of RAM inside rather than 8GB (and the same 256GB storage).
Even taking the RAM and storage considerations into account, the bottom line is that the price of admission for most of the iPhone 17 models is higher than it was for their predecessors – perhaps a consequence of US tariffs.
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Previous rumors had pointed to prices either rising or holding steady, so there's still plenty of uncertainty here. We'll know the figures for certain when Apple unveils these phones on Tuesday, September 9, starting at 10am PT / 1pm ET / 6pm BST (3am on September 10 for AEST). Keep up with all the latest via our live blog, and find out how to watch online.
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Dave is a freelance tech journalist who has been writing about gadgets, apps and the web for more than two decades. Based out of Stockport, England, on TechRadar you'll find him covering news, features and reviews, particularly for phones, tablets and wearables. Working to ensure our breaking news coverage is the best in the business over weekends, David also has bylines at Gizmodo, T3, PopSci and a few other places besides, as well as being many years editing the likes of PC Explorer and The Hardware Handbook.
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