The cheapest Apple TV prices, sales and deals for July 2024

Apple TV deals sales price
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Whether you're after a powerful 4K streamer or something a little older, we're rounding up all the best Apple TV prices right here. Discounts on these sticks are a little harder to find than their competitors, but if you're browsing in the right place at the right time, you might strike gold. That's why we're bringing you all the latest Apple TV deals right here, across a range of the brand's latest and greatest models. Our price comparison technology scours the web every half an hour, surfacing all the biggest discounts on the products we regularly see the best value in.

The Apple TV lineup includes the most powerful (and most expensive) streaming devices on the market thanks to features like HDR10 and Dolby Vision and access to Apple services like Apple TV Plus, Apple Music, and Apple Fitness Plus. The 2022 Apple TV 4K was released late last year with a starting price of $129 / £149 / AU$205, which is less than previous versions, making this Apple’s least expensive 4K streaming device. Thanks to this newer version, you'll find fresh price cuts on the 2021 and 2019 Apple TV models.

So, how can you score a deal on Apple's pricey streaming device? Our price comparison tool automatically brings you the best savings from all your favorite retailers, so you can be sure to find the best Apple TV prices and deals on this page. You can also look forward to discounts at this year's Prime Day deals event.

The best Apple TV sales and deals

The best Apple TV 4K sales and deals (2022)

Apple TV 4K 2022

(Image credit: Apple)

Apple's latest streaming device is the 2022 Apple TV 4K, which was released late last year with a launch price of $129 / £149 / AU$205 for the 128GB model (which is less than previous versions) and $149 / £169.00 / AU$240 for the 256GB internal storage option that comes with both Wi-Fi and Ethernet connectivity. The 4K streaming device features a slightly smaller design and weighs less than the 2021 model. You're also getting Apple's powerful A15 Bionic chip for improved performance and speed and HDR10+ high dynamic range support.

The best Apple TV HD sales and deals

Apple TV prices sales deals

Along with the release of the 2021 Apple TV 4K, Amazon also upgraded the Apple TV HD with a starting price of $149/£139/AUS$209. The 4th generation Apple TV is an upgrade from Apple's entry-level 2015 model and now includes the new Siri remote, which allows you to open apps, browse shows and control compatible smart home devices using just your voice.

The biggest difference between the Apple TV 4K and the HD version is the resolutions they support. Apple's HD streaming device supports resolutions up to Full HD at 1080p, while the ‌Apple TV‌ 4K supports resolutions up to Ultra HD at 2160p. If you don't own a 4K TV, then Apple's HD model would be the best choice for you.

The best Apple TV 4K sales and deals (2021)

Apple TV 4K (2021)

The 2021 Apple TV 4K was released as an updated version of the 2017 model with a starting price of $179.99/£179/AU$249. The streaming device from Apple delivers a cinema-like picture experience thanks to HDR10 and Dolby Vision which sets it apart from most budget streaming devices. You can stream all your favorite movies and TV shows from apps like Netflix, Hulu, and Amazon Video, and you'll get access to Apple's services like Apple TV Plus, Apple Music, and Apple Fitness Plus.

The Apple TV 4K comes with the all-new Siri remote, so you can use your voice to launch movies, browse shows, adjust the volume, and more. You're also getting AirPlay which allows you to stream content directly from your Apple devices to your TV.

The best Apple TV 4K sales and deals (2017)

Apple TV sales deals price

Watch your favorite movies and TV shows in 4K Ultra HD resolution with the 2017 Apple TV 4K. The first-generation streaming device allows you to watch content from apps like Hulu, Amazon Video, and Netflix and gets you access to Apple's popular services like Apple TV Plus. The Apple TV device also includes a Siri voice remote so you can browse shows, launch movies, adjust the volume, and more completely hands-free.

First released in 2017, the Apple TV 4K had a starting price of $179, £179, AU$249 for the 32GB version, then $199, £199, AU$279 for the 64GB model. While more pricey than other 4K streaming devices, Apple's version comes with Dolby Vision support – which, if important for the movie fans out there, maybe what sways you into purchasing a more expensive streamer like this.

Mackenzie Frazier

Mackenzie Frazier is the deals editor in the US for TechRadar at Future plc. She's been sharing deal advice for Future for the past six years and loves finding products that consumers want at the best possible price. She's had 11 years of experience working in e-commerce and loves being a mom to her two little boys.