Amazon Prime Day Apple Watch deals 2024: date and sales to expect

Prime Day Apple Watch deals
(Image credit: Future)

Prime Day Apple Watch deals will be here before you know it, which means impressive discounts on Apple's best-selling smartwatch lineup. To help you prepare for the two-day sale event, I've created this guide to bring you all the best Prime Day Apple Watch deals and everything else you need to know in the lead-up.

Amazon Prime Day always brings attractive prices on the Apple Watch, and we expect record-low prices on the Apple Watch 9, Ultra 2, and the budget Apple Watch SE at this year's sale.

While this year's Amazon Prime Day date hasn't officially been announced, we know the 48-hour sale will take place in July. Based on years past, we anticipate Prime Day will take place on July 9 - 10 or July 16 -17, and I'll update this page as soon as that date is confirmed.

In the meantime, you can shop today's best Apple Watch deals below, followed by everything you need to know about the upcoming sale, including what bargains to expect and last year's top offers.

Today's best Apple Watch deals

Amazon Prime Day Apple Watch deals: FAQs

Apple Watch 7 in orange and blue color schemes

(Image credit: Apple)

When is Amazon Prime Day 2024?

While Amazon hasn't officially announced the dates of this year's Prime Day sale, we can predict when it will be based on previous years. It's typically held on a Tuesday and Wednesday in the 2nd week of July, so this year, we anticipate the 48-hour sale will take place on July 9 - 10. 

What kind of Prime Day Apple Watch deals should I expect?

So, what Apple Watch Prime Day deals do we expect at this year's sale? While the Series 8 was the focus of last year's sale, this year, we'll keep an eye out for the Apple Watch 9, which was released in September of last year. We've already seen impressive discounts on the Series 9 smartwatch, and we expect a return to the record-low price of $299 / £329 we've seen this past month at the retailer.

The Apple Watch Ultra 2 was also released alongside the Series 9, and while pricey, $799 / £799, we're hoping Prime Day could finally bring the price of the high-end smartwatch below $700 / £700.

If you're looking for a budget smartwatch, the best-selling 2nd generation Apple Watch SE is a fantastic choice, priced at just $249 / £219. Thanks to its popularity and appealing price, we could see new record-low prices on the smartwatch during Prime Day, but you'll have to act fast.

Do you need a membership to shop Prime Day Apple Watch deals?

Prime Day Apple Watch deals do require an Amazon Prime membership; however, the good news is if you aren't already a member, Amazon offers a free 30-day trial in the run-up to its sales event. That means you'll be able to sample the delights of Amazon Prime and make the most of these excellent offers without having to pay for a subscription.

We expect other retailers like Walmart and Best Buy in the US to launch competing sales during Amazon Prime Day, and you will not need a membership to shop for Apple Watch deals.

Amazon Prime: 30-day free trial

Amazon Prime: 30-day free trial
If you've never signed up before, you can get a 30-day free trial of Amazon Prime to get access to this year's Prime Day deals. You get the same benefits as paid members, including free delivery and access to other services such as Prime Video, Prime Music, Prime Gaming, and more. You can cancel at any time during the trial to avoid paying the regular fee, which is $14.99 / £8.99 per month.

Last year's best Prime Day Apple Watch deals (US)

Apple Watch SE, 2022 (GPS, 40mm):  $249$199 at Amazon

Apple Watch SE, 2022 (GPS, 40mm): was $249 now $199 at Amazon
The cheapest way to get an Apple Watch from last year. This is a record-low price and the best-value Apple Watch you can buy right now. While the Apple Watch SE lacks many of the bells and whistles found on the Apple Watch 8, it still packs a fast processor, excellent battery life, and new health and fitness features.

Apple Watch 8 (GPS, 41mm), 2022:  $399$280 at Amazon

Apple Watch 8 (GPS, 41mm), 2022: was $399 now $280 at Amazon
The Apple Watch 8 is one of the best smartwatches you can buy, thanks to its impressive display and new safety and health features, such as fall detection and Emergency SOS. Amazon has the best-selling smartwatch on sale for $280 right now, which is the lowest price we've ever seen.

Apple Watch 8 (GPS + Cellular, 45mm), 2022: $529.99$459.99 at Amazon

Apple Watch 8 (GPS + Cellular, 45mm), 2022: was $529.99 now $459.99 at Amazon
Need a smartwatch with cellular capabilities? Amazon also has the Apple Watch 8 with Cellular on sale for $459.99. That represents a 13% discount on this watch's typical list price, which is a deal worthy of Prime Day: grab it while you can.

Last year's best Prime Day Apple Watch deals (UK)

Apple Watch SE, 2022 (GPS, 40mm):  £259£249 at Amazon

Apple Watch SE, 2022 (GPS, 40mm): was £259 now £249 at Amazon
Amazon was offering a small-but-not-insubstantial £30 off the latest Apple Watch SE, which is actually the best deal we've ever seen for this particular model, but post-Prime Day they've bumped the price up a bit, meaning it's just a £10 discount. While the Apple Watch SE 2 lacks many of the bells and whistles found on the Apple Watch 8, it still packs a fast processor, excellent battery life, and new health and fitness features.

Apple Watch 8 (GPS, 41mm), 2022:  £419£369 at Amazon

Apple Watch 8 (GPS, 41mm), 2022: was £419 now £369 at Amazon
Just as in the US, Amazon is offering a great deal on several variations of the Apple Watch 8 in the UK right now, despite Prime Day being over. Put simply, this is one of the best smartwatches money can buy, offering an impressive display and new safety and health features, such as fall detection and Emergency SOS. It was £70 off for the 41mm Midnight model during Prime Day, but it's still discounted by £50 right now.

Apple Watch 8 (GPS, 45mm), 2022:  £449£399 at Amazon

Apple Watch 8 (GPS, 45mm), 2022: was £449 now £399 at Amazon
Similarly, you can pick up the 45mm version of the GPS-equipped Apple Watch 8 for a big discount at Amazon in the UK right now, although it was £20 cheaper during the sales proper. The retailer is still offering a great £50 off this model's usual £449 price, which is a great deal at any time of year.

Apple Watch Series 7, GPS + Cellular:£499.99now £359.99 at Amazon

Apple Watch Series 7, GPS + Cellular: was £499.99 now £359.99 at Amazon
A really good deal on the previous generation, the Series 7 is virtually identical to the Series 8 barring a few features such as Crash Detection. This is the largest model with GPS and cellular connectivity, making it a premium purchase with a £140 saving. The savings vary between different model colors, mind, so you might have to click around to find the best deal.

Mackenzie Frazier

Mackenzie Frazier is the deals editor in the US for TechRadar at Future plc. She's been sharing deal advice for Future for the past six years and loves finding products that consumers want at the best possible price. She's had 11 years of experience working in e-commerce and loves being a mom to her two little boys.