Announced at CES 2026, the Samsung S95H is the flagship model in Samsung’s 2026 OLED TV lineup. The S95H is the successor to the Samsung S95F, one of 2025’s best TVs and TechRadar’s TV of the Year.
We only got a brief look at the S95H at CES, but we’ve gathered all the confirmed information we have about Samsung’s new top OLED TV below.
Samsung S95H: Prices & release dates
Samsung hasn’t yet released pricing information for the S95H, but we can speculate based on launch pricing for last year’s S95F series, which was as follows:
- 55-inch: $2,499 / £2,499 / N/A
- 65-inch: $3,399 / £3,399 / AU$5,295
- 77-inch: $4,499 / £4,299 / AU$7,995
- 83-inch: $6,499 / £6,799 / AU$9,995
We know the S95H will be available in the same sizes: 55, 65, 77 and 83-inches. It will also continue to use a QD-OLED panel. While we would usually anticipate a price increase due to year-on-year inflation, last year's S95F was actually priced the same, if not marginally cheaper, than its S95D predecessor.
It’s unclear whether the pricing situation will remain the same with the S95H, which has undergone some design changes, including a new metal frame. This new design update could lead to higher pricing, but we’ll have to wait and see.
No official launch date has been confirmed for the Samsung S95H, but we can speculate that it will be March or April based on previous years. Flagship OLED TVs are typically the first models to be released by Samsung and LG.
Samsung S95H: Features
The S95H will use a QD-OLED panel and be available in 55, 65, 77 and 83-inch sizes. Last year’s 83-inch S95F instead used an RGB Tandem OLED panel, but it’s not clear if this will be the case for the S95H.
Samsung claims that the S95H will be 35% brighter than the S95F, which we measured at 2,135 nits peak brightness. That means the S95H may hit over 2,800 nits, easily making it the brightest OLED TV on the market.
The S95H has undergone some design changes from its predecessor. It will have a new metal frame for wall mounting. The biggest change, however, is the removal of the One Connect Box used for the Samsung S95F. The One Connect is an external box that houses connections for external devices such as game consoles and soundbars, and it links to the TV using a single fiber optic cable.
It seems odd that Samsung has removed this feature from the S95H, instead putting connections onto the rear of the TV, but Samsung confirms you can optionally add its Wireless One Connect Box, a wireless version of the One Connect box that beams video and audio signals losslessly to the TV. Interestingly, you can use both the Wireless One Connect Box and the TV’s ports, meaning there’s up to 8 (!) HDMI 2.1 ports on offer for those with plenty of source devices.
Elsewhere, the S95H will use Samsung’s latest NQ4 AI Processor, which will feature several AI upgrades, including improved 4K upscaling, Auto HDR Remastering (upscaling of SDR content to HDR) and an AI customization mode that can adjust picture settings to your preferences based on the content, such as sports and movies.
Speaking of sports, there is a new AI Soccer mode that will automatically adjust motion settings and other picture elements when the TV detects a soccer game on screen. There are also AI sound features, including AI Sound Controller, where you can adjust individual layers in soundtracks such as dialogue and music.
Finally, the S95H will be the first OLED TV to support Samsung’s Art Mode, which was first introduced in Samsung’s The Frame TVs and then migrated to its new QLED and Neo QLED models in 2025. Art Mode displays artworks when the TV is in standby. A basic set of images is provided, and a paid subscription gives you full access to the more extensive collection in Samsung’s Art Store.
Samsung S95H: What we still need to know
The S95F was one of 2025’s best gaming TVs, supporting 4K 165Hz, AMD FreeSync, and for the first time, Nvidia G-Sync, along with ALLM and HDR10+ gaming. It also features Samsung’s Gaming Hub built in with cloud gaming options from Nvidia GeForce Now, Xbox and more. While we expect the S95H to have very similar gaming features, none have been officially confirmed.
The S95F housed a 4.2.2-channel, 70W speaker array, which provided solid overall performance. We don’t yet have details on the S95H’s speaker array, but we’re guessing it will be similar to the one found in the S95F.
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➡️ Read our full guide to the best TVs
1. Best overall:
LG C5
2. Best under 1000:
US: Hisense U8QG
UK: TCL C7K
3. Best under 500:
US: Roku Plus Series
UK: TCL C6K
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