How to watch the Google Pixel 8 launch – stream the Made by Google event live

a colorful image of the Google Pixel 8
(Image credit: Google/TechRadar)

The next Made by Google product showcase is happening today (October 4), where we'll see the Google Pixel 8, Pixel 8 Pro and Google Pixel Watch 2. And there could even be a few surprises. 

Our Google event live blog is now up and running, so check it out for all of the latest announcements and analysis from the event as it happens. If you want to watch the event yourself - read on. 

How to watch the Made by Google Pixel launch event live

The next Made by Google product showcase kicks off on October 4 at 7am PT / 10am ET / 3pm BST (12am on October 5 for Australian viewers). 

It will be live streamed on YouTube via the Made by Google channel that you can view below. You can also sign up for updates on the Made by Google page on the Google Store, though we also suggest getting alerts from TechRadar for independent notifications on the event, especially for last-minute leaks. 

We’ll be running a live blog to break down all the announcements and news from the showcase, so you can follow that on the day if you don’t have time to watch a full live stream. And give our US Editor in Chief Lance Ulanoff a follow on X/Twitter, as he tends to live tweet his reactions and insights from Google events. 

Speaking of social media, Google will also be posting updates to its Instagram, TikTok, Threads and Facebook accounts. We also suggest you give the  TechRadar TikTok and Instagram accounts a follow for our own Made by Google-centric content – as well as a lot more. 

What to expect from the October Made by Google event?

In short, expect to see deep dives into the Pixel 8, Pixel 8 Pro and Pixel Watch 2, as well as demos of how new smart AI-powered features will work in the devices and across the Google app ecosystem. For a deeper breakdown on what to expect, take a look at our Google Pixel 8 event hub. 

Don't expect new Chromebooks or Google Nest products, as we’ve not heard any rumors to suggest such devices will be shown off on October 4. 

However, there’s always time for one more thing. So make sure to check back with TechRadar as we chew over the Made by Google event. 

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Managing Editor, Mobile Computing

Roland Moore-Colyer is Managing Editor at TechRadar with a focus on phones and tablets, but a general interest in all things tech, especially those with a good story behind them. He can also be found writing about games, computers, and cars when the occasion arrives, and supports with the day-to-day running of TechRadar. When not at his desk Roland can be found wandering around London, often with a look of curiosity on his face and a nose for food markets.