Those on the lookout for prime iPad deals in the run-up to Black Friday should definitely check out B&H Photo's latest $50 off price cut on a brand new iPad Air 4 pre-order, currently available for two colors - Silver and Green.
[Update] As of today, this price cut is no longer available, unfortunately. Sorry if you missed it! No worries though, because we would bet this price is going to drop again in the upcoming Black Friday iPad deals.
This is the second time we've seen this iPad deal crop up (Amazon had a sale a few weeks ago), but it's the first time we've specifically seen the Silver color get a cheeky little discount. So far, it's looking like the green color is definitely the least popular overall, which is a surprise to us as we think the new colors are all fantastic.
Unfortunately, we can't determine when this pre-order batch will ship exactly, but judging by the stock levels on the official Apple store, it looks like they'll be shipping around November 17th. It's also likely it'll shift pretty fast too - this is based off the fact the previous Black Friday iPad deal at Amazon was only on sale for a single day. So, we'd recommend acting fairly quickly if you do want to bag this discount.
We've just posted our new iPad Air 4 (2020) review here at TechRadar, so check that out for a full in-depth unbiased overview of this new Apple tablet. In short, it's a fantastic tablet, and a great buy if you want those premium specs without shelling out for an iPad Pro. With tons of power, a lavish all-screen design, and a rather fetching squared-off aesthetic complete with new colors, it's safe to say it'll be on the shopping list of many consumers this holiday season.
Of course, you may want to wait for this year's Black Friday deals event. We reckon that's an especially good idea if you're holding off on a cheap deal on an older iPad device. If you're looking for the new iPad Air 4 however, it's likely this will be the same sort of thing we'll see on the big day itself. Maybe on the other colors too, fingers crossed.
Not in the US? See all the best iPad deals in your region just down below.
iPad deals: score $50 off the new Air 4 at B&H
New iPad Air 4 (2020, 64GB):
$599 $559 at B&H Photo
Save $50 on the very latest Apple tablet to be released today at B&H Photo. With a brand new lavish all-screen design, squared-off aesthetic and powerful A14 processor, the new iPad Air looks to pack in Pro specs for a much more reasonable price tag. Two colors are currently available - Silver and Green, and it's looking like orders will be shipping mid-November currently.
- B&H Photo - see all the other iPad deals currently available today
If you'd like to read more, our dedicated best iPad deals article is a fantastic resource to compare and contrast every available model right now. If you're not dead-set on Apple, also recommended is our best Android tablet deals article, which covers all the best devices from Samsung, Lenovo, and more.