The 17 best Prime Day TV deals vetted by a shopping and TV expert
Shop today's best deals on best-selling 4K, QLED, and OLED TVs

While Amazon's October Prime Day sale isn't technically until next week (October 7-8), the retailer has released early deals that you can shop for now. TVs are among the most popular deals during Prime Day, and this year's early offers are very good.
• Shop Amazon's full early sale
You can find record-low prices on a range of best-selling TVs, including 4K, QLED, and OLED displays. As TechRadar's deals editor with eight years of experience covering Prime Day and writing about TV deals, I've listed today's 17 best early offers that are worth buying right now. I've selected popular and highly rated TVs, many of which have been reviewed by our team here at TechRadar and are on sale for record-low or near-record-low prices.
Below, I've listed the five best Prime Day TV deals at a glance, followed by the top discounts, categorized by size, and a special selection of OLED TVs. Keep in mind that most of today's early Prime Day TV deals require a Prime membership, and if you aren't already a member, you can sign up for a free 30-day trial, which will take you through to next week's sale.
Today's best Prime Day TV deals at a glance
- Insignia 24-inch F20 HD TV:
was $79.99now $59.99 - Amazon 55-inch 4-Series 4K Fire TV:
was $459.99now $339.99 - Insignia 65-inch F50 Series 4K Fire TV:
was $449.99now $274.99 - LG 65-Inch C5 OLED TV:
was $2,696.99now $1,696.99 - TCL 75-inch QM6K 4K Mini-LED TV:
was $999.99now $749.99
OLED Prime Day TV deals
Samsung's 2025 S90F OLED TV is now available with a $500 discount on the 55-inch model, reducing the price to $1,497.99. The S90D OLED TV delivers an outstanding picture, thanks to the quantum dot OLED technology and Samsung's NQ4 AI Gen3 processor. You're also getting extensive gaming features and Samsung's impressive Tizen operating system.
LG's C4 OLED TV is the predecessor to the LG C5, and the 65-inch model is on sale for $1,396.99, thanks to a $1,300 discount. Ranked number one in our best TV guide, the LG C4 boasts exceptional brightness, LG's latest Alpha 9 AI chip for enhanced performance, and impressive gaming features, including four HDMI 2.1 ports with 4K 120Hz, VRR, and ALLM support, as well as 144Hz certification from NVIDIA.
Amazon has LG's all-new 65-inch C5 OLED TV on sale for $1,696.99, thanks to $1,000 discount. Awarded five out of five stars in our review, the OLED display delivers an outstanding picture thanks to LG's Alpha 9 AI processor Gen8, impressive gaming features, and a comprehensive smart platform featuring all-new AI capabilities.
Samsung's 65-inch S90D OLED TV is on sale for $1,397.99, thanks to a $1,300 discount from Amazon. The 2024 OLED display delivers an exceptional picture with deep blacks, bright colors, and Pantone-validated colors. You're also getting Motion Xcelerator 144Hz for a smooth gaming experience, as well as Dolby Atmos and Object Tracking Sound Lite for premium sound.
60-75 inch Prime Day TV deals
If you're looking for a big-screen budget TV, this Insignia 65-inch display is an incredible deal at only $274.99. The Insignia F50 Series TV features 4K HD resolution, DTS Studio Sound, smart capabilities with the Fire OS, and a voice remote with hands-free Alexa, allowing you to use your voice to control your TV.
This Prime Day deal takes the 65-inch model of the Amazon Fire TV Omni Mini-LED down to a record-low price of $899.99. This TV delivers solid brightness and contrast, along with bold colors, and a ready-to-use out-of-the-box sports mode that means watching sports requires minimal setup. It also features a great selection of gaming capabilities, including 4K, 144Hz, VRR, ALLM, and Dolby Vision support.
Amazon's highly rated Omni Series TVs feature 4K resolution support, Dolby Vision, HDR 10, and hands-free TV with Alexa. So, you can control the volume and launch channels hands-free instead of using your remote. Today's Prime Day deal brings the 75-inch model to $719.99, thanks to a $120 discount.
The TCL QM6K offers a QD-Mini LED panel with excellent black levels, high HDR brightness, and a native 144Hz refresh rate. It also has a dedicated game accelerator mode, while the TCL AIPQ Pro processor does a great job of fine-tuning the TV’s picture at all times, so you get the best image no matter what you're watching. Today's Prime Day deal is a record-low price.
50-59 inch Prime Day TV deals
For just $260, you can get Roku's 50-inch 4K smart TV at Amazon's Prime Day sale. For that money, you get 4K resolution with HDR 10 for an impressive picture, plus an enhanced voice remote and the excellent Roku smart TV interface.
Amazon's Fire TV Omni QLED Series represents a significant upgrade in the otherwise affordable range of smart TVs. This set boasts premium features, including a QLED display, full-array local dimming, Dolby Vision IQ, and HDR10+ Adaptive support to deliver a high-quality picture for all-around viewing and gaming. Today's Prime Day deal on the 65-inch model is just $10 shy of the record-low price.
A 55-inch 4K smart TV for under $200 is an unbeatable deal. Toshiba's C350 is a 4K TV with HDR support, delivering solid picture quality for everyday viewing. Access to streaming apps is easy with the Fire TV OS, which has Netflix, Disney+, Prime Video, and more at your fingertips. It's not as powerful as many premium options, but if you're on a tight budget and want a mid-size display, this is an excellent option.
This brand-new version of the Amazon Fire TV 4-Series is on sale for only $339.99 - a new record-low price. The mid-sized 4K display supports HDR 10, offering a sharp, clear, and vibrant image for TV shows, movies, and sports. All major streaming apps are ready to go, too, plus there's voice control support through Alexa. It's an all-around solid TV for the price if you need an affordable and capable display.
Amazon's best Prime Day QLED TV is Insignia's 55-inch QF Series for an incredible price of only $209.99. Insignia's QF Series QLED TV features 4K Ultra HD resolution with Quantum Dot technology, resulting in bold, bright colors and life-like images. You also get Dolby Atmos Audio, smart capabilities with the Fire operating system, and a voice remote with hands-free Alexa, so you can use your voice to control your TV.
Samsung's The Frame is my dream TV, and the 55-inch model is on sale for $997.99 for Prime Day. The 2024 Samsung Frame TV features Pantone art-validated colors that deliver lifelike images. Plus, the display now comes with Streams, a complimentary set of artwork streamed from the Samsung Art Store.
32-49 inch Prime Day TV deals
Amazon's cheapest TV deal is this 24-inch Insignia HD smart TV on sale for just $59.99 – an unheard-of price. This is a fantastic deal if you're looking to add a smaller display to your dorm room. While the Insignia F20 Series lacks 4K resolution, you're getting the Fire TV experience built in and an Alexa voice remote.
Here's another Prime Day HD TV deal - Insignia's 40-inch F40 Series Fire TV for just $99. The 2025 TV features Full HD resolution, DTS Virtual :X Sound for impressive audio, smart capabilities with the Fire OS, and a voice remote with hands-free Alexa – all for under $100.
Amazon's best-selling 40-inch 2-Series HD smart TV is down to just $179.99 in today's early sale. While the Amazon 2-Series TV lacks 4K resolution, it offers smart capabilities through the Fire TV experience and Amazon Alexa, providing hands-free control.
Shop more of today's best Prime Day deals
- Amazon Devices: Echo, Ring & Fire tablets from $25
- Apple: MacBooks, AirPods & iPads from $119
- Cheap TVs: smart TVs from $79.99
- Christmas: gift ideas from the whole family
- Fire TV Sticks: from $17
- Fire tablets: starting at $64.99
- Halloween: candy, costumes & decor from $6
- Headphones: up to 50% off Beats & Samsung
- JBL Tune 510BT: on sale for $30 - save 40%
- LG C5 OLED TV: save $1,000
- Toys: holiday toys from $8.99
- Vacuums: Dyson, Shark & Bissell from $53.99
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Mackenzie Frazier is the lead deals editor in the US for TechRadar at Future plc. She has been sharing deal advice for Future for the past eight years and loves finding products that consumers want at the best possible prices. She's had 11 years of experience working in e-commerce and loves being a mom to her two little boys.
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