We asked 1,600 people if they'd upgrade to a foldable iPhone Ultra, and the results suggest Apple's next big product swing will divide opinion

The Huawei Pura X Max being held in the hand
The iPhone Ultra could have a similar form factor to the Huawei Pura X Max (above) (Image credit: Getty Images / NurPhoto)

  • Our poll found that over half of you aren't interested in the iPhone Ultra
  • But 35% said they either would buy it or would consider it
  • The results are mixed, but they suggest the iPhone Ultra could be quite popular

The upcoming iPhone Ultra could be a big gamble for Apple — it’s set to be the company’s first foldable phone, which is a type of device that remains niche, despite Samsung’s best efforts.

The form factor won’t appeal to everyone, and the price probably won’t appeal to anyone, so will many people actually buy it? Well, we ran a poll asking exactly that question a few weeks ago, and now the results are in.

In total, there were 1,612 votes across WhatsApp and Kwizly, with 357 people saying they would upgrade to the iPhone Ultra, 1,036 saying they wouldn’t, and 219 being undecided.

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WhatsApp results for our iPhone Ultra poll

(Image credit: TechRadar)

Better than it might sound

That might sound like the iPhone Ultra is destined to fail, but with roughly 35% of voters going for either 'yes' or 'maybe', things might not actually be that bleak for Apple’s upcoming phone — especially when you consider that some of the voters will probably be Android users who have no intention of buying any kind of iPhone.

So, while the iPhone Ultra may not be as popular as the iPhone 18 Pro Max, these results suggest there is at least some hope for it, and that it might even do better than devices like the Plus, Air, and mini models Apple has released over the years.

That would be good news not just for Apple but for the wider foldable phone industry, as it could finally push these devices into the mainstream.

Of course, whatever polls say, a lot will ultimately come down to the price and specs, none of which have been revealed just yet. But assuming the iPhone Ultra isn't delayed, we’ll hopefully find that information out in September.


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James is a freelance phones, tablets and wearables writer and sub-editor at TechRadar. He has a love for everything ‘smart’, from watches to lights, and can often be found arguing with AI assistants or drowning in the latest apps. James also contributes to 3G.co.uk, 4G.co.uk and 5G.co.uk and has written for T3, Digital Camera World, Clarity Media and others, with work on the web, in print and on TV.

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