Fuji X-M1 review

Fujifilm's smaller, more affordable X-series CSC

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There's plenty to like about the Fuji X-M1, and it's good to see Fuji thinking about a more mass market audience by introducing a more affordable model. That said, this is only more affordable by Fuji's terms, so you're still looking at an entry-level model with not much change from £700 / US$800 / AU$1,000 - significantly more than the price of its competitors such as the excellent Sony NEX-3N, which you can now pick up for around £330 / US$500 / AU$500.

Fujifilm will also have a tough time competing with the likes of Olympus and Panasonic, which have been in this area of the market for longer and so have more, and cheaper, optics available. There's also other accessories, such as a viewfinder, which are conspicuous by their absence.

Although the tilting LCD screen has a nice high resolution and doesn't suffer too badly from glare or reflections, we can't help but be disappointed by the lack of a touchscreen on this camera - especially at this price point.

Putting those niggles aside, image quality from the Fuji X-M1 is undeniably fantastic. Detail is resolved incredibly well, while colours are bright and punchy without suffering from over saturation.

It's good to have different film simulation modes to experiment with, with Velvia being a particular favourite if you need to boost colour and contrast for any reason. It's useful to be able to shoot in raw format with these so that you can access a clean version of the image if you need it.

It's disappointing therefore that the digital filters available in the 'Advanced' mode are so few, and unavailable in raw format. We'd like to see more experimentation with this in future from Fuji, please.

The Fuji X-M1's low light performance is also good, as we've come to expect from the Fuji X-Pro1's sensor, so if you like to photograph a lot in these conditions, this camera is a worthy contender for your cash.

We liked

Fuji has once again pulled a design classic out of the bag, producing something that manages to combine classic retro looks with everything you need for excellent picture taking as well as an extremely useful tilting screen.

We disliked

The Fuji X-M1 has no viewfinder - and no optional extra - available, while the screen isn't touch sensitive. Other manufacturers offer these kind of things, without the high price tag.

Final verdict

When it comes to shopping for a camera like this, although image quality is good, appearance is still very important. If you're willing to part with a large chunk of change in return for something that looks beautiful but still delivers in the image quality department, then you'll no doubt be pleased with the Fuji X-M1.

If, however, you're looking for your first camera in the interchangeable lens category, and you're on a budget, this wouldn't be our first recommendation.

Although Fuji's lens and accessory range is limited for the moment, it is growing, and we're hopeful that it will continue to grow. It's nice to see Fuji thinking about mass market consumers, and we can hope that the price of the Fuji X-M1 will drop to enable it to compete more closely with rivals from Sony, Panasonic and Olympus.

Tech Specs

Product TypeMirrorless Camera with Lens
Battery Size SupportedProprietary Battery Size
Green CompliantYes
Maximum Video Resolution1920 x 1080
Wireless LANYes
Effective Camera Resolution16.3 Megapixel
HD Movie ModeYes
Memory Card SupportedSecure Digital (SD) Card, Secure Digital Extended Capacity (SDXC UHS-I), Secure Digital Extended Capacity (SDXC), Secure Digital High Capacity (SDHC UHS-I), Secure Digital High Capacity (SDHC) Card
Image StabilizationOptical
Optical Zoom3.1x
Brand NameFujifilm
FeaturesFace Detection, Live View, Continuous Shooting Mode, Orientation Sensor, External Flash Shoe
Screen Size7.6 cm (3")
Video FormatsMPEG-4, MOV
Green Compliance Certificate/AuthorityEuP, REACH, RoHS, WEEE
Image Sensor Size23.50 mm x 15.60 mm
Maximum Image Resolution4896 x 3264
Display Screen TypeLCD
Height66 mm
Width116.8 mm
Depth33 mm
Focal Length16 mm to 50 mm (Lens 1)
Image FormatsJPEG, RAW
External FlashOptional
Focus ModesAuto, Manual
ManufacturerFuji Photo Film Co. Ltd
Product ModelX-M1
Product NameX-M1 Mirrorless Camera
Exposure Control
  • Program AE
  • Shutter Priority
  • Aperture Priority
  • Manual
Aspect Ratio16:9
Manufacturer Part NumberP10NC11650A
Manufacturer Website Addresshttp://www.fujifilm.co.uk
Marketing Information
  • D-SLR quality in a compact body.
  • The large APS-C 16M X-Trans CMOS and EXR PROCESSOR II achieve impressive colour reproduction and high resolution.
  • One Handed Operation & versatile 3.0-inch, 920K-dot Tilting LCD screen.
  • Select from our diverse range of X mount interchangeable lenses.
  • Wireless Image Transfer allows instant sharing via mobile devices.
Package Contents
  • X-M1 Mirrorless Camera
  • FUJINON XC16-50mmF3.5-5.6 OIS
  • Li-Ion Battery NP-W126
  • Battery Charger BC-W126
  • Shoulder Strap
  • Body Cap
  • Software CD-ROM
  • Owner's Manual
Limited Warranty1 Year