It was initially unveiled at CES earlier this year and now you will be able to buy the Samsung's UD590 4K monitor from 1st June 2014 from Overclockers for a penny under £500.
The UK retailer will be the exclusive launch partner with others such as Ebuyer and Insight getting it four weeks later.
Samsung will also ship a free copy of award-winning game Watch Dogs with the monitor till the 31st of July 2014, a PC-only freebie worth £35.
Like all other sub-£500 4K monitors on the market, this one comes with a TN panel which can display more than one billion colours. It has a response time of 1ms and a resolution of 3840 x 2160 pixels.
As expected, the refresh rate for Displayport hits 60Hz while HDMI stalls at 30Hz. Compared to the AOC model though it lacks portrait-mode capabilities, a VESA mount, speakers, a couple of legacy ports (it has two HDMI and one DisplayPort ports) and a USB hub.
There's also a useful picture-in-picture feature that allows two computers connect to the UD590 simultaneously; each getting half of the native resolution (i.e. 1920 x 2160 pixels).