Samsung's massive Prime Day sale is live - my top deal picks on TVs, including $1,500 off the Frame TV

No, this is not a typo – Samsung is taking a record, and kind of insane, 50% off the 75-inch Frame TV. Yes, it's a 2024 model that lacks the higher refresh rate of the 2025 edition, but it's an excellent deal on what's probably the best lifestyle TV available. It's not only massive with a vibrant and punchy 75-inch QLED TV, but it's also coated with a special finish that blocks reflections of all kinds, making the art look exceptionally real when the TV is turned off. You’re saving $1500 and scoring it for $1,599, which makes the fact that Samsung doesn’t include a bezel in the box seem just fine… you can put your savings towards that one later.

Samsung's S95D is one of the best OLED TVs around and earned a full 5 out of 5 stars in TechRadar's review. Furthermore, it's currently our pick for the best OLED TV for bright rooms, thanks to its ability to get very bright and comes out of the box with a special anti-reflective coating over the screen. For Prime Day, Samsung is offering 42% off the 55-inch S95D, reducing the price to $1,499.99 from $2,599.99. The 65-inch size is currently sold out, but if you have the space, the 77-inch is 46% off at $2,499.99 (was $4,599.99).

Like the deal above, TechRadar's pick for the best bright TV for daytime sports is seeing a significant discount for Prime Day 2025. Samsung is offering 20% off the 65-inch QN90F, reducing the price to $1,999.99 – a $500 discount. This Neo QLED TV features mini LEDs and Samsung's Glare-Free 2.0 technology, allowing you to view it from nearly any angle. Paired with high brightness and punchy colors, this makes it a great pick for sports.

Samsung's new 2025 model, The Frame Pro, is seeing sizable discounts across its three sizes. The Frame Pro enhances the impact of the popular lifestyle TV by replacing a standard QLED screen with a Neo QLED, which incorporates Mini LEDs for a more compelling viewing experience. It also offers a higher refresh rate and comes with a Wireless One Connect box. Still, it shows works of art when off and is finished with an anti-reflective coating. Right now, the 65-inch Frame Pro is $300 off at $1,899.99.