Panasonic is launching a new 4K Blu-ray player! Okay, it's very niche and is coming to Japan only so far — but it's the second new player this year, and I'm just happy we're getting new hardware

The Panasonic DMR-4X1010 Blu-ray player on a white surface with a pink background
(Image credit: Panasonic / Future)

  • Panasonic launches new DMR-4X1010 4K Blu-ray player in Japan
  • Also includes 4K tuners, 10TB of local storage for recordings, Blu-ray recording, and support for cloud storage
  • About $2,800 / £2,080 / AU$3,930

Blu-ray fans should be feeling blessed this month: with new players decidedly thin on the ground, September has brought us news of not one but two 4K Blu-ray players — though neither is really aimed at the average movie enthusiast.

The new Panasonic DMR-4X1010 is a flagship 4K player with a bunch of other neat tricks up its sleeve, and while it's likely to stay as a Japan-only release, we're still happy to see new players being made.

A 434,500 yen, which works out at about $2,800 / £2,080 / AU$3,930, it's a fair bit cheaper than this month's other new Blu-ray player, the Magnetar Ultima: that costs a cool $12,000 (about £8,895 / AU$16,687).

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Panasonic DMR-4X1010 Blu-ray recorder rear view on white background

(Image credit: Panasonic)

Panasonic DMR-4X1010: key features

The Panasonic DMR-4X1010 not plays 4K Blu-rays, regular Blu-rays and DVDs, it also features 4K broadcast tuners and includes a giant 10TB hard drive for recording shows and movies. There's also the option of cloud recording of up to 10TB via Google Drive or Microsoft OneDrive, so you can access recordings on your phone or store Blu-ray disc images in the cloud.

It even records to BD-R/RE discs of up to 100GB, if you prefer. Recording from live broadcast isn't that popular worldwide, but evidently it's popular enough in Japan to make this the ultimate 'own your copies' machine.

The player uses an AVC encoder for high-definition recording, and Panasonic says the encoder can compress 24Mbps signals to around 1.6Mbps to maximize recording space… though, again, it does come with 10 terabytes.

The DMR-4X1010 also works with Panasonic's AI Viera system, which can automatically adjust the picture quality to fit the scene — so bright and vivid if you're watching sports, and richer contrast if you're watching a noir movie. AI can also adjust the audio to make it more immersive.

The new player launches through authorized dealers on October 22, 2026, and exclusively to the Japanese market.

There have been worries about the future of 4K Blu-ray, and whether the companies are still interested in producing them — the current models have been around for a long time, and Panasonic just increased the price of its options.

But the release of this model and the Magnetar show that companies aren't blind to the desire for new options — I just hope we might get something more affordable and mainstream than these at some point.

Panasonic DP-UB20 square
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Carrie Marshall

Contributor

Writer, broadcaster, musician and kitchen gadget obsessive Carrie Marshall has been writing about tech since 1998, contributing sage advice and odd opinions to all kinds of magazines and websites as well as writing more than twenty books. Her latest, a love letter to music titled Small Town Joy, is on sale now. She is the singer in spectacularly obscure Glaswegian rock band Unquiet Mind.

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