I’m a die-hard Apple fan, but even I’ll admit that the Google Pixel 9 Pro is the best-looking phone of the year

Google Pixel 9 Pro
(Image credit: Philip Berne / Future)

Back in 2021, I penned an op-ed on why I’m comfortable being trapped in Apple’s ecosystem, and although I’ve tested (and loved using) many of the best Android phones since then, the comparatively boring iPhone still calls to me each year like a titanium safety blanket in a world of complex software and obnoxiously large camera bumps.

Sure, a big reason for that sustained interest is convenience – as someone who uses a MacBook, an Apple TV, and AirPods away from the office, I’ll always choose inter-device efficiency over innovation – but Apple has damn near perfected its product design, too.

The Google Pixel 9 Pro on an orange background

The Google Pixel 9 Pro comes in Hazel, Obsidian, Porcelain, Rose Quartz. (Image credit: Google / Future)

Most of all, though, the Pixel 9 Pro is a truly good-looking phone. As we’ve established, I’m a huge iPhone fan, and even I found myself looking twice at the Pixel’s flat aluminum sides, frosted glass rear panel, and perfectly sized pill-shaped module. The phone is impressively durable, too, with Gorilla Glass Victus 2 on the front and an IP68 dust and water resistance rating to boot. Put simply, the Pixel 9 Pro is a world away from the Google Pixel 8 Pro. Just look at it.

There is, of course, a large elephant in the room here: the Pixel 9 Pro is more iPhone-like than any Pixel phone (heck, any Android phone) that’s come before it. I’m effectively praising Google for leaning on Apple’s design philosophy, when others might criticize the company for not bringing something truly new to the table.

But honestly, why not play to a winning strategy? Just as Samsung is right to take inspiration from Apple’s iPhone design, Google, too, should continue to riff on this cleaner, more industrial aesthetic, one that clearly resonates with consumers of a certain purchasing power.

iPhone 15 Pro review back handheld angled camera

The iPhone 15 Pro in Natural Titanium (Image credit: Future | Alex Walker-Todd)

In any case, what does Google have to lose by designing an iPhone-style Pixel? We know that more Android users are switching to iPhone than vice versa, and although the Pixel 9 Pro isn’t going to convince iPhone users to switch to Pixel en masse, it might help retain existing Pixel users. Or better yet, convince other Android users to embrace the best Pixel phones instead of, say, the best Samsung phones.

Yes, maybe the Google Pixel 9 Pro represents a loss of personality for the Pixel family – but Apple has proven that personality isn’t what people buy phones for.

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Axel Metz
Phones Editor

Axel is TechRadar's Phones Editor, reporting on everything from the latest Apple developments to newest AI breakthroughs as part of the site's Mobile Computing vertical. Having previously written for publications including Esquire and FourFourTwo, Axel is well-versed in the applications of technology beyond the desktop, and his coverage extends from general reporting and analysis to in-depth interviews and opinion.

Axel studied for a degree in English Literature at the University of Warwick before joining TechRadar in 2020, where he earned an NCTJ qualification as part of the company’s inaugural digital training scheme.