Peloton has a problem. So does NordicTrack, and Mirror, and a host of others. All of these companies aim to bring fitness gear out of the era of legwarmers and rowing machines and into the connected, quantified present. And they’re all really freaking expensive, with Peloton’s Bike Plus starting at $2,500 / £2,295 (about AU$3,300) and NordicTrack's treadmills topping out at $4,000 / £3,499 / AU$5,999. Among this Madison Avenue crowd, the Mirror seems almost cheap, at 'just' $1,400 (about £1,000 / AU$1,800).
Sure, a handful of cheap fitness gadgets are available, but total body fitness is an expensive business. And one company aims to fix that.
“How do we make this more accessible, more affordable?” Moawia Eldeeb, Tempo CEO and co-founder, asked TechRadar in an exclusive interview. “$2,500 is not affordable,” he added. Eldeeb is himself a former personal trainer, and indeed, his goal is to democratize personal training. “How can we offer personal training to everyone at a fraction of the cost? Because $120 an hour is not something that's affordable.”
Last year, the company launched Tempo Studio – essentially a floor length mirror that cleverly conceals a complete weight set in its triangular torso, and relies on time-of-flight cameras and AI to sense your squat thrusts and observe your overhead presses. Live coaches then work with you to personalize the routine – something Peloton can’t promise.
But Tempo Studio had a problem: It too cost about $2,200 / £1,600 / AU$3,000. So Eldeeb rethought the whole thing. On November 2, his company introduced Tempo Move, a $395 (about £280 / AU$520) product that has all of the functionality of its big brother, at a fraction of the cost.
The Move is essentially a designer cabinet about the size of a side table or credenza, which holds a 50lb weight set – four 1.25lb plates, four 2.5lb plates, and four 5lb plates – and a pair of dumbbells. (Ten-pound weights are an optional accessory, as is a bar, but Eldeeb said most customers simply weren’t using it.) Access to the weights is via an elegant, cloth-covered panel that adheres to the front of the unit by magnets, which grip it in place with a satisfying snik.
Atop the cabinet sits a plate for your iPhone called the Core – and that’s right, it’s iPhone only, folks. The Tempo Move leverages the TrueDepth camera in today’s Apple phones and will take advantage of Apple's LiDAR scanner in the future, the company promises.
Yes, Android phones can do exactly the same thing. We know. Shhh. We know.
With the aid of the cameras in your iPhone and some AI wizardry, the fitness device can recognize which weights you’ve got on your dumbbells and gauge the quality of your curls. Are you extending your arm fully, or merely half-assing it? Like the Shadow, Tempo Move knows.
Instead of the full-length mirror, an enormous part of the Studio’s cost, the Core simply outputs to your HDTV. Snap it off the weight-storing cabinet, carry it over to your TV, and you’re instantly ready for a workout. On screen you’ll see real-time feedback on your form, including your range of motion and score on a leaderboard as calculated by heart rate, reps, and weights.
"Go to Barry's Bootcamp and they'll tell you to grab a medium dumbbell,” Eldeeb told us. “What the heck is a medium dumbbell? We tell you precisely to lift 12.5lb."
As with Peloton and other connected fitness devices, the service is a separate cost: $39 (about £28 / AU$50) per month, in this case.
The weights are color coded to work with the AI, and elegantly covered in rubber, so as to avoid damaging your fancy, hard wood floors. They slip on and off the dumbbells as easily as you gained those extra 10lb over the holidays. And with their help, you’ll shape up just as swiftly.
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After 25 years covering the technology industry, Jeremy Kaplan is a familiar face in the media world. As Content Director for TechRadar, he oversees product development and quality. He was formerly Editor in Chief of Digital Trends, where he transformed a niche publisher into one of the fastest growing properties in digital media. Before that, he spent half a decade at one of the largest news agencies in the world, and cut his teeth in magazine business, long before the birth of the iPhone. In 2019, he was named to the FOLIO: 100, which honors publishing professionals making an industry-wide impact.