Can't afford an Airwrap? My favorite alternative multi-styler just got even more affordable for Prime Day

Person holding a Shark FlexStyle, with Don't Miss graphic
(Image credit: Future)

I've tested plenty of hair gadgets in my role as one of TechRadar's Homes Editors, and my favorite affordable multi-styler, the Shark FlexStyle, is even better value right now. In the US, the build-your-own-bundle FlexStyle is $229.99 (was $299.99) at Shark.

In the UK, the best deal is at Amazon, where the FlexStyle is down to £179.99 (was £249.99), but if you miss that limited-time deal, you can grab a build-your-own-bundle for £199.99 (was £269.99) at Shark.

Browse all the Amazon US deals / Amazon UK deals

You can use the FlexStyle as a hair dryer, twisting the top section to a right angle for comfortable and convenient use, or add an attachment to turn it into a different kind of styling tool. The auto-wrap barrels create curls without the extreme heat of traditional tongs, and you could also use a brush attachment for a bouncy blowout style, for instance. (Note: there are a few curl barrel variations floating around, but these all work the same.)

Why are we seeing all these deals, I hear you ask? We're in the middle of the Prime Big Deal Days sale, and various retailers are running their own rival sales. Read on for more on the best FlexStyle bargains, or head to TechRadar's general Amazon Prime Day hub for more bargains.

Shark FlexStyle – build your own bundle
US deal
Shark FlexStyle – build your own bundle: was $299.99 now $229.99 at SharkNinja

This 'build your bundle' edition of the FlexStyle has had a massive $90 lopped off in the SharkNinja rival Prime Day sale, taking it to under $210 – for that price, it's an absolutely no-brainer. You get the dryer part, then choose three attachments – options include a pair of auto-wrap curl barrels, various brushes, a concentrator nozzle, diffuser, wide-tooth comb, and flyaway smoother.

Shark FlexStyle
UK deal
Shark FlexStyle: was £249.99 now £179.99 at Amazon

There's £70 off the FlexStyle in the Prime Day sale, matching the lowest price I have on record for this model. It includes the all-important auto-wrap curl barrels, two brush attachments, and a concentrator, plus the dryer part. It's a versatile multi-styler and a strong alternative to the far pricier Dyson Airwrap. The above deal is due to expire in a matter of hours. If you miss it, the next-best option I've found is the 'build your own' FlexStyle for £199.99 (was £269.99) at Shark.

I've tested out a bunch of Dyson Airwrap alternatives, and the FlexStyle is one of my favorites – head to the TechRadar Shark FlexStyle review to find out what to expect from this versatile styler.

If you feel like treating yourself, though, nothing I've used is quite as good as the Dyson Airwrap i.d. – and there are some very strong Airwrap discounts about this Prime Day. It's still a big investment, even with those deals, and if you're on a tighter budget or just want something for occasional use, the FlexStyle will still be a great choice for many people.

Ruth Hamilton
Homes Editor

Ruth is TechRadar's Homes Editor specializing in air (vacuum cleaners, fans, air purifiers), and hair (hair dryers, straighteners and stylers). She has been in consumer journalism since 2020, reviewing and writing about everything from outdoor kit to mattresses and wellness gadgets, with stints on Tom's Guide and T3.

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