The cheapest OLED TV deals and sales in October 2025

best OLED TV deals
(Image credit: Future)

OLED TV deals can save you serious cash on premium displays, and you're certainly browsing at the right time. Thanks to clearance sales from retailers like Amazon, we expect these high-end screens to receive impressive price cuts in the next few weeks. That's why we're keeping you updated with a weekly guide to all the latest OLED TV sales.

We've been browsing OLED TV deals for years, so we know a good sale when we see one. From LG to Samsung and Sony, we're balancing features, display specs, and prices to ensure we only highlight truly valuable offers on this page.

This month is the perfect time to find an OLED TV deal, thanks to record-low prices on older model displays and fresh discounts on new 2025 models from brands like Samsung, LG, and Sony. If you don't spot the right discount, check back soon - we update this guide weekly with all the hottest offers around the web.

Below, you'll find all the latest OLED TV deals, and you can also check out the best OLED TVs for the cream of the crop. If you're unsure about the price tag, look at this week's best TV deals on 4K and QLED displays.

This week's best OLED TV deal: US

LG 48-inch B5 OLED AI 4K Smart TV
LG 48-inch B5 OLED AI 4K Smart TV: was $1,299.99 now $649.99 at Best Buy

Released this year as the successor to the popular G4 OLED, the LG B4 is on track to be the best budget OLED TV on the market. The 48-inch display delivers an exceptional picture with brilliant colors and sharp contrast. You also get excellent gaming features, thanks to the four HDMI 2.1 ports and new AI tools, including AI Search, AI Concierge, and an improved AI Chatbot

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OLED TV deals: US

LG 48-inch B5 OLED AI 4K Smart TV
LG 48-inch B5 OLED AI 4K Smart TV: was $1,299.99 now $649.99 at Best Buy

Released this year as the successor to the popular G4 OLED, the LG B4 is on track to be the best budget OLED TV on the market. The 48-inch display delivers an exceptional picture with brilliant colors and sharp contrast. You also get excellent gaming features, thanks to the four HDMI 2.1 ports and new AI tools, including AI Search, AI Concierge, and an improved AI Chatbot

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Samsung 55-inch S90F OLED TV
Samsung 55-inch S90F OLED TV: was $1,597.99 now $1,297.99 at Amazon

Samsung's S90F OLED TV was just released in April of this year, and Amazon has a $300 discount on the 55-inch model, bringing the price down to $1,297.99. The S90D OLED TV delivers an outstanding picture, thanks to the quantum dot OLED technology and Samsung's NQ4 AI Gen3 processor. You're also getting extensive gaming features and Samsung's impressive Tizen operating system.

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Sony 55-inch Bravia 5 OLED TV (2025)
Sony 55-inch Bravia 5 OLED TV (2025): was $1,399.99 now $1,098 at Amazon

The Sony Bravia 5 OLED TV was released earlier this year, and Amazon is currently offering the 55-inch model for $100 more than its lowest-ever price. The Bravia 5 delivers an outstanding picture with bright colors and deep contrast thanks to Mini LED backlight and Sony's XR Cognitive Processor. PlayStation 5 fans will also appreciate features like Auto HDR Tone Mapping and Auto Genre Picture Mode, which enhance your gaming experience.

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LG 55-inch G4 Series OLED 4K Smart TV
LG 55-inch G4 Series OLED 4K Smart TV: was $2,199.99 now $1,999.99 at Best Buy

LG's 55-inch G4 OLED TV is getting a $200 price cut at Best Buy. The gorgeous OLED TV is LG's brightest display and delivers rich contrasts and deep blacks thanks to LG's powerful Alpha 11 AI processor. The G4 also comes with Dolby Vision, Filmmaker Mode, and Dolby Atmos, and is packed with premium gaming features.

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Samsung S85F 55-inch OLED TV
Samsung S85F 55-inch OLED TV: was $1,499.99 now $1,199.99 at Samsung

This entry-level OLED TV scored a respective 4.5 stars in our Samsung S85F review, and this already great value 55-inch model is reduced by a further $300 in Samsung's latest sale. We found that it wasn't as bright as either of the options above, and the built-in speakers were dramatically worse, but there's no denying that this display still offers great picture quality, a useful suite of essential features, and solid gaming performance for the price.

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Samsung 65-inch S85D OLED TV
Samsung 65-inch S85D OLED TV: was $1,897.99 now $1,147.95 at Amazon

Amazon has an impressive $750 discount on the 55-inch Samsung S85D OLED TV. The S85D is the company's entry-level OLED model, featuring the same NQ4 AI Gen2 Processor and 4K AI Upscaling as the company’s other 2024 OLED TVs, including the flagship S95D series.

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Samsung S95F 65-inch OLED TV
Samsung S95F 65-inch OLED TV: was $3,299.99 now $2,599.99 at Samsung

There's $700 off the 65-inch version of the latest and greatest OLED TV from Samsung in the manufacturer's current sale. It's the TV we awarded a full five stars in our Samsung S95F review for its excellent overall picture quality, brightness levels and vivid colors. An anti-reflection screen means it's well-suited to bright rooms and multiple viewing angles, while gamers will appreciate the four HDMI ports, VRR and low input lag for a smooth and responsive experience on current-gen consoles.

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Sony  Bravia 3 75-inch 4K TV
Sony Bravia 3 75-inch 4K TV: was $1,099.99 now $948 at Amazon

The Sony Bravia 3 is one of the more affordable options in the manufacturer's range of high-end displays, and this one is designed with many PlayStation 5 features in mind. It's a great option if you want an OLED display for gaming that offers a smooth experience and excellent image quality, thanks to enhancements like Dolby Vision HDR.

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LG  C3 65-inch OLED TV (2023)
LG C3 65-inch OLED TV (2023): was $1,499.99 now $1,346.95 at Amazon

The LG C3 has been a best-seller here at TechRadar since its release in 2023, thanks to its premium features and reasonable price tag. Today's deal from Amazon brings the 65-inch model down to $1,346.95. The stunning OLED display features a brilliant picture with bright colors and powerful contrast, thanks to LG's latest Alpha9 Gen6 chip. Additionally, you're getting four HDMI 2.1 ports for the ultimate gaming experience on next-gen consoles, a sleek and thin design, and an updated webOS experience.

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LG  65-inch C4 OLED 4K TV
LG 65-inch C4 OLED 4K TV: was $2,699.99 now $1,296.99 at Amazon

The LG C4 OLED is ranked number one in our best TV guide, and the 65-inch model is on sale for $1,296.99 - $100 more than the record-low price. The LG C4 features exceptional brightness, LG's latest Alpha 9 AI chip for improved performance, and impressive gaming features, including four HDMI 2.1 ports with 4K 120Hz, VRR, and ALLM support and 144Hz certification from Nvidia.

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LG 65-Inch C5 OLED TV
LG 65-Inch C5 OLED TV: was $2,696.99 now $1,496.99 at Amazon

Amazon has LG's all-new 65-inch C5 OLED TV on sale for $1,496.99, thanks to an impressive $1,200 discount. Awarded five out of five stars in our review, the OLED display delivers an outstanding picture thanks to LG's Alpha 9 AI processor Gen8, impressive gaming features, and a comprehensive smart platform featuring all-new AI capabilities.

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Sony Bravia 8 65-inch OLED 4K TV
Sony Bravia 8 65-inch OLED 4K TV: was $2,299.99 now $1,699.99 at Best Buy

This 65-inch Sony Bravia 8 is $700 off at Best Buy. As one of the best TVs for sound, it's an ideal choice if you want stellar sound without paying extra for a soundbar. Its OLED screen might not be the brightest of them all, but it still manages to rival the picture quality of its competitors, thanks to its brightness-boosting Bravia XP Processor. Thanks to the two HDMI ports (out of four total) that support 4K/120 Hz gaming, you can even use it with your gaming console.

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Samsung 65-inch S90D OLED TV
Samsung 65-inch S90D OLED TV: was $2,699.99 now $1,299.99 at Samsung

Samsung's 65-inch S90D OLED TV is on sale for $1,399.99, thanks to a $1,400 discount. The 2024 OLED display delivers an exceptional picture with deep blacks, bright colors, and Pantone-validated colors. You're also getting Motion Xcelerator 144Hz for a smooth gaming experience and Dolby Atmos and Object Tracking Sound Lite for premium sound.

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Samsung 77-inch S95D OLED 4K TV
Samsung 77-inch S95D OLED 4K TV: was $3,399.99 now $2,999.99 at Samsung

Our Samsung S95D review claimed that this stunning display is 'the very pinnacle of OLED TV', and it's easy to see why. Excellent picture quality, top-notch gaming performance, and a beautiful design combine to offer one of the best OLED TVs you can buy right now. While expensive, it's worth every penny, thanks to its 144Hz refresh rate and innovative new anti-glare and reflection technology. Today's deal brings the 77-inch model down to $2,999.99.

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This week's best OLED TV deal: UK

LG C5 55-inch 4K OLED TV
LG C5 55-inch 4K OLED TV : was £1,499.99 now £1,299 at Amazon

If you're looking for a TV that can do it all, the LG C5 should be top of your list. Its excellent picture quality makes it ideal for movies, it's a gaming powerhouse, and it's intuitive for easy app navigation and usage. Today's deal from Amazon is a new record-low price.

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OLED TV deals: UK

LG  55-inch B4 OLED TV
LG 55-inch B4 OLED TV: was £1,099 now £1,019.21 at Amazon

The LG B4 may be the entry-level OLED in LG's 2024 TV lineup, but it delivers spectacular picture quality with rich contrast and fine details, along with a wealth of gaming features, including 4K, 120Hz, Dolby Vision gaming, VRR, and more. Today's deal from Amazon takes the 48-inch model down to just under £1,020.

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LG C3 48-inch OLED TV
LG C3 48-inch OLED TV: was £1,549 now £1,199.99 at Argos

The LG C3 is a jack-of-all-trades TV with excellent picture quality, great gaming capabilities, and performance. We've picked the 48-inch model if you want a smaller display to watch movies, stream Netflix, or gaming on current-generation consoles. Today's deal from Argos brings the price down to £1,199.

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Samsung  48-inch S90F OLED TV
Samsung 48-inch S90F OLED TV: was £1,499 now £989 at Amazon

Samsung's S90F features a bright QD-OLED display panel and is stocked with the same comprehensive set of gaming features as found on the flagship Samsung S95F OLED. Today's deal on the 48-inch model from Amazon is a new record-low price.

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LG 55-inch C4 OLED TV
LG 55-inch C4 OLED TV: was £1,399 now £999.99 at Argos

Amazon has LG's highly-rated 55-inch C4 OLED TV on sale for £999. The LG C4 can do it all, offering exceptional picture quality with dynamic colours, gorgeous contrast, realistic textures, and an extensive list of gaming features, including 4K, 144Hz, VRR, Dolby Vision gaming, ALLM, and more.

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LG C5 55-inch 4K OLED TV
LG C5 55-inch 4K OLED TV : was £1,499.99 now £1,299 at Amazon

If you're looking for a TV that can do it all, the LG C5 should be top of your list. Its excellent picture quality makes it ideal for movies, it's a gaming powerhouse, and it's intuitive for easy app navigation and usage. Today's deal from Amazon is a new record-low price.

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Samsung S95D 55-inch OLED TV
Samsung S95D 55-inch OLED TV: was £2,699 now £989 at Amazon

The Samsung 55-inch S95D OLED TV is the TV everyone wants to own. It has an incredibly detailed QD-OLED picture with anti-reflection technology, spectacular gaming features, and even a great-looking design. Colours look dynamic and natural, and there are deep blacks, too. Today's deal is a record-low price.

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Sony 55-inch Bravia 8 OLED Smart TV
Sony 55-inch Bravia 8 OLED Smart TV: was £2,199 now £1,599 at Amazon

The Sony Bravia delivers bright, vibrant colors, plenty of refined and natural detail, and excellent gaming features, including 'Perfect for PS5' features. You're also getting premium sound without having to shell out for a soundbar. Today's deal at Amazon brings the price down to £1,599 thanks to an impressive £600 discount.

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Samsung 55-inch S90D OLED TV
Samsung 55-inch S90D OLED TV: was £1,799.99 now £989 at Amazon

Samsung's 2024 55-inch S90D OLED TV is on sale at Currys for £989. The 2024 OLED display delivers an exceptional picture with deep blacks, bright colors, and Pantone-validated colors. You also get Motion Xcelerator 144Hz for a smooth gaming experience, along with Dolby Atmos and Object Tracking Sound Lite for premium sound.

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LG G4 55-inch OLED TV
LG G4 55-inch OLED TV: was £1,699 now £1,199 at Amazon

The LG G4 is an elite OLED TV packed with features that cater to both movie lovers and gamers. It's LG's brightest OLED yet, with Dolby Vision Filmmaker Mode, stunning for home cinema performance. It features four HDMI 2.1 ports, supporting 4K 144Hz gaming, making it highly versatile for gamers. Today's deal on the 55-inch model is the lowest price we've ever seen.

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Sony Bravia XR-A80L 55-inch Smart 4K Ultra OLED TV
Sony Bravia XR-A80L 55-inch Smart 4K Ultra OLED TV: was £1,899 now £1,099 at Amazon

The 55-inch Sony Bravia OLED TV is on sale for £1,099, the lowest price we've ever seen. Sony's XR-A80L delivers a stunning picture thanks to OLED technology powered by Sony's Cognitive Processor XR. Plus, you're getting XR Surround, Dolby Atmos, and an extremely thin design for the ultimate home cinema setup. Today's deal from Amazon is the lowest price we've ever seen.

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How we select the best OLED TV deals

TechRadar sources its OLED TV deals by relentlessly checking and comparing all the top retailers (see below) in each territory. When we check retailer listings each week, we're always armed with price tracking history, so we know whether a deal is really good or worth discarding.

Another key aspect in our search for the best OLED TV deals is leveraging our own in-house expertise. At any one time, the vast majority of featured deals on our list will be displays that we've personally reviewed here at TechRadar and may even feature in our best OLED TV buyer's guide. We only recommend models that we know are going to be great buys. We're also constantly updating our list of recommendations as we test the latest models on the market.

Buying advice

OLED TV deals banner: LG and Samsung OLED TVs on orange and green background

(Image credit: Future)
Mackenzie Frazier

Mackenzie Frazier is the lead deals editor in the US for TechRadar at Future plc. She has been sharing deal advice for Future for the past eight years and loves finding products that consumers want at the best possible prices. She's had 11 years of experience working in e-commerce and loves being a mom to her two little boys.

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