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Apple to let you trade-in your old iPhone for cheaper iPhone 5S?

Apple will let you trade-in iPhone 4S for cheaper iPhone 5S
Because everyone wants to buy from an Apple Store
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It looks like Apple is about to jump on the trade-in bandwagon in its dedicated stores, with reports suggesting a program will be in place in time for the new iPhone launch next month.

Apple is apparently in final preparations to launch its iPhone trade-in program next month, or so say "sources with knowledge of the intuitive" over on 9to5Mac.

The program would allow owners of older versions of Apple's handsets - the iPhone 4 or 4S for example - to bring them into an Apple store and swap them for a shiny new iPhone at a discounted price.

Nothing new

While this concept has been around for years at various retailers, this is the first time Apple Stores would offer the deal.

It seems that Apple is keen for as many people to buy the new iPhone direct from its stores rather than going via a network or high street retailer.

Apparently 80% of all iPhones sold are outside the Cupertino firm's stores, so there's clear money to be made with this new scheme likely to aid home-grown sales.

We expect Apple to launch the iPhone 5S and possibly the cheaper iPhone 5C next month with September 10 being touted for the 5S launch date, where we may see official confirmation of the trade-in program too.

John joined TechRadar over a decade ago as Staff Writer for Phones, and over the years has built up a vast knowledge of the tech industry. He's interviewed CEOs from some of the world's biggest tech firms, visited their HQs and has appeared on live TV and radio, including Sky News, BBC News, BBC World News, Al Jazeera, LBC and BBC Radio 4. Originally specializing in phones, tablets and wearables, John is now TechRadar's resident automotive expert, reviewing the latest and greatest EVs and PHEVs on the market. John also looks after the day-to-day running of the site.