The Kindle Colorsoft is our favourite model by far - and it's just hit a new record-low price at Amazon

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Today's price is even better than Black Friday

Kindle Colorsoft showcasing the purple book cover for 'Blessed Water'
(Image credit: Future)

Amazon's huge Spring Deal Days sale is live this week, and as anticipated, some of the best deals are reserved for the retailer's own-brand devices. In particular, a real highlight is the Kindle Colorsoft for £164 (was £239).

The Colosoft is Amazon's first-ever colour-display Kindle, and it's a model that's not as partial to discounts as the others in the range. Even better still, today's deal beats the previous record-low from Black Friday by £5.

At £164, today's deal addresses one of the main criticisms from our Kindle Colorsoft review - the price. £240 feels a little steep for a device that's essentially just a colour version of the Paperwhite, but at under £170, it's a good choice in my opinion.

Kindle Colorsoft on sale at Amazon

Amazon Kindle Colorsoft
Amazon Kindle Colorsoft: was £239.99 now £164 at Amazon

Amazon's record-low price cut on the Kindle Colorsoft is a real highlight in the retailer's ongoing Spring Deal Days sale. Up until now, deals on this model have actually been quite rare, but today's discount beats the previous record by £5. A great deal for a model that we rate highly, not just because of its colour display, but also for its waterproofing and multi-week battery life.

View Deal

Note that, unlike the annual Prime Day deals, today's discount on the Amazon Kindle Colorsoft is open to all prospective customers - not just Amazon Prime members specifically.

If you're interested, you can check out a few more highlights from this week's sales just down below, covering everything from the latest tech to home appliances.

More highlights from the Amazon Spring Deal Days sale

Alex Whitelock
Alex Whitelock
Retail Editor

Alex is TechRadar's retail editor, specializing in buying advice and general tips on how to save our readers as much cash as possible. He's covered major retail events in some capacity for over seven years now; both in editorial and other ecommerce adjacent roles on TechRadar, T3, GamesRadar, and other Future PLC sites. Alex's expertise touches on most areas, but he has a particular love for phones, laptops, and cameras, being an avid photographer.

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