LG B9 OLED gets £300 price cut to match budget Hisense TV

(Image credit: LG)
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So much of the talk around premium TVs these days is about OLED. With multiple manufacturers backing the technology, and prices ever dropping, more people are getting OLED TVs into their homes than ever – and this latest price drop on the LG B9 OLED could be what gets it into yours.

Previously retailing at £1,599, the LG B9 OLED has been discounted to only £1,299 for a hefty £300 saving (around 20% off).

The B9 was already the cheapest set in the 2019 LG TV range, offering a comparatively budget alternative to the higher-end LG C9 OLED (which we named our best OLED TV) and LG E9 OLED (which features a 'floating' glass screen display).

This brings the price down to match the £1,299 Hisense O8B OLED, which had previously been the cheapest OLED TV on the market. The O8B is let down by some processing issues and an irritating screensaver – despite sharp images and a lightning-fast interface – but previously it did have the advantage over LG with its lower price.

With Black Friday UK around the corner, we could well see more price cuts on the OLED TVs out there, but right now this is the best OLED deal you're going to get.

LG B9 55-inch OLED TV (opens in new tab)

LG B9 55-inch OLED TV £1,599 £1,299 at Richer Sounds (opens in new tab)
The cheapest OLED in LG's 2019 TV range, this 55-inch set still improves on last year's B8 with 40W speakers and the same a7 Gen 2 Intelligent processor of its higher-end siblings.

Henry is a freelance technology journalist. Before going freelance, he spent more than three years at TechRadar reporting on TVs, projectors and smart speakers as the website's Home Cinema Editor – and has been interviewed live on both BBC World News and Channel News Asia, discussing the future of transport and 4K resolution televisions respectively. As a graduate of English Literature and persistent theatre enthusiast, he'll usually be found forcing Shakespeare puns into his technology articles, which he thinks is what the Bard would have wanted. Bylines also include Edge, T3, and Little White Lies.