A leaked invite for a Leica invite taking place in Berlin has led to speculation that the premium company could be about to unveil a Leica M9 successor.
Revealed on the Steve Huff Photo website, the invite shows the date as May 10th, which could be a rather twee way of revealing that the M10 is just around the corner.
It wouldn't be the first time such a thing had happened, the M9 was announced on the 9th September, 2009, or 9/9/9.
The invite also says that a "whole range" of product launches will be revealed, so perhaps we will also be seeing an upgrade to the X1, Leica's compact model.
The Leica M9 is the world's smallest full-frame interchangeable lens camera, and comes with a £5,000 premium price tag.
That said, in our lab tests, we found that the X Pro1 is capable of beating the M9 (and the Canon 5D Mark II and Nikon D700) so it will be interesting to see how Leica plans to take on the competition.
Rumoured specs include a 24 million pixel CCD sensor. Kodak previously manufactured Leica sensors, but since selling off its sensor division, they have been made by the new owners, Platinum Equity.
It has been suggested that new Leica cameras will use a Sony CMOS sensor. Sony is known for making sensors for other manufacturers, including Nikon, as well as having its own line of cameras.
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Amy has been writing about cameras, photography and associated tech since 2009. Amy was once part of the photography testing team for Future Publishing working across TechRadar, Digital Camera, PhotoPlus, N Photo and Photography Week. For her photography, she has won awards and has been exhibited. She often partakes in unusual projects - including one intense year where she used a different camera every single day. Amy is currently the Features Editor at Amateur Photographer magazine, and in her increasingly little spare time works across a number of high-profile publications including Wired, Stuff, Digital Camera World, Expert Reviews, and just a little off-tangent, PetsRadar.