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Amazon Prime Video subscription cost: see today’s best prices and deals

Amazon Prime Video
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Amazon Prime Video could soon be the leader of the VOD pack. It’s got over 200 million members and is currently available in more countries than even Netflix. It’s not yet as popular as Ted Sarandos’s venture (though has he ever been to outer space?). However, the Amazon Prime Video cost – which includes free delivery and a myriad of other perks – undoubtedly packs incredible value for money. 

An Amazon Prime Video subscription comes with a full Amazon Prime membership and boasts the largest library of content of any VOD service, alongside acclaimed Amazon Original shows (The Marvelous Mrs. Maisel, The Underground Railroad), award-winning films (One Night in Miami and the fantasy-drama Annette), plus international exclusives and live sports.

Want to know if the Amazon Prime Video subscription cost is worth paying? Below we break-down the pros and cons of a Prime Video subscription compared to some of the other major VOD contenders like Netflix and HBO Max.

Amazon Prime Video cost and plans: your quick guide

Seeing a recent price increase in the US, an Amazon Prime subscription now costs $14.99 per month (up from $12.99 a month). In addition to Prime Video, you can stream two million songs without the interruption of ads, enjoy access to Prime Reading and Prime Gaming, get free delivery, while members are entitled to huge exclusive savings on Prime Day. Pay $139 for an annual plan though and you’ll save over 20%.

International costs are as follows:

Monthly: £7.99 / $7.99 CAD / €7.99 / AU$6.99 AUD

Annual: £79.00 / $79.00 CAD / €69.00 / AU$59.00 AUD

UK subscribers, however, who just want iconic films and hit TV shows, can get the Prime Video plan instead for £5.99 a month. 

- To sign up to Amazon Prime, click through to its website (opens in new tab)

Membership lets you stream to three devices simultaneously – although only two viewers can watch the same title simultaneously – and the majority of titles are in HD. However, a few hundred are available to enjoy in 4K UHD and HDR quality, like Marvel Studio’s The Avengers and Ari Aster's breakout horror movie Hereditary. 

Prime Video is compatible with any device with the Prime app. This includes: Amazon Fire TV, Fire TV Stick, and Fire Tablet; Sony, Samsung, and LG Blu-Ray players; the PS5 & 4, Xbox One and Xbox Series S & X; Roku, Google Chromecast, and Apple TV media players; Smart TVs from Panasonic, Vizio, Sony and LG, and Android & iOS devices. It’s also available through Chrome, IE, and Edge web browsers.

Amazon Prime Video

(Image credit: Amazon)
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Amazon Prime Video subscription: free trial availability

New customers (and ex-members of 12-months or more) remain entitled to a gargantuan 30-day Amazon Prime Video free trial. It’s one of the biggest draws to the platform, alongside buzz-worthy Amazon Original content.

In the US, Amazon Channels often provide a 7-day trial too, letting you explore a la carte options like Cinemax. But you need to be a fully-fledged, Amazon Prime subscription member to get those.

You could say students receive optimus Prime! A complimentary six-month trial followed by a reduced monthly rate of 50%. Meanwhile, individuals qualifying for government assistance – anyone with a valid EBT card, for example – need only pay $5.99 to access the same services.

And, if you’re a Metro by T-Mobile customer, then Amazon Prime membership is thrown in free with selected plans (opens in new tab).

How does the Amazon Prime Video cost compare to Netflix?

The two biggest names in streaming are pretty evenly matched. Both the Amazon Prime Video cost and a basic Netflix plan are $8.99, and offer a bountiful selection of classic movies, recent releases, and original content. Prime Video, however, provides three simultaneous streams in HD or above; you’d need to upgrade to Netflix Premium to get four streams in Ultra HD, which is double the Amazon Prime Video cost.

Prime Video has roughly 13,000 films available: an impressive amount, although it has its fair share of mediocre titles. And even if Netflix has fewer movies, it has a respectable content library including nearly 2,000 TV series and a never-ending production slate of acclaimed originals like the uber-successful Squid Game, psychological horror Midnight Mass, Sweet Tooth, Orange is the New Black, Bridgerton and The Queens Gambit. 

Amazon Prime Video offers great value, especially if you’re a full Prime member (opens in new tab) receiving discounts and free deliveries. But whatever streaming service you choose will probably depend on your televisual predilections. So, if you enjoy dark superhero drama The Boys, an eclectic selection of films, and are tempted by some live sports coverage, you’ll want to give Prime Video a whirl.


(Image credit: Disney Plus)
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How does the Amazon Prime Video cost compare to Disney Plus?

At $7.99 a month – or $79.99 annually – Disney Plus provides viewers with Marvel blockbusters, iconic animated movies, awe-inspiring National Geographic documentaries, 31 seasons of The Simpsons, and every film in the Star Wars saga. All titles can be streamed in HD, and if you’ve got the hardware, dozens of hugely popular films are available in 4K HDR too, like Avengers: Endgame. The Disney Plus price increased earlier this year, but it’s still cheaper than the Amazon Prime Video cost. 

Unlike Prime, Disney Plus has a library of hundreds rather than thousands of titles – but they just happen to be from some of the most lucrative and globally recognisable brands around. And with dozens of spin-offs planned throughout 2021, like Obi-Wan Kenobi and Ms. Marvel, they can keep audiences engaged and subscription figures rising. 

Disney fans lamenting the absence of more grown-up material, however, should try the $13.99 a month Disney Plus bundle (opens in new tab) with ad-supported Hulu and ESPN Plus. That way you can enjoy more mature programming, such as Chloe Zhao’s Oscar-winning Nomadland, whodunnit comedy Only Murders in the Building, and both seasons of teen drama Love, Victor.

How does the Amazon Prime Video cost compare to HBO Max?

HBO Max is exciting, top-quality, and addictive…but not cheap at $14.99 a month for its 'Ad-Free' plan. Thankfully, it has a cheaper $9.99 option available that will get you almost all the same content and features as the top-tier option. Like Amazon, you get a total of three streams and all content is available in HD (4K UHD support only comes with the 'Ad-Free' option). But, of course, HBO Max is only available in the US... for now!

With around 2,000 films, HBO Max can’t match the sheer volume of Prime Video. So why the premium price tag? Because its all thriller and no filler! Yes, you’ve got HBO's finest here – The Wire, Euphoria, Game of Thrones, Six Feet Under, and Mare of Easttown – alongside eight additional entertainment hubs. These bring together family-friendly entertainment (Cartoon Network, Sesame Workshop), DC blockbusters, a TCM-curated selection of films, Studio Ghibli's animated masterpieces, plus exclusive shows like The Fresh Prince of Bel Air and Friends.

As for original content, Prime Video has plenty to sing about. There's the new I Know What You Did Last Summer TV series and Black as Night for fans of the horror genre, plus the Oscar-winning Manchester by the Sea and Borat’s Subsequent Moviefilm, which won the Golden Globe for Best Motion Picture – Musical or Comedy. HBO Max hasn’t produced much of its own original content yet. But the platform has given us some thrillingly entertaining TV series like Doom Patrol, The Flight Attendant, and the Lena Dunham-produced Generation.

How does the Amazon Prime Video price compare to Apple TV Plus?

Whereas Amazon is stuffed to the gills with the great, the good, and, err…Mannequin 2: On the Move…Apple TV Plus currently has around 90 TV series and films available to watch for $4.99 a month, or $49.99 a year.

It’s a slender though evolving platform for exclusive content, much of which has A-list talent attached. You’ll find M. Night Shyamalan’s psychological horror series Servant, the visually stunning sci-fi epic Foundation, awards magnet Ted Lasso, and the upcoming basketball drama Swagger. Plus chat shows hosted by Oprah Winfrey and Jon Stewart, a range of documentaries, and a lot more too. 

Despite the relatively meagre quantity of programming, that $4.99 is money well spent. As well as access to bold, high-quality shows, your account can be shared with five other people, and all content is available to stream in 4K. Yet if your primary goal is to fill an entertainment abyss – and use Amazon regularly for deliveries – then a $12.99 Prime subscription is the way to go.

How does the Amazon Prime Video price compare to other streaming services?

At $14.99, a Prime subscription bundles in all the extras, providing amazing value. But if you want to recreate the cable experience, you’re better off considering one of the options below. And they all offer regular money-saving promotions for new members.

The most affordable option is Sling TV (opens in new tab). It has two base packages, Sling Orange and Sing Blue, both of which cost $35 a month. They aren’t the most comprehensive, mind – you max out at 43 channels with Sling Blue – but you can purchase a wide range of add-on packs and Premium channels for an additional fee.

At $64.99, Hulu + Live TV (opens in new tab) unites the best of on-demand with a respectable IPTV service. It provides around 4,000 films and series, including Hulu Originals like The Handmaid’s Tale, and over 75 live channels. Alternatively, you could just opt for the ad-supported, on-demand Hulu plan for $6.99 a month.

YouTube TV (opens in new tab)is a great all-rounder, also at $64.99, with a robust 85 channel line-up ranging across entertainment (FX, Comedy Central and BET), news (CNN, Fox, ABC), children’s TV (Freeform, PBS Kids), and Sports (ESPN, MLB Network and NBA TV). But for the same price, Fubo TV (opens in new tab) ups the ante: with around 110 channels and an incredible amount of sports coverage, so that you never have to miss a single match or major tournament.

Daniel Pateman
Daniel Pateman

Daniel Pateman is a freelance writer, producing articles across the cultural spectrum for magazines like Aesthetica, Photomonitor, The Brooklyn Rail and This is Tomorrow. He also provides text-writing services to individual curators and artists worldwide, and has had work published internationally. His favourite film genre is horror (bring on Scream 5!) and he never tires of listening to Absolute 80s on the radio.