Black Friday may have been and gone, but there are some deals still active. That means if you, or someone you know, wants a Fitbit smartwatch or fitness tracker, there's still a little time to pick one up for less money.
New releases like Fitbit Sense 2, Fitbit Versa 4 and Fitbit Inspire 3 have all been discounted across the US and UK, while older stuff like the Versa 3, Versa 2, Inspire 2 and Fitbit Aria smart scale are also getting price cuts across retailers like Amazon, Best Buy and Walmart in the US and Very, Argos and Curry’s in the UK.
Whether you're after a slender fitness tracker to keep an eye on your steps and calories burned, or you're after a more comprehensive health-orientated smartwatch like the Versa or Sense series, with built-in GPS and premium wellness features, the Black Friday deals have something for you. For example, there’s an unprecedented $100 off the Versa 4 in this year’s Black Friday deals event, even though the model’s only been out until September.
The older bands and watches are well worth a look this year, as you can get a great device for very little. The Fitbit Inspire 2 was retailing very cheaply, a great way to get a whole year’s worth of the Fitbit Premium subscription service for less. In fact, it’s so cheap that if you already have a Fitbit, it’s cheaper to buy an Inspire 2 and get a full year’s subscription to Premium than it is to simply sign up to Premium for a year.
Check out all the best Fitbit deals in the US and UK below.
Today's best Fitbit deals
Check out a selection of the best deals below, or scroll down to find the best live deals in your region. Don't forget, we're updating these pages all the time, so if you don't find a deal for you, check back again in a few hours.
- Amazon: Price drop on Sense 2 and Versa 3
- Best Buy: Package deals on Fitbits
- Walmart: Get the Fitbit Inspire 2 for $65
- Dick’s Sporting Goods: Save on Fitbit Luxe
- Target: Free shipping on all Fitbits
Fitbit Versa 4: was
$229.95 Now $149.95 at Walmart
An excellent, unprecedented deal on a brand new piece of kit, the Versa 4 offers over 40 exercise modes, up-to-date heart rate and sleep tracking, built-in GPS for those long runs, 50-meter water resistance for swims, six months of Fitbit Premium free, and Fitbit's up-to-date sensor hardware and tracking algorithms.
Fitbit Versa 2: was
$149.99 now $98.95 at Walmart
Fitbit Versa 2, now two generations old, is still a great fitness watch for under $100, the RRP of the much more stripped-down Fitbit Inspire 3. It's still got all those good features like Fitbit Pay and in-built Amazon Alexa as well as Fitbit's excellent suite of health tracking sensors.
Fitbit Charge 5:
was $148.95 Now $99.95 at Walmart
Save $50 or 33% on the Charge 5, the most comprehensive and advanced of Fitbit's "true" trackers/ It's water-resistant to 50m with advanced sleep tracking, built-in GPS, automatic workout recording, seven-day battery life and Fitbit's Daily Readiness score. Take it off once a week to charge, and the Charge 5 does the rest of the work for you.
Fitbit Inspire 2 with one year's Fitbit Premium: was
$99.95 Now $69.99 at Amazon
It's no longer at its rock-bottom, sub-$50 price, but you do get a year's worth of Fitbit Premium absolutely free with this older tracker. The slimmed-down, now almost-obsolete Inspire 2 is still a decent entry-level device because you get an additional six months of Premium, which ordinarily costs around $10 per month.
Fitbit Versa 3: was
$229.95 Now $155.00 at Amazon
The Fitbit Versa 3 is the previous model to the now-available Versa 4, but it still carries the Daily Readiness score and Active Zone Minutes features that are popular on the premium and latest Fitbits. PurePulse 2.0 offers excellent heart rate tracking.
- Amazon: Loads of discounts across the whole Fitbit range
- Argos: Get the Fitbit Inspire 2 for just £44.99
- John Lewis: Cheap Fitbit Inspire deals
- Curry’s PC world: Grab a Versa 2 for just £99
- Very: Great discounts showing up for new and old Fitbits
- Box.co.uk: Discounts on Sense, Versa 2 and 3
Fitbit Charge 5: was
£169.99 Now £97.95 at Amazon
The lowest price it's ever been, the Fitbit Charge 5 is the brand's best tracker with a pretty AMOLED display, built-in GPS, and it can track heart rate, stress and sleep 24/7. Plus, it even has an ECG feature. Compare this with the Fitbit Versa 3, which hasn't got ECG and costs nearly twice as much.
Fitbit Versa 3: was
£199.99 Now £129.00 at Amazon
Although Fitbit recently released the successor of its fitness-forward smartwatch, the Fitbit Versa 3 is still worth considering, especially at this price point. It has WiFi sync and allows you to store and play your music and podcasts on the watch – something the new Versa 4 can't do. The price includes a 6-month Fitbit Premium membership.
Fitbit Luxe: was
£109.95 Now £89 at Very
Fitbit's classiest fitness tracker has up to 5 days of battery life, tracks sleep, stress, and physical activity automatically, and it's even water resistant and can be used for swimming. The Luxe sports an AMOLED display and also supports smart notifications. Now £20 off the full price, although the full price was actually £139.95 two weeks ago.
Fitbit Ace 3: was
£69.99 Now £49.00 at Currys
Why not treat your little one to a Fitbit, too? The Ace 3 not only tracks steps and sleep, is water-resistant to 50m and has a battery life of over eight days, but it also enables you to set up Family Challenges in the Fitbit app, so the whole fam can stay motivated to get fit in the new year.
Fitbit Inspire 2: was
£79.95 Now £44.99 at Argos
The Inspire 2's price may have risen again in the US, but Argos is still stocking the little tracker that could at the same rock-bottom £45. If you're just after a cheap way to nudge yourself healthier by counting your steps, tracking your sleep and the calories you expend on a day-to-day basis, this is the deal for you. It even comes with that year of Premium.
Fitbit Versa 2: was
£149.95 Now £89.00 at Argos
The Versa 2 may be showing its age at this point, but it's a great price for a first fitness watch that still packs in a lot of what makes the Versa series special, and it's now even cheaper than the Inspire 3. The tactile button, Alexa voice control, Spotify and Deezer syncing and over 15 exercise modes make it a solid buy.
Fitbit Luxe: was
£129.95 Now £88.83 on Amazon
The ultra-stylish tracker is now under a cool £100 on Amazon. The nice thing about the Luxe is, like the Inspire 3, it’s able to detach and clip anywhere on your person in pebble form, but it’s also loaded with additional features and metrics the Inspire 3 doesn’t get you. It’s only £10 more expensive than the Inspire at this price - worth the upgrade.
Are there still Black Friday Fitbit deals left?
Black Friday Fitbit deals are officially over. If you see a phenomenal discount, there's no guarantee it's going to come up again. However, there are a few left, so if you're keeping your options open, there's still time to browse and figure out which Fitbit is right for you.
Buying tips: Our two top Fitbits to buy on Black Friday
Fitbit Inspire 3 is the latest entry-level health and fitness tracker, and if you're looking for shelf life, this is going to be the kit to buy, as it's filled with Fitbit's latest and greatest tech.
- Excellent health-tracking features
- App makes it easy to read and analyze your metrics
- Bright and colorful AMOLED display
- Screen might still be too small for some people
- Scrolling isn’t very well optimized
- Free Premium subscription cut from one year to six months
Fitbit Versa 3 may be an older model than the Versa 4, but this isn't a bad thing: in the run-up to Black Friday, we're seeing lots of discounts on the older smartwatches as retailers clear the space to make way for the next generation. Grab a top-shelf Fitbit for cheap? Yes please.
- Beautiful display
- Built-in GPS
- Lightweight and comfortable
- Poorly designed side button
- Requires Fitbit Premium subscription to unlock advanced features
- No offline Spotify support
Black Friday Fitbit deals: FAQs
Where are the best places to find Fitbit Black Friday deals?
You'll of course find all the best Fitbit Black Friday deals here, but Fitbit's website will play host to some great deals, and that could be a useful place to start when you're looking for deals. Other retailers will definitely join in, particularly Best Buy in the US and John Lewis in the UK, and you'll always find offers at the Amazon Black Friday deals event.
You may find some luck checking physical shops too, as Fitbits are popular enough to get sold in brick-and-mortar stores. Of course, heading to in-person Black Friday events brings its own risks, not least of all the possibility of the device selling out, but you might find deals that aren't available online. You can find a more comprehensive list below:
Top US retailers
Amazon: Fitbit discounts across the board on Black Friday
Best Buy: Discounts on Fitbit devices and bundle deals
Walmart: Fitness tracker discounts including straps etc.
Target: Great deals across Fitbit's whole range
Top UK retailers
Amazon: More good UK Fitbit discounts
Very: Discounts across electronics including fitness trackers
Curry's PC World: Usually providing discounts across Fitbit's range
John Lewis: Discounts matching the Fitbit website, plus JL rewards
How long will the best Fitbit Black Friday deals last?
The Black Friday Fitbit deals last officially until Cyber Monday on 28 November.
If you see a discount on a specific wearable you like, you may as well get it rather than holding out for a last-minute price crash. Typically. the discounts are applied at the beginning of the sales and remain consistent for the entirety of the weekend.
More US Black Friday deals
- Amazon: 50% off TVs, Apple Watch, clothing, vacuums, and toys
- Apple AirPods 2: on sale for $234 at Amazon
- Best Buy: up to $700 off TVs, laptops, appliances, and more
- Cheap TVs: $79.99 smart TVs from Best Buy
- Christmas decor: up to 54% off trees, garlands, and wreaths
- Dell: laptops from $299.99
- Gifts ideas: 40% off holiday gifts for the family from Amazon
- Home Depot: 50% off tools, major appliances, and holiday decor
- Lowe's: up to $750 off appliances, Christmas decor and tools
- Overstock: 70% off holiday decor, furniture, and Christmas trees
- Nectar: save up to $500 on mattresses, plus $499 in free gifts
- Nordstrom: up to 50% off UGG, makeup, Nike, jewelry, and more
- Samsung: up to $2,500 TVs, major appliances, and smartwatches
- Target: 45% off toys, Christmas decor, coffee makers, and more
- Toys: up to 50% off best-selling toys at Walmart
- Verizon: get the iPhone 14 Pro for free with trade-in
- Walmart: toys, TVs, vacuums, and laptops starting at $19.99
- Wayfair: up to 80% off couches, rugs, and more, plus free shipping
More UK Black Friday deals
- Amazon: up to 60% off TVs, laptops, and more
- Adidas: up to 50% off trainers and clothing
- AO: deals on appliances, TVs, laptops and more
- Argos: cheap TVs, headphones and tools
- Boots: half-price fragrances and make-up
- Box: up to £1,000 off TVs, laptops and PCs
- Currys: 40% off TVs, laptops and vacuums
- Dell: up to 45% off laptops and desktops
- Dyson: save £100 on the Dyson Cyclone V10
- EE: get a 200GB data SIM for £23 per month
- Game: PlayStation and Xbox games from £4.99
- John Lewis: up to £400 off TVs and appliances
- Ninja: save up to £90 on air fryers and pans
- Reebok: up to 50% off sportswear and footwear
- Samsung: up to £250 off phones and tablets
- Shark: up to £220 off cordless vacuum cleaners
- Very: offers on TVs, Lego and fashion
- Virgin: broadband deals from £25 per month
- Wayfair: furniture, lighting and mattress deals
Sign up to receive daily breaking news, reviews, opinion, analysis, deals and more from the world of tech.
Matt is TechRadar's expert on all things fitness, wellness and wearable tech. A former staffer at Men's Health, he holds a Master's Degree in journalism from Cardiff and has written for brands like Runner's World, Women's Health, Men's Fitness, LiveScience and Fit&Well on everything fitness tech, exercise, nutrition and mental wellbeing.
Matt's a keen runner, ex-kickboxer, not averse to the odd yoga flow, and insists everyone should stretch every morning. When he’s not training or writing about health and fitness, he can be found reading doorstop-thick fantasy books with lots of fictional maps in them.