Apple's uncharacteristically detailed announcement didn't just confirm that the WWDC would be a Stevenote: it also told us what he'd be talking about.
Here's what has been shown off. We'll be updating this page throughout the keynote as the news is announced.
OS X 10.7 Lion
First off, Apple's Phil Schiller took to the stage to show off new features of OS X Lion.
New OS X 10.7 Lion features shown off by Apple
Today's announcement sees over 250 new features added to the OS, with Schiller showing off ten key features, including fullscreen applications and multi-touch gestures.
Mac OS X 10.7 Lion features explained
We've gone in depth to look at all the new features in OS X Lion and those previously shown by Apple.
Mac OS X 10.7 Lion: UK release date and pricing revealed
How much are you going to pay and when will you get it? Hint: it's stupidly affordable.
Next, Apple's Scott Forstall came on stage to talk about iOS 5, pointing out that iOS is the "number one mobile operating system, with more than 44% of the market". He described the iPad 2 as an "amazing product" adding that the iPad had created a whole new category of device.
So what will iOS 5, which Forstall calls a "major release" and "incredible for our developers and our customers" bring to the iOS party? It's an Android fancy dress party!
You'll see what we mean from the video below:
Apple apes Android for official iOS 5 unveiling
iOS 5 offers loads of new features that seem a little similar to Google's Android UI. The first update shown off was for notifications, with push notifications now aggregated in a pull-down menu available at the top of the screen. Sound familiar?
iOS 5: all the latest details
There's a lot more than Android-a-like changes in iOS 5, of course. We've got all the latest details in our up-close look.
iOS in numbers: 200 million iOS devices sold
Apple has now sold over 200 million iOS devices, an impressive number for any operating system with so few devices on the market.
Apple cuts the cord: iPad and iPhone no longer need a PC
Finally! Apple has announced that iOS 5 devices, including the iPhone and iPad, can now be activated and updated wirelessly. Post-PC era, etc...
iMessage: Apple takes on Blackberry's BBM
iMessage allows you to start a cross-device conversation where you can post text messages, photos, videos, contacts and even do group messaging. This is a massive hit to RIM, which prides itself on BBM for BlackBerry, and it is also puts the iPhone 4 in firm contention as a business phone.
Apple iOS 5 coming to iPhone 3GS and older iPads
Apple has confirmed that the new version of its software, iOS 5, will run across the iPhone 3GS, iPod touch third and fourth gen and both the iPad 2 and the original.
Jobs came back on stage to talk up iCloud, saying "I'm really excited about this" (we wanted him to say "here's something I'm not quite sure about and it might be a bit crappy").
iCloud, says Jobs, is all about demoting the PC and Mac to being "a device", ending syncing hassles, so all your stuff can live in the cloud.
So it'll cost you lots of money, right? Er, no.
iCloud - Apple's streaming service is FREE
Did Jobs really say that your stuff will be backed up onto iCloud and the service is completely free? Yep, and MobileMe - which cost $99 - is over.
iTunes heads to the iCloud
Apple has unveiled its plans for iTunes in its new iCloud service, detailing how users will be able to access any song they've ever purchased through iTunes on any and all of their iOS devices – at no additional cost.
iTunes Match brings your whole music collection to the cloud
Apple has announced a new deal to bring your entire music library to the cloud and make it available on any iOS device you have synced. Spotify, you should have inked those US deals a long time ago...
iCloud: all the latest details
All the features, in one quick guide.
Below are our predictions that we wrote leading up to the event. Read on to see whether we were correct.
New hardware? Probably not
Apple doesn't usually tell us what Steve Jobs will introduce.
While it's nice to imagine a One More Thing where Jobs unveils a solar-powered iPad that can turn base metals into gold, the detail in the PR announcement suggests that Apple's trying to manage expectations here.
This one's about the software.
The rumours were right: iCloud is Apple's new streaming service. Will it deliver some, all or none of the items on our wish list?
The music locker and music streaming appear to be a given, with Businessweek reporting that it will scan your iTunes library and let you access the same songs from any Apple device.
OS X Lion
We've been excited about this for ages: Lion promises to bring the best iPad ideas back to the Mac, with full-screen, autosaving apps, more multi-touch, a brand new version of Mail and file versioning.
Factor in AirDrop wireless sharing, Safari's new Reading List, the new Resume feature, Mission Control and Launchpad and you've got enough to keep Steve Jobs saying "boom" for days.
We're expecting a major upgrade of Apple's iPod, iPad and iPhone OS in the form of iOS 5, although we don't expect to get our hands on it before September. iCloud integration is a given, and it'll be interesting to see if the purported "deep voice control" makes an appearance.
Improved notifications should remove one of the more annoying things about iOS, and it's possible that Spaces and Widgets will make their merry way from OS X to iOS. Bad news for iPhone 3GS owners, though: that model's expected to drop off the iOS Happy List.
We're sure some of you are doing the Sad Mac Face at the apparent lack of hardware announcements, but if you take a step back and look at the combination of iCloud, iOS and OS X Lion you're looking at something really, really big.
After all, these are really major changes to Apple's desktop and mobile OSes that blur the line between Macs and iPod/Phone/Pad and connect everything to the cloud. And that's much more interesting than an iPhone 4S or iPhone 5.
Liked this? Then check out iCloud: all the latest details
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