Intel Atom architecture to buttress its entry-level processors

Intel Bay Trail coming to Celeron and Pentium
Intel Bay Trail blazing a new trail for Celeron and Pentium

Intel is still offering Celeron and Pentium processors, but now it's switching these low-budget chips to tablet-focused Atom architecture.

Specifically, Intel plans to fill entry-level laptops and desktops with variants of Bay Trail, its Atom-based System on a Chip.

SoC with a low price point

These computer-bound variants of Intel's quad-core Bay Trail chips also fulfill the company's goal of keeping prices low.

"Bay Trail [will] power a new crop of computing products at a variety of price points," said Gill.

"The goal is to offer our customers the broadest selection of form factors, features and experiences at a range of price points."

Pentium and Celeron, available since 1993 and 1998 respectively, have previously used vanilla versions of Intel's Core line of processors.

The redesigned Atom-based chips, Bay Trail-M for mobile devices and Bay Trail-D for desktops, should appear under the Celeron and Pentium brands when Intel makes the switch.

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Matt Swider