This LG OLED TV earned five stars in our review, and it's $1,000 off for Prime Day
Amazon just dropped LG's gorgeous C5 OLED TV to a record-low price

While Amazon Prime Day hasn't officially started, its early deals are so good this year that it feels like it has already begun. Case in point, I've spotted LG's all-new 65-inch C5 OLED TV on sale for a stunning price of $1,696.99 (originally $2,696.99).
That's a massive $1,000 discount and a new record-low price. It's also an incredible deal on a newly released OLED TV, and I doubt it will drop further when Amazon kicks off its sale in a few hours.
• Shop Amazon's full Prime Day sale
The LG C5 OLED TV was released in March of this year and is on track to top our best-rated TV list, surpassing its predecessor, the LG C4. The five-star rated TV delivers an exceptional picture experience with vibrant colors and robust contrast, thanks to LG's Alpha 9 AI processor Gen8. You're also getting impressive sound with a built-in 2.2-channel Dolby Atmos system and LG's webOS 25 smart platform, which includes new AI features.
I've listed more of today's best Prime Day TV deals below, which include record-low prices on 4K, QLED, and OLED TVs. Keep in mind that this is a limited-time deal, and since Amazon Prime Day kicks off tomorrow, it may sell out due to its sizable discount. If you want one of the best and brightest OLED TVs of the year, then you should snag this Prime Day on the gorgeous LG C5.
Today's best Prime Day TV deal: LG C5 OLED
The all-new LG C5 was just released in March of 2025, and Amazon has the 65-inch model on sale for an unbelievable price of $1,696.99. Awarded five out of five stars in our review, the OLED display delivers an outstanding picture thanks to LG's Alpha 9 AI processor Gen8, impressive gaming features, and a comprehensive smart platform featuring all-new AI capabilities. This deal is in danger of selling out, so you should take advantage before it's too late.
More of today's best Prime Day TV deals
Amazon's cheapest Prime Day TV deal is the 32-inch Insignia HD smart TV, now on sale for a record-low price of $79.99. This is a fantastic deal if you're looking to add a smaller display to an extra bedroom. While the Insignia F20 Series lacks 4K resolution, you're getting the Fire TV experience built-in and an Alexa voice remote.
If you're looking for a mid-size budget TV, this Insignia 50-inch display is an incredible deal at only $179.99. The Insignia F50 Series TV features 4K HD resolution, DTS Studio Sound, smart capabilities with the Fire operating system, and a voice remote with hands-free Alexa, so you can use your voice to control your TV.
This brand-new version of the Amazon Fire TV 4-Series is on sale for its lowest price yet. The mid-sized 4K display supports HDR 10, offering a sharp, clear, and vibrant image for TV shows, movies, and sports. All major streaming apps are ready to go, too, plus there's voice control support through Alexa. It's an all-around solid TV for the price if you need an affordable and capable display.
Amazon's highly rated Omni Series TVs feature 4K resolution support, Dolby Vision, HDR 10, and hands-free TV with Alexa. So, you can control the volume and launch channels hands-free instead of using your remote. Today's early Prime Day deal brings the 55-inch model down to $339.99, which is the lowest price we've seen this year.
The Hisense U8QG is only a few months old, but this deal knocks a massive 55% off its normal price. A feature-packed, bright, and contrast-rich mini-LED TV, the Hisense U8QG is great for gamers with 4K, 144Hz, FreeSync Premium Pro, ALLM and Dolby Vision gaming support and movies thanks to its vivid colors and great local dimming.
LG's C4 OLED TV remains one of the best TVs on the market, and the 65-inch model is now available at its lowest price yet, thanks to a substantial $1,400 discount. Ranked number one in our best TV guide, the LG C4 features exceptional brightness, LG's latest Alpha 9 AI chip for improved performance, and impressive gaming features, including four HDMI 2.1 ports with 4K 120Hz, VRR, and ALLM support, as well as 144Hz certification from Nvidia.
The LG C3 is the predecessor of the LG C4 and has been a bestseller during holiday sales, such as Prime Day. Today's early deal brings the 65-inch model down to $1,186.99 - a record-low price. The stunning OLED display features a brilliant picture with bright colors and powerful contrast, thanks to LG's latest Alpha9 Gen6 chip. Additionally, you're getting four HDMI 2.1 ports for the ultimate gaming experience on next-gen consoles, a sleek and thin design, and an updated webOS experience.
Samsung's 65-inch S90D OLED TV is on sale for $1,336.91, which is only $30 more than the record-low price. The 2024 OLED display delivers an exceptional picture with deep blacks, bright colors, and Pantone-validated colors. You're also getting Motion Xcelerator 144Hz for a smooth gaming experience, as well as Dolby Atmos and Object Tracking Sound Lite for premium sound.
Amazon's Fire TV Omni QLED Series represents a significant upgrade in the otherwise affordable range of smart TVs. This set boasts premium features, including a QLED display, full-array local dimming, Dolby Vision IQ, and HDR10+ Adaptive support to deliver a high-quality picture for all-around viewing and gaming. A good overall buy for the budget-conscious who don't want to compromise on performance, especially now that it's down to a record-low price of $569.99.
A 75-inch 4K smart TV for under $400 is an unbeatable deal. Toshiba's C350 is a 4K TV with HDR support, delivering solid picture quality for everyday viewing. Access to streaming apps is easy with the Fire TV OS, which has Netflix, Disney+, Prime Video, and more at your fingertips. It's not as powerful as many premium options, but if you're on a tight budget and want a large display, this is an excellent option.
Sony's all-new Bravia 8 OLED TV is the successor to the popular Bravia 8 model and offers improved brightness, an impressive picture, and an overall premium picture experience that Sony OLED TVs are known for. It's also an excellent TV for gamers, with exclusive features for PS5. Today's early Prime Day deal is a new record-low price and a fantastic buy if you're wanting one of the best Sony OLED TVs on the market.
The 98-inch QM8K delivers stunning brightness levels, refined local dimming and vivid colors. It's anti-reflective screen makes it great for daytime viewing and it carries a ton of gaming features including 4K, 144Hz, AMD FreeSync Premium Pro support and ALLM. The 98-inch model has received a massive $2,000 off ahead of Prime Day.
Amazon Prime Day sale - quick links
- Amazon Devices: 50% off TVs, Ring & Fire Sticks
- Apple: AirPods + iPads from $99
- Back to school: deals from $5.99
- Beauty: 80% off toothbrushes & skincare
- Headphones: $120 off Bose, Apple & Sony
- Health: electric toothbrushes from $24.99
- Kitchen: 54% off Ninja, Nespresso & Keurig
- Laptops: record-low prices from $175
- Tablets: iPads and Samsung from $54.99
- Toys: 40% off Lego, scooters & Toniebox
- TVs: cheap TVs from $59.99
- Vacuums: Shark, Bissell & Dyson from $49.99
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Mackenzie Frazier is the deals editor in the US for TechRadar at Future plc. She's been sharing deal advice for Future for the past six years and loves finding products that consumers want at the best possible price. She's had 11 years of experience working in e-commerce and loves being a mom to her two little boys.
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