HTC U Ultra price gets an ultra-sized discount this week

In a none-too-surprising move, HTC has dropped the price of the HTC U Ultra for a limited time.

The expensive phone is now less so; it's dropped from $749 unlocked to $599, for a total savings of $150. You can snag one on the HTC website if the new figure tempts you.

The chief complaint against the U Ultra is its price, considering you get many of the same features as the HTC 10 for less money. This week's price cut is a sure sign HTC has clued into this reality, too, and hopes to convince shoppers to drop a few (hundred) bucks on its latest handset.

HTC tells us the U Ultra price drop is a US promotion running from today through Sunday, and it looks to be part of a larger spring-themed sale from the phone maker. 

For example, the HTC 10 price is now listed at $499, down from $699, while the HTC Bolt, another phone we said was too expensive for what you get, has $150 knocked off its cost to ring in at $450

As these discounts are only running for a limited time, now is your best chance to grab a new HTC phone without paying full sticker price.

Michelle Fitzsimmons

Michelle was previously a news editor at TechRadar, leading consumer tech news and reviews. Michelle is now a Content Strategist at Facebook.  A versatile, highly effective content writer and skilled editor with a keen eye for detail, Michelle is a collaborative problem solver and covered everything from smartwatches and microprocessors to VR and self-driving cars.