Amazon Prime Day deals end today - don't miss these sales on Apple devices, Chromebooks, 4K TVs and more

Amazon Prime Day deals
(Image credit: Future)

Amazon Prime Day deals are starting to fly off the shelves now that we're in the final 15 hours. That means competition is higher than ever, as shoppers rush to make the most of this year's Prime Day deals before that timer's up. 

Beat that rush by getting straight to the best Amazon Prime Day deals - simply head down to our handpicked roundup of the hottest offers available right now for the latest savings still on the shelves. We'd hurry, though, even Amazon Echo devices themselves are shipping later and later. 

You'll find all the the hottest sales currently live right here, but we don't see them lasting much longer - either because these Prime Day deals offer up excellent value or because we've seen stock wavering over the last 24-hours. We're listing them all right here so you can join the race to the checkout and grab some excellent savings while they're still live. 

Remember, you'll need a Prime membership to take advantage of these offers - but you can sign up for a free 30 day trial right now. 

The best Amazon Prime Day deals available now

We've seen some excellent offers over the course of Amazon Prime Day so far. Some of the best ones were snapped up quickly yesterday, but you can ensure that doesn't happen the second time round with our selection handpicked offers just below. 

Amazon Prime Day deals you don't want to miss - US

Save up to 40% on furniture at Amazon

Save up to 40% on furniture <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fb%3Fie%3DUTF8%26node%3D17897065011%26tag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">at Amazon
Amazon's going big on furniture in its Prime Day deals, and so are its customers. You'll find discounts on everything from office furniture to bedroom sets here, with discounts of up to 40% as well. Be quick with the tape measure, though, this sale will end tonight.

Amazon Echo Show 5: $89.99 $44.99 at Amazon

Amazon Echo Show 5: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2FIntroducing-Echo-Show-Compact-Charcoal%2Fdp%2FB07HZLHPKP%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$89.99 $44.99 at Amazon
This is the cheapest the Echo Show 5 has ever been, so it's little wonder Amazon is already running out of stock. You'll find a November 1 shipping date on this smart display at time of writing, so move quickly to get yours.

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Sega Genesis Mini console:<a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2FSega-Genesis-Mini%2Fdp%2FB07PFT19MG%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank"> $79.99 $49.99 at Amazon
Fancy some nostalgia? This Sega Genesis Mini console is available for $50 right now, bringing with it 42 Genesis titles and a couple of controllers for some good old local multiplayer as well.

Razer BlackWidow TE Chroma v2 TKL mechanical gaming keyboard:$139.99$69.99 at Amazon

Razer BlackWidow TE Chroma v2 TKL mechanical gaming keyboard: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2FRazer-BlackWidow-Tenkeyless-Mechanical-Keyboard%2Fdp%2FB0744NVPJ8%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">$139.99 $69.99 at Amazon
You're saving $70 on this Razer BlackWidow mechanical gaming keyboard, leaving us with a $69.99 final sales price. That's an incredible Prime Day deal if you're looking to upgrade your PC setup.

Kindle Paperwhite: $129.99 $79.99 at Amazon

Kindle Paperwhite: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB07CXG6C9W%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">$129.99 $79.99 at Amazon
Shipping has already been pushed back to November for this Kindle Paperwhite Prime Day deal, which means stock is running out. You'll want to move quickly to take advantage of this $50 price cut, then, as it's only going to get delayed further.

Amazon Fire HD 10: $149.99 $79.99 at Amazon

Amazon Fire HD 10: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2FFire-HD-10%2Fdp%2FB07K1RZWMC%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$149.99 $79.99 at Amazon
The Fire HD 10 tablet is available for just $79.99 right now, though that shipping date is being pushed further and further back. You can just make October delivery if you move quickly, but we can see this quickly slipping into November.

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Samsung Galaxy Buds+: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2FSamsung-Wireless-improved-Charging-included%2Fdp%2FB083KVM9VW%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$149.99 $119.99 at Amazon
Save $30 on the previous generation Samsung Galaxy Buds in this week's Amazon Prime Day deals. This price cut matches the lowest Amazon has dropped these true wireless earbuds' cost.

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Fitbit Versa 2: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB07TWFVDWT%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$179.99 $127.95 at Amazon
The Fitbit Versa 2 is one of the most popular fitness trackers on the market right now. When you shave $50 off, it makes for one popular deal. We've seen Fitbits holding strong so far in the US, but these Prime Day deals won't last much longer.

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Garmin Forerunner 735XT: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB01DOJDPQY%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$229.99 $169.99 at Amazon
If you're running, cycling, or swimming, you'll want to take note of this $60 discount on the Garmin Forerunner 735XT smartwatch. With VO2 Max estimates and in-depth running statistics (when used with other accessories), this is a feature-packed fitness tracker with smartphone notifications and more as well. What's more, the Forerunner 735XT has never been cheaper.

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Powerbeats Pro true wireless earbuds:  <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB07R5QD598%2F%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$249.99 $174.95 at Amazon
You'll find the Powerbeats Pro available for just $174.95 right now. That beats the lowest price we've seen on these fitness-inspired true wireless earbuds by $25, making it the cheapest the Beats buds have ever been. Fantastic comfort and an ear grip design ensures your buds will never slip out during even the most intense of workouts.

Jabra Elite 85H: $249.99 $179.99 at Amazon

Jabra Elite 85H: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB07RQ366VK%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$249.99 <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=http%3A%2F%2Famazon.com%2Fdp%2FB07RQ366VK%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" data-link-merchant="Amazon US"" target="_blank">$179.99 at Amazon
The Jabra Elite 85H headphones may not get the marketing of Sony or Bose's offerings, but they certainly offer up excellent noise cancellation, class-leading battery life and top quality audio.
 

Bose QuietComfort 35 II: $349 $199 at Amazon

Bose QuietComfort 35 II: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB0756CYWWD%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$349 $199 at Amazon
We've only seen the Bose QuietComfort 35 II noise canceling headphones drop to $279 in the past, and more recently they seem to have settled on a $299 price tag. That makes this $199 Prime Day deal all the more special, and what's more, the traditionally more expensive limited edition Triple Midnight headphones <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB07G95TJ3P%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" data-link-merchant="Amazon US"">are also on sale for the same price. The black headphones are sold out, but silver and Triple Midnight are still available.

AirPods Pro: $249 $199 at Amazon

AirPods Pro: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2FApple-MWP22AM-A-AirPods-Pro%2Fdp%2FB07ZPC9QD4%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$249 $199 at Amazon
The AirPods Pro hit their lowest price ever when Amazon Prime Day kicked off yesterday. That $50 price drop is certainly going to be a crowd pleaser, and considering the previous sales price was $20 more, iPhone users looking for ANC buds will be flocking here.

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iRobot Roomba 692 Robot Vacuum: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB085D4MFS8%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$199.99 (37% off) at Amazon
A Wi-Fi-powered robot vacuum cleaner that can handle hardfloors, carpets, pet hairs and the most tough suction jobs, you can save 37% off the usual iRobot Roomba 692 smart vacuum cleaner this Amazon Prime Day.

TCL 43-inch 43S425 4K TV: $329.99 $229 at Amazon

TCL 43-inch 43S425 4K TV: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2FTCL-43S425-Inch-Ultra-Smart%2Fdp%2FB07DK5PZFY%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$329.99 $229 at Amazon
Cheap TVs have been flying off the shelves so far this week, which means this TCL isn't going to last much longer. Larger models have already run out of stock, which means this might be your last chance to grab the 43-inch 4K display over Amazon Prime Day.

Samsung Galaxy Tab S6 Lite: $349.99 $249 at Amazon

Samsung Galaxy Tab S6 Lite: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2FSamsung-Galaxy-Lite-Tablet-Oxford%2Fdp%2FB086Z2XFYP%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$349.99 $249 at Amazon
Save $100 on the 10.4-inch Samsung Galaxy Tab S6 Lite this week. You're getting 64GB of storage here, with the S Pen included as well. That's a lot of value considering this is one of the lowest prices we've seen yet (it dropped down to $277 in September).
 

Sony WH-1000XM4 Wireless Headphones: $349 $298 at Amazon

Sony WH-1000XM4 Wireless Headphones: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2FSony-WH-1000XM4-Canceling-Headphones-phone-call%2Fdp%2FB0863TXGM3%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$349 $298 at Amazon
Seriously, why aren't you buying these now? Like, right now? These Sony cans are the best noise-cancelling headphones you can buy – and having only launched fairly recently, this $51 discount is a real bargain. On top of that, you get a $25 gift card. Stop reading this and get them if you need amazing headphones.

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Acer ET322QK 31.5-inch 4K monitor: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB07JQ3DJPP%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$399.99 <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB07JQ3DJPP%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" data-link-merchant="Amazon US"" target="_blank">$319.99 at Amazon
A 4K 3840 x 2160 resolution monitor sitting at $319.99 is always going to make a splash. It's proving popular this week as well, with an $80 saving bringing the Acer gaming display down to a record low price. It's worth noting, however, that there's only a 60Hz refresh rate on this display.

Neato Robotics D6$499$399 at Amazon

Neato Robotics D6: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB07GC72BMN%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$499<a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB07GC72BMN%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" data-link-merchant="Amazon US"" target="_blank" rel="nofollow">$399 at Amazon
Only 7% of these robot vacuums have been claimed so far, but there's only a limited number available at this price. If you're after a heavy duty robot vacuum with particular prowess in dealing with pet hair, you'll want to grab this offer sooner rather than later.

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Garmin Fenix 5X Plus: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB07D9B9DJM%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$799.99 $399.99 at Amazon
The Garmin Fenix 5X Plus has a $799.99 MSRP attached to it, but in truth we've seen it closer to $500 for a long time now. However, you can save an extra $100 on that previous sales price right now, and pick up the feature packed multi-sport watch for its lowest price yet.  There are some seriously sophisticated functions in here, with everything you could ask for from a top of the range fitness tracker.

Samsung Chromebook Plus V2 with Intel Core m3 processor: $599.99 $488 at Amazon

Samsung Chromebook Plus V2 with Intel Core m3 processor: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB07J215RPT%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">$599.99 $488 at Amazon
Chromebooks are like gold this Amazon Prime Day, thanks to the massive surge in demand over the last few months. This Samsung is still available for just $488 right now, though we can't see that particular offer lasting much longer. You're getting an Intel Core m3 processor, 4GB RAM, 64GB  of eMMC flash memory in here.

LG 55-inch 55SM8100AUA : $899 now $499.99 at Amazon

LG 55-inch 55SM8100AUA : <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2FLG-55SM8100AUA-Alexa-Built-NanoCell%2Fdp%2FB07PSKCXTM%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">$899 now $499.99 at Amazon
This LG Nanocell TV from 2019 is one of the better choices out there over standard LCD technology, and comes with Alexa and Google Assistant built in too. We know the picture quality is going to be a step above, and iPhone users can also cast anything straight to the display too.

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2020 Apple MacBook Air: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2FApple-MacBook-13-inch-512GB-Storage%2Fdp%2FB0863D4XJW%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">$999 $899.99 at Amazon
Save $50 on this 256GB configuration of the latest MacBook Air. That's some serious value for money, even without the early Prime Day discount. However, if you need more power under the hood you can save <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.com%2FApple-MacBook-13-inch-512GB-Storage%2Fdp%2FB086371NTJ%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" data-link-merchant="Amazon US"">$100 on the 512GB model as well.

Amazon Prime Day deals you don't want to miss - UK

Amazon Kindle Unlimited 3 months free at Amazon

Amazon Kindle Unlimited 3 months free <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fkindle-dbs%2Fhz%2Fsubscribe%2Fku%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">at Amazon
Prime members can grab three months of Kindle Unlimited for absolutely nothing right now - an excellent offer if you're looking to warm up with a good book this fall.

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Echo Dot (3rd Gen) Smart Speaker: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2FAmazon-Echo-Dot-Smart-Speaker-Alexa%2Fdp%2FB0792KWK57%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank">£49.99 £18.99 at Amazon
£18.99 is a fantastic price tag on the third generation Echo Dot - the lowest we've ever seen in fact. Prime members can bag this incredible saving right now, with every colour variation included in the discounts.

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Amazon Echo Dot + Amazon Smart Plug: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2FCharcoal-Fabric-Amazon-Smart-Works%2Fdp%2FB08B5YWNF7%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£74.98 £28.99 at Amazon
Or, you can expand your roster of smart devices by turning your everyday appliances into Alexa-enabled gadgets. Simply plug them into this Amazon Smart Plug and tune it to your WiFi to control lamps and other devices from your Echo Dot.

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Fitbit Inspire: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2FFitbit-Inspire-Auto-Exercise-Recognition-Tracking%2Fdp%2FB07MM5WMPF%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£69.99 £38.99 at Amazon
Fitbit's cheapest fitness tracker just got cheaper. The Inspire is now available for just £38.99 at Amazon and offers five day battery, exercise recognition, and sleep and swim tracking - along with all the baseline monitoring features you'd expect from Fitbit.

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Amazon Echo Show 5: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Famazon-echo-show-5-compact-smart-display-with-alexa%2Fdp%2FB07KD79YVL%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£79.99 £39.99 at Amazon
The Echo Show dropped down to its lowest price yet before Amazon Prime Day kicked off this week. That £39.99 price is unlikely to stick around once the sales event has come to a close, however. It's unlikely to go back up to £79.99, granted, but we typically see it sitting closer to £50 when it does see discounts so you'll want to save yourself that extra £10 by getting in there as soon as possible.

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All-New Fire HD 8 tablet: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fall-new-fire-hd-8-tablet-8-hd-display-32-64-gb-black-with-special-offers-designed-for-portable-entertainment%2Fdp%2FB07WDF13WC%2F%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£89.99 £44.99 at Amazon
The latest Fire HD 8 tablet is available for just under £45 right now - considering it's the latest to hit the lineup and is a go-to for those after a super cheap tablet, this is going to be a particularly popular offer today.

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Philips Sonicare ProtectiveClean 4300: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB07B18JQRZ%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£65.99 <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB07B18JQRZ%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" data-link-merchant="Amazon UK"">£49.99 at Amazon
The Philips Sonicare range always proves popular, and this super affordable model is the most likely to run off the shelves by the end of Prime Day. The ProtectiveClean 4300 uses the same sonic technology as more expensive Sonicare toothbrushes, alerts you when the brush head needs changing, and comes with a hygienic carry case to keep your brush clean.

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Logitech G502 HERO gaming mouse: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2FLogitech-Programmable-Buttons-Computer-Adjustable%2Fdp%2FB07GS6ZB7T%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£79.99 £49.99 at Amazon
With the Logitech Hero 16K sensor providing a 16,000 DPI, this G502 gaming mouse is sitting particularly pretty at £50 ahead of Amazon Prime Day. There's 11 programmable buttons onboard, with adjustable weights and RGB lighting for more customisation as well.

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Instant Pot Duo 7-in-1 Electric Pressure Cooker, Brushed Steel/Black: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2FInstant-Pot-Electric-Pressure-Stainless%2Fdp%2FB00OP26T4K%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="nofollow">£84.99 £59.99 on Amazon
The Instant Pot craze proved itself to be a particularly competitive scene last year, with the incredibly popular multi-functional cooker flying off the shelves over the holidays. We're seeing a return to that oh so competitive price in the latest Prime Day deals, and other similar products have been running out of stock over the last 24 hours as well.

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23andMe Health and Ancestry Service: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB019D9HEGG%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£148.99 <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB019D9HEGG%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" data-link-merchant="Amazon UK"">£74 at Amazon
23andMe is one of the biggest names in home DNA testing, and for good reason: its tests are simple to use, its privacy policies are robust, and its results are detailed and easy to interpret. The Health and Ancestry Service covers both genealogy (showing where your ancestors hail from geographically, plus DNA relatives) and health (which includes predisposition to certain medical conditions).

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Samsung Galaxy Buds: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2FSamsung-SM-R170-Galaxy-Buds-Black%2Fdp%2FB07NLLLXNX%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£139 £89 at Amazon
They're a little older, but we've already seen a slight price increase on these Samsung Galaxy Buds in the last few hours. That means things are starting to shift here, and if you're in the market for cheap true wireless earbuds you'll want to make your move before they go back up in price.

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TicWatch E2: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB07PPK8BV9%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank">£145.99 £102.19 at Amazon
If you're after a great value smartwatch to pair with your Android phone, the TicWatch E2 is an excellent option. Its battery easily last two days - if not longer -, GPS is built-in, and it can track swimming and surfing as well as walking, running, cycling and loads more.

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SanDisk Extreme Portable 1TB SSD: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB078STRHBX%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£159.99 £109.99 at Amazon
This pocket-sized SSD is perfect for working on the go, and is seeing some significant interest right now at Amazon. With a £50 price drop the 550MB/s model is the most in danger of running out right now, however.

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Garmin Vivoactive 3: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB0751GBCKM%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£149 £122.99 at Amazon
One of Garmin's most stylish fitness watches, the Vivoactive 3 is smart enough for everyday wear, but still packed with advanced features including on-board GPS, activity tracking, all-day heart rate monitoring and stress tracking, contactless payments and support for third-party apps. This price is for the white and silver version, but the <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB07D191SPD%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" data-link-merchant="Amazon UK"">white and rose gold and <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB0751HV9QT%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" data-link-merchant="Amazon UK"" data-link-merchant="Amazon UK"">black and gunmetal options are discounted for Prime Day as well.

Philips Sonicare DiamondClean 9000:£340£129.99 at Amazon

Philips Sonicare DiamondClean 9000: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB087VLVSLD%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£340 <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB087VLVSLD%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" data-link-merchant="Amazon UK"">£129.99 at Amazon
There's over £200 off this premium electric toothbrush for Amazon Prime Day. It offers four brushing modes with three intensities, and a pressure sensor to detect if you're applying too much force. It will also detect the type of brush head attached automatically, and alert you when it needs changing.

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Amazon Echo Studio: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Famazon-echo-studio-high-fidelity-smart-speaker-with-3d-audio-and-alexa%2Fdp%2FB07NQCKJSH%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£189.99 £139.99 at Amazon
Save £50 on the Echo Studio right now at Amazon, with a £139.99 sales price bringing about a record low cost for the powerful smart speaker. You're getting some serious audio here, as well as a smart home hub for a range of Philips Hue and other connected devices.

Google Wifi pack of 2: £225 £170 at Amazon

Google Wifi pack of 2: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB06XWL99TQ%3Fth%3D1%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="nofollow">£225 £170 at Amazon
Get fast and reliable Wi-Fi in any room of your house with this fantastic mesh router set. It's easy to use, and its stylish design means it won't look out of place. Two units offer up to 170 square metres of coverage.

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Asus C223NA 11.6-inch Chromebook: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2FASUS-Chromebook-C223NA-GJ0014-Notebook-Processor%2Fdp%2FB07HJHMCX2%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£229.99 £199 at Amazon
Chromebooks do drop to this sub-£200 price point on occasion - but they don't stay there long. With a £50 discount and 2020 offering up a massive surge in demand for cheap laptops, this offer isn't likely to sit on the digital shelves for long. Grab the 4GB RAM / 32GB storage machine for £199 while you can.

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Bose Soundlink Color II + Bose Frames: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB0888YT2JJ%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£329.99 £200.99 at Amazon
You're saving £129 on this Bose Soundlink Color bundle that will also send you home with the unspeakably cool Bose Frames audio sunglasses. We don't expect bundles like this will still be available after Prime Day, and with an extra £50 off its previous sales price this is going to be a race to the checkout.

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SteelSeries Arctis Pro gaming headset: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2FSteelSeries-Arctis-Pro-Wireless-Bluetooth%2Fdp%2FB07B819VMQ%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£299.99 £204.99 at Amazon
The SteelSeries Arctis Pro forgoes the usual wireless trapping of most premium gaming headsets and instead opts for including a powerful GameDAC amp. What does that mean? It means you're going to get incredible high-fidelity audio across a very wide frequency range, and, for this price, it's a bargain.

Bowers &amp; Wilkins PX7 Wireless Headphones: £299.99 £227.99 at Amazon

Bowers & Wilkins PX7 Wireless Headphones: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB07WK6SGZC%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£299.99 £227.99 at Amazon
Save £72 on these class-leading noise-cancelling headphones from Bowers & Wilkins. With outstanding audio quality, aptX Adaptive support, and a dapper design, the PX7 are ideal headphones for anyone who's looking for stellar sound performance.

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Sony WH-1000XM3: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB07GDR2LYK%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank">£260 £238 at Amazon
The Sony WH-1000XM3 headphones were once the rulers of the audio world, and have only been taken over by the newest XM4 cans. However, they're still incredibly popular due to the discounts they often face with a newer model on the block. We've already seen the original £229 Prime Day sales price rising back up to £238 this morning, so you'll want to move quickly on these ones.

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TCL 50C715K 50 Inch QLED Television: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB088NVZ1JC%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£499 £399 at Amazon
We've had our eye on TVs at this price point over the last 24 hours, and they don't stick around long. We saw Hisense and LG models offering similar Prime Day deals running quickly out of stock or bringing their prices back up sharply yesterday, which makes this TCL TV a must-see deal if you want to snap up a 4K display this week.

Fujifilm X-A7 with XC15-45mm lens: £699 £449 at Amazon

Fujifilm X-A7 with XC15-45mm lens: <a href="https://target.georiot.com/Proxy.ashx?tsid=8428&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB07XGCLWF1%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£699 £449 at Amazon
A brilliant entry-level camera, the Fujifilm X-A7 is available with its kit lens for its lowest ever price during Prime Day. This deal saves you a massive 36% on this bundle's usual price, making it a great buy for anyone who's looking to take a step up from smartphone photography. The X-A7 combines superb autofocus, excellent image quality and a large, sharp LCD display.