Amazon Prime Day Fire TV Stick deals 2022: all of today's best discounts

Amazon Fire TV stick on yellow background
(Image credit: Future)

The best Amazon Prime Day deals can be found on the company’s own branded gear, and that includes its Fire TV Sticks and Cube streamers. Once again, Amazon has dropped epic deals on its streaming hardware, with the full stick family selling now for under $50, and in some instances well under that amount.

While the Fire TV Cube is the most full-featured streamer in the Fire TV family, its Fire TV 4K and Fire TV Max offer most of the same features, but in a more compact form factor and at a lower price. You can check out the deals on Amazon’s full range of Fire TV streamers below, including its basic HD models, which are essentially selling for a song on Prime Day.

Why would you choose a Fire TV streamer over a Roku or Apple TV box? Tight integration with the company’s suite of services, including Prime Video mainly, plus Alexa voice control, which is provided in a hands-free version (no remote needed) on the flagship Cube.

Beyond that, the Fire TV family is a highly affordable streaming option. That's more true now than ever given these deals, some of which are the best we’ve seen so far in 2022.

(Not in the US or the UK? Scroll down for deals in your region).

Amazon Prime Day Fire TV Stick deals: US

Amazon Fire TV Stick Lite (2020) (opens in new tab)

Amazon Fire TV Stick Lite: $29.99  (opens in new tab) $11.99 at Amazon (opens in new tab)
Save 60% -  Amazon’s cheapest Fire TV stick is now selling for its lowest price ever: $11.99. That’s a full 60% off the regular $26.99 price! When we reviewed the Fire TV Stick Lite, we appreciated its inclusion of Alexa voice assistant and HDR support. Not bad for a regular HD streaming stick, especially one selling for a price this low.

Amazon Fire TV Stick Lite (2020) (opens in new tab)

Amazon Fire TV Stick : $39.99  (opens in new tab) $16.99 at Amazon (opens in new tab)
Save 60% -   At just $16.99, Amazon’s regular Fire TV stick is being let go at a 58% discount, a new record low price for the company’s step-up streamer. As we noted in our review, the regular Fire TV Stick improves on the Lite version of the same by adding Dolby Atmos audio and a more capable remote control. Given the current low prices for all Amazon’s streamers, we’d probably opt for this step-up version.

Amazon Fire TV Stick 4K (opens in new tab)

Amazon Fire TV Stick 4K: $49.99  (opens in new tab) $24.99 at Amazon (opens in new tab)
Save 50% - By stepping up to the Fire TV Stick 4K, you’ll get 4x the resolution of Amazon’s regular HD sticks. And with this Prime Day deal, you’ll get if for 50% off! Our review of the Fire TV Stick 4K praised its feature set, which includes Dolby Vision, HDR10+ and Dolby Atmos support. At just $24.99, this is a top deal for Amazon’s full-featured 4K streamer – the best since Black Friday 2021.

Amazon Fire TV Stick 4K Max (opens in new tab)

Amazon Fire TV Stick 4K Max: $54.99  (opens in new tab) $34.99 at Amazon (opens in new tab)
Save 50% -  Twenty bucks off Amazon’s Fire TV Stick 4K Max – no way! When we reviewed the company’s top streaming stick, we found its powerful processor, Wi-Fi 6 support, and Alexa voice control to all be nice adds over the regular Fire TV Stick 4K. Once again, we haven’t seen a price this low for the Fire TV Stick 4K Max since Black Friday 2021, so act quick and scoop it up.

Amazon Fire TV Cube (opens in new tab)

Amazon Fire TV Cube: $119.99  (opens in new tab) $59.99 at Amazon (opens in new tab)
Save 50% - This 50% off deal on Amazon’s Fire TV Cube – the company’s top streamer – was among its pre-Prime Day deals, but is still going strong. In our review of the Cube, we appreciated the hands-free Alexa voice control – no remote needed – option if offered. $59.99 is the cheapest the Fire TV Cube has ever been let go for, so now is the time to grab one.

Amazon Prime Day Fire TV Stick deals: UK

Amazon Fire TV Stick Lite (2020) (opens in new tab)

Amazon Fire TV Stick Lite: £29.99  (opens in new tab) £12.99 at Amazon (opens in new tab)
Save 57% -  Amazon’s cheapest Fire TV stick is now selling for its lowest price ever: £12.99. That’s a full 57% off the regular price! When we reviewed the Fire TV Stick Lite, we appreciated its inclusion of Alexa voice assistant and HDR support. Not bad for a regular HD streaming stick, especially one selling for a price this low.

Amazon Fire TV Stick 4K (opens in new tab)

Amazon Fire TV Stick 4K: £49.99  (opens in new tab) £22.99 at Amazon (opens in new tab)
Save 54% - By stepping up to the Fire TV Stick 4K, you’ll get 4x the resolution of Amazon’s regular HD sticks. And with this Prime Day deal, you’ll get if for 50% off! Our review of the Fire TV Stick 4K praised its feature set, which includes Dolby Vision, HDR10+ and Dolby Atmos support. At just £22.99, this is a top deal for Amazon’s full-featured 4K streamer – the best since Black Friday 2021.

Amazon Fire TV Stick 4K Max (opens in new tab)

Amazon Fire TV Stick 4K Max: £54.99  (opens in new tab) £32.99 at Amazon (opens in new tab)
Save 40% -  Twenty bucks off Amazon’s Fire TV Stick 4K Max – no way! When we reviewed the company’s top streaming stick, we found its powerful processor, Wi-Fi 6 support, and Alexa voice control to all be nice adds over the regular Fire TV Stick 4K. Once again, we haven’t seen a price this low for the Fire TV Stick 4K Max since Black Friday 2021, so act quick and scoop it up.

Amazon Fire TV Cube (opens in new tab)

Amazon Fire TV Cube: £109.99  (opens in new tab) £54.99 at Amazon (opens in new tab)
Save 50% - This 50% off deal on Amazon’s Fire TV Cube – the company’s top streamer – was among its pre-Prime Day deals, but is still going strong. In our review of the Cube, we appreciated the hands-free Alexa voice control – no remote needed – option if offered. £54.99 is the cheapest the Fire TV Cube has ever been let go for, so now is the time to grab one.

More Fire TV Stick and Cube deals in your region

More Prime Day deals

Al Griffin
Senior Editor Home Entertainment, US

Al Griffin has been writing about and reviewing A/V tech since the days LaserDiscs roamed the earth, and was previously the editor of Sound & Vision magazine. 


When not reviewing the latest and greatest gear or watching movies at home, he can usually be found out and about on a bike.