3D TV the order of the day at IBC

Conference to host 'biggest-ever 3D projection'

IBC (International Broadcast Conference) will play host to the biggest-ever 3D projection, this Sunday.

In what is set to be the biggest IBC ever, the conference will kick off this Saturday with a live transatlantic transmission between Jeffrey Katzenberg, CEO of DreamWorks Animation SKG, and Christie, a leading provider of visual solutions.

The interview is being conducted in 3D to showcase Christie's new projector, the CP2000-XB which uses RealD technology.

Commitment to innovation

Speaking about the three-dimensional link-up, Joshua Greer, President of RealD said: "RealD has been involved with live 3D broadcasting since its inception and we are excited to play a role in the first-ever live transatlantic digital 3D telecast.

"Our participation with Christie underscores RealD's commitment to innovation and continued leadership in 3D technologies. By combining the digital and cinema expertise of both companies, we can now deliver 3D to even larger screens without compromising quality."

In addition to the transmission, RealD will be taking part in the conference's digital cinema theme day on Monday 14 September.


Content Team Lead

Marc (Twitter, Google+) is the content team lead for Future Technology, where he is in charge of a 14-strong team of journalists who write many of the wonderful stories that end up on TechRadar, T3.com and T3 magazine. Prior to this he was deputy editor of TechRadar, had a 10-month stint editing a weekly iPad magazine, written film reviews for a whole host of publications and has been an integral part of many magazines that are no longer with us.