These E Ink fridge magnets display Polaroid-like photos that you can change from your phone

VidaBay E Ink Fridge Magnets
(Image credit: VidaBay)

  • VidaBay has launched E Ink fridge magnets that can display color photos
  • You can change the image using NFC with an iPhone, or using a Bluetooth dock with an Android phone
  • The magnets have no batteries, so they can display images forever

My Aura Carver digital photo frame is one of my favorite tech purchases of the last few years, as it means I actually look at the thousands of photos I’ve taken on my phone. I also have a fondness for fridge magnets, a combination that makes me the ideal audience for VidaBay’s new product.

The company has launched an E Ink Fridge Magnet, which can display photos from your phone on a small color E Ink screen.

It’s shaped like a Polaroid photo, and combined with the VidaBay Snap app, it allows iPhone users to display and change the picture using NFC. Sadly, though, the process of getting photos onto it is a bit more cumbersome on Android, as you need to use a ‘Bluetooth Image Dock’, which is launching in May.

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VidaBay E Ink Fridge Magnets

(Image credit: VidaBay)

No charging required

In any case, you can also use the VidaBay Snap app to add filters, effects, and overlays to images, and these magnets are battery-free, so they can permanently display the image you load up until you choose to change it.

You can also get accessories for these fridge magnets, like a leather case or a hanging pouch if you don’t want to use the magnets, and the company also suggests using these as reminder boards or to-do lists.

Available with black, white, yellow, green, red, or blue borders, you can get one of these fridge magnets from VidaBay’s site for $30.99 (roughly £23 / AU$43), or a three-pack for $88.99 (around £65 / AU$125).


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James is a freelance phones, tablets and wearables writer and sub-editor at TechRadar. He has a love for everything ‘smart’, from watches to lights, and can often be found arguing with AI assistants or drowning in the latest apps. James also contributes to 3G.co.uk, 4G.co.uk and 5G.co.uk and has written for T3, Digital Camera World, Clarity Media and others, with work on the web, in print and on TV.

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