iTunes hits 5 billion downloads

Apple’s music and movie store is very, very popular

5 billion is the sort of number that would make Dr Evil put a pinkie to his mouth. So Apple must be rubbing its hands with glee that its hugely popular iTunes store has hit this number of downloads and purchases.

It was announced today that customers of the American version of the store, which has the largest music catalogue at over 8 million songs, have downloaded over 5 billion music tracks.

It is not yet confirmed if Leona Lewis' 'Bleeding Love' accounted for 99.9 per cent of those downloads.

It's not just songs…

And if a near-total dominance of music downloads wasn't enough – where the site is trouncing its nearest rival 10 times over – it seems that Apple's movie downloads are also proving popular.

According to recent figures, iTunes customers are now purchasing or renting 50,000 movies a day. This makes iTunes the world's most-popular online movie store, as well as the most popular music store.


Content Team Lead

Marc (Twitter, Google+) is the content team lead for Future Technology, where he is in charge of a 14-strong team of journalists who write many of the wonderful stories that end up on TechRadar, and T3 magazine. Prior to this he was deputy editor of TechRadar, had a 10-month stint editing a weekly iPad magazine, written film reviews for a whole host of publications and has been an integral part of many magazines that are no longer with us.