Google Music library aided by pan-European deal with publishers
5.5 million new tracks coming to service
Google has signed a deal with an alliance of European music publishers to boost its Play Music library by 5.5m tracks.
The accord with Armonia, the group which represents the combined interests Spanish, Italian and French publishers, will see artists like Lady Gaga and Rihannah added to the Google Music library in 35 countries.
Google's agreement with Armonia, which includes the Universal Music catalogue, was essential in allowing Google to roll out its Play Music download store in Europe last week.
It means that the company was not required to negotiate country-by-country licensing agreements with publishers as rivals Amazon and Apple have.
Ongoing reform
Google will still be required to pay similar licensing fees to Apple and Amazon, but this new deal looks to have dramatically sped up it's ability to get its European service out of the door.
"Armonia is a welcome development in the ongoing reform of pan-territorial licensing in Europe in helping to simplify and speed-up the music-licensing process, which is crucial in fostering ongoing rapid innovation by digital music service providers," said Sami Valkonen, Google's head of music licensing.
Armonia, and similar pacts between publishers, will undoubtedly make it easier for established names and digital music-based start-ups to bring their services to more territories.
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Via TechCrunch
A technology journalist, writer and videographer of many magazines and websites including T3, Gadget Magazine and TechRadar.com. He specializes in applications for smartphones, tablets and handheld devices, with bylines also at The Guardian, WIRED, Trusted Reviews and Wareable. Chris is also the podcast host for The Liverpool Way. As well as tech and football, Chris is a pop-punk fan and enjoys the art of wrasslin'.