Memorial Day Apple sales 2025: when sales start and what deals to expect

Collage of various Apple products on a white background
(Image credit: Future)

Memorial Day Apple sales will be here before you know it, with massive discounts on Apple's best-selling devices, including AirPods, iPads, smartwatches, MacBooks, and more. To help you find all the top offers in one place, I've created this guide to bring you the best Memorial Day Apple sales and stand-out deals as they become available.

This year, Memorial Day falls on Monday, May 26, which means Memorial Day sales are just weeks away. Don't hesitate to shop early, however, as retailers like Amazon, Walmart, Best Buy, and others already have excellent discounts to check out. I've listed the best early sales and deals below, which include record-low prices on the AirPods 4, the Apple Watch Series 10, and the all-new 10.9-inch iPad.

We should expect to see official Memorial Day Apple sales launch the week before Memorial Day proper, Monday, May 19. I'll update this page as more offers become available, so make sure to bookmark this guide for all the latest early Memorial Day Apple sales.

The best Apple sales ahead of Memorial Day

Today's best Apple deals ahead of Memorial Day

Apple AirTag 4 Pack
Apple AirTag 4 Pack: was $99 now $79.98 at Amazon

The Apple AirTag is Amazon's top-selling tech gadget, and a four-pack is on sale for $79.98. If you tend to misplace your keys or wallet or want to track your luggage, just attach the AirTag to anything you don't want to lose, and your iPhone will locate the item.

You can also buy a single Apple AirTag for $24.95

Apple AirPods 4
Apple AirPods 4: was $129 now $119 at Amazon

Apple's all-new AirPods 4 are on sale for just $119 at Amazon today. The AirPods 4 feature a new design for all-day comfort and pack Apple's H2 chip, which supports personalized spatial audio and voice isolation. You're also getting a redesigned case with 30 hours of battery life and supports USB-C for wireless charging.

Apple AirPods Max
Apple AirPods Max: was $549.99 now $499.99 at Amazon

The Apple AirPods Max are the best noise-cancelling headphones for Apple fans and an ideal complement to an iPhone or iPad. Exceptional active noise cancellation, personalized Spatial Audio, and Dolby Atmos support all reinforce that. They last up to 20 hours on one charge and can be charged through a lightning cable. We've seen these $100 cheaper before but today's deal at Amazon shaves $50 off the retail price, which isn't bad.

Apple iPad 10.9 (2025)
Apple iPad 10.9 (2025): was $349 now $299 at Amazon

My favorite iPad deal right now is on the very latest baseline model. This entry-level tablet has just been released, but Amazon is already offering a decent $50 price cut. While this particular model is outwardly extremely similar to the previous iteration it carries the powerful A16 chipset, which makes it a great choice for everyday browsing, shopping, and watching content.

Apple Watch SE, 40mm
Apple Watch SE, 40mm: was $249 now $169 at Amazon

The cheapest Apple Watch you can buy is on sale for $169 at Amazon, which is the lowest price we've seen this year. While the Apple Watch SE lacks all the bells and whistles found on the Apple Watch Series 10, it still packs a fast processor, excellent battery life, and plenty of health and fitness features.

Apple Watch Series 10
Apple Watch Series 10: was $399 now $299 at Amazon

The Apple Watch Series 10 is still Apple's latest and greatest smartwatch, and it's on sale at Amazon for a record-low price of just $299. The smartwatch features Apple's new S10 chipset, sleep apnea detection, depth gauge, and a new design featuring the most advanced display.

Apple MacBook Air M1
Apple MacBook Air M1: was $999 now $649 at Walmart

Walmart has Apple's cheapest MacBook, the MacBook Air M1, in stock and on sale for just $649. Not only is this an outstanding price for such a powerful laptop that still holds up great for 2024, but this could be the last chance to pick one up now that it's officially discontinued. Don't miss this incredible deal if you want a great bang for the buck MacBook.

Apple MacBook Air 13-inch (2024)
Apple MacBook Air 13-inch (2024): was $999 now $849 at Amazon

Processor: Apple M4
RAM:
16GB
Storage:
256GB

Amazon currently has its lowest price yet for the latest MacBook Air this week - an amazing deal if you're looking for an everyday laptop. While this particular model is a relatively iterative upgrade over the previous 2024 M3 version, it's still more powerful, more power efficient, and features 16GB of RAM right out of the box. Overall, it's an outstanding buy. The only downside? Storage is still a relatively meagre 256GB, unfortunatey.

Apple MacBook Air 13-inch (2024)
Apple MacBook Air 13-inch (2024): was $1,199 now $1,049 at Amazon

Processor: Apple M4
RAM:
16GB
Storage:
512GB

Speaking of which, if you need more storage, here's the best deal on the upgraded 512GB configuration. Again, Apple is currently listing a record-low price on this excellent machine so it's an easy recommendation to make. We're not a huge fan of the massive surcharge Apple wants for a storage upgrade, but this is likely to be the lowest price we'll see for a while on this configuration.

Memorial Day Apple sales: FAQS

When is Memorial Day 2025?

Memorial Day is a federal holiday on the last Monday of May. This year, Memorial Day falls on Monday, May 26. The holiday honors the men and women who died serving in the United States military.

When do Memorial Day Apple sales start?

While Memorial Day proper is on Monday, May 26, most retailers that offer Apple device deals will launch sales before that date.

We should see retailers like Amazon, Best Buy, and Walmart begin their official Memorial Day sales on the week before Memorial Day, which is Monday, May 19, or the Friday of the holiday weekend, May 23.

You can also check with this guide, as I'll update this page with all the latest early offers as soon as they begin.

What Memorial Day Apple deals you can expect

Memorial Day Apple sales typically mean record-low prices on older-model devices, including the AirPods Pro 2, the Apple Watch Series 10, and the M2 and M3 MacBooks.

We could also see impressive discounts on newer models of Apple products, like the AirPods 4, the M4 MacBook Air, and the iPad 11.

Shop for more tech bargains with our 2025 Memorial Day TV sales guide.

Mackenzie Frazier

Mackenzie Frazier is the deals editor in the US for TechRadar at Future plc. She's been sharing deal advice for Future for the past six years and loves finding products that consumers want at the best possible price. She's had 11 years of experience working in e-commerce and loves being a mom to her two little boys.

You must confirm your public display name before commenting

Please logout and then login again, you will then be prompted to enter your display name.