I tested LG’s new party speaker tuned by will.i.am and I Just Can’t Get Enough – here’s why

LG xboom Stage 301: two-minute review

If you’re looking to get the party moving, the LG xboom Stage 301 could be the perfect Bluetooth speaker for you. This floor monitor-inspired party speaker aims to unleash powerful bass, AI-optimized sound, and karaoke features – for casual users and performers alike. But can it live up to the hype? Well, yes – yes it can.

During my time testing the LG xboom Stage 301, I was hooked on its clean, impactful, yet controlled sound. Bass is meaty, sure, but it doesn’t overwhelm sounds elsewhere in the frequency range. There’s also AI calibration and EQ modes so that you can uncover the perfect tuning for your space and the genre of music you’re playing.

Even when blasting bass-heavy house tunes at top volumes, the LG xboom Stage 301 didn’t produce distorted or overly compressed audio – like the best Bluetooth speakers around, it’s a disciplined, talented sonic companion. It may not be capable of ‘hi-res’ Bluetooth audio, and its front-facing design means that you get pretty directional audio, but I was still very impressed with the speaker’s sonic capabilities.

This thing doesn’t only sound good, though, it’s also rammed full of features – most of which are accessible through the LG ThinQ companion app. Auracast, multi-speaker pairing, a sleep timer – you name it. There are even some fun (but kinda gimmicky) DJ sliders and sound effects, a karaoke mode (if you’ve got mics or a guitar to plug in), and Healing Therapy sounds, for when you want to wind down.

Design-wise, this model is a hit too. It has a quality dual-bar LED light system, which can be synced to your music or customized from scratch in LG’s companion app. Elsewhere, a classic black finish, well-sized buttons, and a classy speaker grille all combine for a solid overall look.

You can also angle this speaker upwards, stand it upright, or mount it on a stand, making it a very versatile option.

What’s more, this model is actually priced pretty well – something LG hasn’t always got right with its other Bluetooth speakers. It comes in with a list price of $299.99 / £299.99 / AU$449, but you’ll already spot it going for less in some territories.

Now, you probably won’t get the maximum 12 hour battery life LG quotes – that is unless you have lights off and play music at a low volume, but you can use this speaker plugged in, which also enables the speaker to hit its maximum power output. You can also replace the battery, which is handy if you run out of juice and want to slot a second in to keep the party going.

Overall, I’m feeling highly positive about this model. The IPX4 waterproof rating is average for a stage-style model, but won’t compete with typical party speakers like the IP67-rated Earfun UBoom X, for instance. There are a couple of small technical quirks in the app, too, but otherwise, it’s a really useful companion.

And in the end, the LG xboom Stage 301 stands tall as a versatile, fantastic-sounding, and feature-rich model that’s up there with some of the best party speakers I’ve tested. LG’s xboom range – produced alongside will.i.am – has been a bit of a mixed bag so far. But the Stage 301 is, without a doubt, one of the highlights of this line, and I’m more than happy to recommend it.

LG xboom Stage 301 review: price and release date

• $299.99 / £299.99 / AU$449
• Launched in April 2025

The LG xboom Stage 301 was announced at CES 2025 as part of a new Bluetooth speaker range, alongside the LG xboom Bounce and LG xboom Grab. It’s the largest, and, as you’d expect, priciest speaker in the line-up, which was launched in collaboration with producer and artist will.i.am.

Although the Stage 301 has a list price of $299.99 / £299.99 / AU$449, I’ve already seen it going for less – it’s down to under £250 in the UK via LG's digital store, for instance. It’s worth noting that there’s no stand included for Concert Mode, so you’ll have to purchase one separately.

LG xboom Stage 301 review: specs

LG xboom Stage 301 review: features

• Incredibly feature-rich companion app
• Customizable lights and EQ, room calibration, DJ and karaoke modes
• 12-hour battery life, but can play while charging

As is usually the case, LG has packed a ton of neat smart features into this speaker. There’s classic stuff like multi-point connectivity and multi-speaker pairing (with xboom models), for example. But with the LG ThingQ companion app, you can access so much more.

You can customize the speaker’s LED lights, with a variety of presets with differing colors and motion patterns. You can also enable AI Lighting, which analyzes playback and produces optimal lighting for your audio content. I made use of the AI mode and it worked great – it really made my music come alive.

The lights aren’t the only thing you can customize though. You can also adapt the speaker’s sound to fit your needs with EQ settings. There are a handful of presets here, such as Bass Boost and Voice Enhance, but the AI sound option was the one that piqued my interest the most. This performs a real-time “genre analysis” of the media being played, in order to output the best possible audio, and again, I could really hear the difference in the best way here.

One issue I had, though, is that while listening to music, changing to a different EQ causes playback to cut out for a split second. That was a bit jarring when I simply wanted to activate Bass Boost in a pinch, say. In addition, the custom equalizer option only uses three bands, which is a bit basic compared to a Bluetooth speaker like the Sony ULT Field 3, which has a seven-band alternative.

Anyway, let’s go back to the good stuff. Something I personally appreciated was an AI calibration tool, which tailors the speaker’s sound to your listening space. After you perform this, the app provides a before and after, making the difference more tangible to listeners. This is a really smart inclusion from LG, and it genuinely improved the clarity of my tunes.

And really, I could go on all day about the app’s copious options. I’ve not even mentioned the Healing Therapy sounds, which are great if you want a bit of ambience or just want to wind down at night. On top of that, there’s a sleep timer, Auracast, customizable shortcut button (called MY Button), and a tab that integrates locally stored music files. Whew. I did say there was a lot.

But perhaps some of the more unique options are the DJ and karaoke related modes. DJ mode allows you to alter playback with delay, wah, phaser, and flanger effects, play drum and ‘club’ sound effects, and even layer vocal samples that you can record in the companion app. These sounds aren’t perfectly responsive, but it's a fun little mode to play around with.

Meanwhile, karaoke mode can be accessed if you hook a microphone or guitar up to the Stage 301. It includes vocal effects like helium, robot, and soprano if you fancy switching things up a bit, and you can alter volume or reverb using control knobs on the reverse side of the speaker.

So, there’s a lot of options at your fingertips with the LG xboom Stage 301, but does it have the battery life to keep the party moving? Well, even though LG quotes battery life at twelve hours, your mileage will almost certainly vary. See, if you’re using AI sound mode with volume high and both lights on, you won’t get close to that. With this setup, I lost 20% capacity in about 40 minutes. If you’ve got the lights off and you’re keeping volume low-high in Clear Voice mode, though, you can expect a ton more playtime.

That max 12 hours is standard for this type of speaker, though most users will probably struggle to get that much. Instead, I found it best to keep the Stage 301 playing while plugged into the power socket. You get louder max volume and don’t have to worry about the speaker dying on you. It’s worth noting, too, that the battery is replaceable. So, if you’re not near a socket, you could insert a second battery to keep the tunes blasting well into the early hours.

• Features score: 4.5/5

LG xboom Stage 301 review: sound quality

• Clean, rhythmic bass
• Limited distortion and compression
• By design, sound is pretty directional

When we tried the LG xboom Stage 301 at CES 2025, our Managing Editor of Entertainment, Matt Bolton, said that it offered “bass that felt suitably deep but not overwhelming at all”, while also providing “tons of space for the rest of the music to leap out at you”. So, after putting the speaker through its paces in our music testing space, does this still ring true?

Well, before I give a definitive answer, let’s talk bass, which is the most important aspect of the Stage 301’s sonic abilities. I’ll start by saying that our first impression was very much accurate. This speaker didn’t spit out the heftiest bass I’ve ever heard, but that’s not inherently a bad thing. Low-end output remains meaty, but it doesn’t smother sounds elsewhere in the frequency range.

In addition, bass output is both clean and responsive. When blasting Fascinator by Max Dean, the hard-hitting kick drum sounded pleasingly deep and rapid, never sounding lethargic or unrhythmic. Sub-bass entering the fray around the minute-mark was also handled really well – every note was clear and impactful, resulting in an immersive, almost hypnotic listening experience.

If you feel like you do want a bit more low frequency weight, you can always enable Bass Boost in the speaker’s companion app or set your own custom EQ.

When bumping various bass-heavy bangers, vocal chops in the mid-range – as well as high-pitched percussion – were both well-defined in the mix, so you’ll get a disciplined, yet exciting listen out of the Stage 301. Even with a ballad like Solji’s Rains again, rain sound effects were true-to-life rather than staticky, while the delicate vocal performance was replicated adeptly, indicating that this model has the talent to handle a range of genres.

I tested the Stage 301 at a range of volumes, even cranking it up to the max for a bit. Something I realized was that peak loudness is only available if you’re using the speaker while its AC adapter is plugged in – it’s a fair bit quieter while battery powered. But when listening at top volumes, I was impressed with the lack of distortion and noticeable signal compression.

One shortcoming here, which may seem obvious, is that the Stage 301’s front-facing design limits the soundstage to a degree. For example, I tried listening to music from behind the speaker, and both mid-range and treble sounds were a bit muffled and far less prominent. This speaker is designed to fire audio towards listeners, rather than be a true 360-degree stereophonic hub, like the Marshall Kilburn III, say, so just ensure you work around its build and most will love what they hear.

And as one final note, there aren’t any ‘hi-res’ Bluetooth codecs here. The best this speaker can manage is AAC – there’s no LDAC or Snapdragon sound to uncover, something LG has experimented with on other products like the LG Tone Free T90S earbuds, which are fantastic by the way.

But still, you can expect a decently detailed, full-sound from the Stage 301. For so many speakers, ‘hi-res’ Bluetooth audio really isn’t the bottleneck. It’s well engineered drivers and enclosures, quality materials, and intelligent tuning that make a world of difference.

• Sound quality score: 4.5/5

LG xboom Stage 301 review: design

• Classy, customizable LED lighting
• Three different ways to stand the speaker
• IPX4 waterproof rating

When I reviewed the LG xboom Buds, I was very critical of their looks. How could a pair of buds designed alongside the fashion-savvy will.i.am look so plain and uninspired? Well, LG can consider itself redeemed, because I love the look of the Stage 301!

First of all, I’m a huge fan of the dual bar LED lights, which can sync up to your music for a highly immersive listening experience. Unlike a party speaker like the original Tribit Stormbox Blast, this model takes a much classier approach to LEDs. They’re housed behind a speaker grille and don’t appear cheap – there’s also a million ways to customize them via LG’s companion app.

The speaker itself also has a well-finished black exterior alongside red-detailed ‘xboom’ logos on either side. Being able to see the drivers behind the grille is a nice touch too. The handle is conveniently placed as well, and 14.7lbs / 6.7kg is fairly lightweight for a model of this size and shape, making it fairly easy to transport.

In addition, buttons on top of the speaker are well-sized and backlit, while the volume control can be twisted clockwise or anti-clockwise to crank things up (or tone them down).

Something I really loved about this speaker, though, was its ability to be stood in various positions, enabling you to find the optimal sound and display type. It can be placed flat like a regular Bluetooth speaker, but I personally enjoyed using it in Street Mode, an upward-angled configuration that made me feel like I was at a rave. There’s also Concert Mode, but this requires a stand, which is sold separately.

Finally, this speaker is IPX4-rated, essentially meaning it's splash resistant. Although that’s disappointing against IP67-rated party speakers like the JBL Xtreme 4, say, IPX4 is fairly standard for a stage speaker like this. It may not be the best for outdoor environments, though, so if you’re not totally sold on the wedge design, maybe look to a typical party speaker, such as those in the ‘Also consider’ section.

• Design score: 4.5/5

LG xboom Stage 301 review: value

• Competitively priced against rivals
• Already on sale in some markets
• Very good all-round quality

LG doesn’t always get it right when it comes to pricing. I can recall testing out the LG XBoom Go XG8T and being totally bamboozled by its sky-high $379.99 / £400 (about AU$600) list price. We weren’t quite bowled over by the $179.99 / £139 / AU$299 cost of the LG xboom Bounce, either, which couldn’t stack up to rivals in its price-class.

But when it comes to the LG xboom Stage 301, it’s a different story. This speaker is priced competitively if you stack it against rivals like the JBL Partybox range or the Bose S1 Pro+ PA system. It's even on par in terms of cost against Bluetooth speaker/karaoke machine hybrids like the Tribit Stormbox Blast 2, which has a list price of almost $300 / £260.

For new DJs looking for a stage speaker, it’s fairly affordable too, with a lot of the more industry-specific models costing well upwards of $300 / £300 for similarly designed alternatives. Considering the versatility of the Stage 301 for casual listening, karaoke, and even DJing, it’s a strong value pick.

It’s already on sale in some territories too. In the UK, for instance, you can scoop the speaker up for less than £250, which is well worth it. Sure, this isn’t a budget product, and if you want mics and a stand you’ll have to purchase them separately. But with a combination of great sound, features galore, and neat looks, you certainly get what you pay for.

• Value score: 4.5/5

Should I buy the LG xboom Stage 301?

Buy it if...

Don't buy it if...

LG xboom Stage 301 review: also consider

How I tested the LG xboom Stage 301

• Tested across the course of one week
• Mainly used in the music testing space at Future Labs
• Predominantly tested using Tidal

I tested the LG xboom Stage 301 Bluetooth speaker across the course of one week, spending most of my time with the unit in our music testing space at Future Labs.

During the testing period, I spent hours on end blasting tunes from a variety of genres, though I did put more of an emphasis on bass-heavy tracks to get the best out of the model. On top of that, I ran through the TechRadar testing playlist, which is standard practice for me when trialing audio gear.

When listening to music, I typically used Tidal, but I also tried bumping some tunes from my library on Spotify. I listened at a variety of angles and volumes, exhausted all of the features in the LG companion app, messed around with various lighting calibrations, and used the speaker in its various standing positions.

• First reviewed: September 2025
• Read more about how we test